Business
Herbalife to Expand Its Personalized Nutritional Supplement Capabilities Through Planned Acquisition of Bioniq
Herbalife Ltd. (NYSE: HLF), a premier health and wellness company, community and platform, today announced an agreement to acquire certain assets from Bioniq, a UK-based personalized supplements company focused on making health more accessible and actionable. The transaction advances Herbalife's vision of becoming a technology-enabled, data-driven health and wellness platform.
About this update from Herbalife Ltd.
[{"type":"text","content":"Transaction accelerates Herbalife and Cristiano Ronaldo's commitment to scale personalized nutrition and wellness globally ","length":126,"tagName":"p","attribs":{}},{"type":"text","content":"HONG KONG , March 30, 2026 /PRNewswire/ -- Herbalife Ltd. (NYSE: HLF), a premier health and wellness company, community and platform, today announced an agreement to acquire certain assets from Bioniq, a UK-based personalized supplements company focused on making health more accessible and actionable. The transaction advances Herbalife's vision of becoming a technology-enabled, data-driven health and wellness platform.","length":436,"tagName":"p"},{"type":"image","alt":"","displaySize":"","headline":null,"caption":"","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":356,"url":"https://media.zenfs.com/en/prnewswire.com/0fc087aec1d6a43916eeddef9f375fa6"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/yW_sPtZHIEfKouNwpQKaeg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTYyNw--/https://media.zenfs.com/en/prnewswire.com/0fc087aec1d6a43916eeddef9f375fa6","width":400,"height":356}},"href":"https://mma.prnewswire.com/media/2944054/HerbalifeBioniq_900x800_300.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":""The future of health and wellness is becoming more personalized and informed by data," said Herbalife Chief Executive Officer, Stephan Gratziani. "By combining Bioniq's personalized supplement technology with Pro2col and the power of our global distributor network, we are expanding our ability to deliver personalized wellness at global scale."","length":370,"tagName":"p"},{"type":"text","content":"Bioniq develops personalized supplement formulas using its patented product personalization engine, an individual's health background, and a proprietary database of biomarkers. Bioniq's personalized supplement formulations are designed for a broad range of individuals, from everyday wellness consumers to elite athletes, including Cristiano Ronaldo.","length":358,"tagName":"p"},{"type":"text","content":"Bioniq will complement Herbalife's prior acquisitions of Pro2col and Link BioSciences by enabling Herbalife to offer a broader range of personalized nutritional supplements across multiple delivery formats. Combining Bioniq's offering with Herbalife...