Business
GoPro to Explore Defense and Aerospace Market Opportunities
GoPro, Inc. (NASDAQ: GPRO) today announced that it will pursue new market opportunities for its technology within the defense and aerospace sector. It has engaged Oliver Wyman, a global leader in management consulting and a business of Marsh, for this work.
About this update from Gopro, Inc.
[{"type":"text","content":"Effort Underscores GoPro's Commitment to Expanding its Technology into Specialized, High-Demand Sectors","length":107,"tagName":"p","attribs":{}},{"type":"text","content":"SAN MATEO, Calif., April 13, 2026 /PRNewswire/ -- GoPro, Inc. (NASDAQ: GPRO) today announced that it will pursue new market opportunities for its technology within the defense and aerospace sector. It has engaged Oliver Wyman, a global leader in management consulting and a business of Marsh, for this work.","length":312,"tagName":"p"},{"type":"image","alt":"GoPro (PRNewsfoto/GoPro, Inc.)","displaySize":"","headline":null,"caption":"GoPro (PRNewsfoto/GoPro, Inc.)","className":"","disableSlideshowImg":false,"size":{"original":{"width":400,"height":127,"url":"https://media.zenfs.com/en/prnewswire.com/85a6d83acb3adc1cbbf79c2c22378d2b"},"resized":{"url":"https://s.yimg.com/ny/api/res/1.2/wHWMH7eCUu5rnnB2M.RhsA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTcwNTtoPTIyNA--/https://media.zenfs.com/en/prnewswire.com/85a6d83acb3adc1cbbf79c2c22378d2b","width":400,"height":127}},"href":"https://mma.prnewswire.com/media/2448228/GoPro_Almost_Black_Logo.html","hrefExternal":true,"rel":"nofollow"},{"type":"text","content":"GoPro's cameras and technology are widely used in demanding environments where durability, industry-leading video stabilization and image quality are mission critical. By leveraging Oliver Wyman's expertise in defense and aerospace consulting, the engagement aims to identify operational use cases that align with evolving mission needs. The scope of the project includes analyzing addressable segments, potential technology and product synergies along with partnership and go-to-market strategies. Both organizations will work closely with defense, government and aerospace stakeholders to ensure solutions meet stringent performance, durability and compliance requirements.","length":688,"tagName":"p"},{"type":"text","content":""GoPro's brand is well known within defense, government and aerospace sectors. For years, GoPro cameras have been used in numerous diverse use cases in these sectors, including recently being mounted to the solar array wings on the Artemis II Orion spacecraft and used inside the ship for documentation of the voyage," said Nicholas Woodman, GoPro's founder and CEO. "Working with Oliver Wyman will help GoPro determin...