Business

Empire Company and its family of grocers - Sobeys, IGA, Safeway, Farm Boy, Foodland, FreshCo, Thrifty Foods and Rachelle Béry - sign historic Olympic sponsorship becoming first-ever Official Grocer of Team Canada

Empire Company and its family of grocers - Sobeys, IGA, Safeway, Farm Boy, Foodland, Fresh...

articleEmpire Co Ltd Class AOctober 7, 20195/company/empire-co-ltd-class-a/news/empire-company-and-its-family-of-grocers-sobeys-iga-safeway-farm-boy-foodland-freshco-thrifty-foods-and-rachelle-bandxe9ry-sign-historic-olympic-sponsorship-becoming-first-ever-official-grocer-of-team-canada
Empire Company and its family of grocers - Sobeys, IGA, Safeway, Farm Boy, Foodland, FreshCo, Thrifty Foods and Rachelle Béry - sign historic Olympic sponsorship becoming first-ever Official Grocer of Team Canada

About this update from Empire Co Ltd Class A

[{"type":"text","content":"\n\n\n\nEmpire Company and its family of grocers - Sobeys, IGA, Safeway, Farm Boy, Foodland, FreshCo, Thrifty Foods and Rachelle Béry - sign historic Olympic sponsorship becoming first-ever Official Grocer of Team Canada\n\n/* Style Definitions */\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n\n\n\n\n\n\n\nCanada NewsWire\nSTELLARTON, NS, Oct. 7, 2019\n\n\n\nGrocer also inks exclusive partnership with Canada's National Women's Hockey Team\n STELLARTON, NS, Oct. 7, 2019 /CNW/ - Empire Company today announced its partnership with the Canadian Olympic Committee, proudly making its family of brands the first-ever Official Grocer of Team Canada. Empire's soon to be launched world class e-commerce platform, Voilà by Sobeys, is also proud to be the Official Online Grocer of Team Canada.\n\n \n \n\n \n\"No sporting event brings the country together like the Olympics. It's the highest honour for Empire to support our athletes, who come from every corner of Canada for the love of sport and country,\" said Michael Medline, President & CEO, Empire Company Limited. \"Today, we stand alongside Canadian athletes to help them achieve their dreams on the world stage. The qualities inherent to great athletes – passion, a drive for excellence, a love for community and country – are the qualities our grocery stores strive for every day.\"\nEmpire's partnership with the Canadian Olympic Committee marks the first time a national grocer has become a part of the Canadian Olympic family. Healthy food and nutrition will be a key area of focus for the partnership. The Company's marketing campaign will be unveiled in early 2020.\n\"The eyes of our nation are on Team Canada for two weeks every two years, but a lifetime of training and dedication go into the moments we celebrate as a nation. We want to be there to support our athletes 365 days a year, and our partnership will deliver against that vision,\" added Medline.\n\"The Canadian Olympic Committee is extremely excited to announce Empire Company as the first-ever Official Grocer of Team Canada,\" said Canadian Olympic Co...

More updates from Empire Co Ltd Class A