Business
Adcore Announces Strategic Initiatives as It Prepares for Dual-Listing in the U.S.
Adcore Announces Engagement with U.S. Based Investor Relations Firm to Better Support North ...
About this update from Adcore Inc
[{"type":"text","content":"Adcore Announces Strategic Initiatives as It Prepares for Dual-Listing in the U.S.Adcore Announces Engagement with U.S. Based Investor Relations Firm to Better Support North American InvestorsTORONTO, ON / ACCESSWIRE / January 6, 2021 / Adcore Inc. (the \"Company\" or \"Adcore\") (TSXV:ADCO)(FSE:ADQ), a leading provider of machine-learning (\"ML\" and \"AI\") powered advertising technologies used by digital agencies and advertisers to leverage digital marketing in an effortless and accessible way (\"Effortless Advertising\"), today announced the following strategic initiatives to support the Company's continued growth in 2021:Adcore will pursue a dual-listing in the U.S. on the OTC MarketsAs part of the dual-listing effort, Adcore has engaged IMS Investor Relations (\"IMS\"), a U.S.-based investor relations firm to develop and execute a comprehensive investor relations program, focusing on North AmericaThe Company has appointed Sokhie Puar to its Board of DirectorsThe Company has appointed Vadim Malkin as Chief Technology Officer (\"CTO\")Adcore has granted an aggregate of 736,500 stock options (the \"Options\") and Restricted Share Units (\"RSUs\") pursuant to the Company's stock option plan and Restricted Share Unit Plan to certain employees, directors and officers of the Company and its subsidiariesOmri Brill, CEO of Adcore, stated, \"As we enter 2021, we are intently focused on raising our visibility in North America among both investors and in the high growth markets we are targeting, with a dual-listing on the OTC Markets. We have made excellent progress and are at a pivotal point in our development, with a heightened focus on attracting direct clients and capitalizing on the favorable e-commerce and social media environment created by the COVID-19-driven rise of the stay-at-home economy. We are energized by the opportunities we are seeing in the marketplace and believe this is the right time to make changes with the goal of elevating our profile and completing a successful U.S. dual-listing in 2021.\"Engagement with U.S.-Based Investor Relations FirmAs it sharpens its focus on its North American visibility and specifically a dual-listing in the U.S., Adcore has retained IMS Investor Relations (www.imsinvestorrelations.com), a U.S.-based IR firm to provide customized programming to ensure the U.S. listing is a vital strate...