Wolters Kluwer research shows advisory services are reshaping the future of the accounting profession

About this update from Wolters Kluwer N.v.

New "Advisory‑first engagement" chapter from the Future Ready Accountant program highlights how firms are scaling, pricing, and delivering higher‑value client services MINNEAPOLIS, June 23, 2026--(BUSINESS WIRE)--Wolters Kluwer Tax & Accounting today announced the release of its latest Future Ready Accountant chapter, Advisory-first engagement: From compliance to strategic partnership, providing new insights into how firms are accelerating the shift toward advisory-led business models and unlocking new revenue opportunities. The chapter expands on the company’s flagship Future Ready Accountant research, offering a focused look at how leading firms are embedding advisory services into client engagements, operationalizing delivery, and demonstrating measurable business impact. As market dynamics evolve, accounting firms are increasingly prioritizing advisory services to meet client demand for forward‑looking, strategic guidance. The Advisory‑first engagement chapter underscores that high‑performing firms are distinguishing themselves by moving beyond compliance‑centric work and embedding advisory at the core of the client experience. This includes rethinking engagement models, adopting technology‑enabled workflows, and equipping professionals with the skills needed to deliver deeper insights. The research highlights several key trends shaping advisory adoption: "Advisory is no longer an adjacent capability, it is becoming the foundation of how firms deliver value to clients," said Joel Morris, Vice President and Segment Leader of the Research & Advisory, Wolters Kluwer Tax & Accounting. "Our latest Future Ready Accountant chapter shows that firms that take an advisory‑first approach are better positioned to grow, differentiate, and build deeper client relationships. By combining technology, data, and expertise, firms can move from transactional interactions to strategic partnerships." The chapter also explores how firms are monetizing advisory services, from value‑based pricing models to bundled offerings that align with client outcomes. It notes that firms making the transition successfully are those that align leadership vision, operational execution, and technology investment around a clear advisory strategy. Wolters Kluwer continues to support this shift through ongoing innovation in its product portfolio. The c...

View stock analysis, news, and events for Wolters Kluwer N.v.