Business
Traeger Announces Fourth Quarter and Full Year 2024 Results
SALT LAKE CITY, March 06, 2025--Traeger, Inc. ("Traeger" or the "Company") (NYSE: COOK), creator and category leader of the wood pellet grill, today announced its financial results for the fourth quarter and year ended December 31, 2024.

About this update from Traeger, Inc.
Provides Guidance for 2025 SALT LAKE CITY, March 06, 2025 --( BUSINESS WIRE )--Traeger, Inc. ("Traeger" or the "Company") (NYSE: COOK), creator and category leader of the wood pellet grill, today announced its financial results for the fourth quarter and year ended December 31, 2024. Fourth Quarter Highlights Full Year 2024 Highlights "I am pleased with our solid finish to Fiscal 2024," said Jeremy Andrus, CEO of Traeger. "In the fourth quarter, our grill revenues were better than expected, driven by healthy consumer demand at retail as well as load in of our new Woodridge series of wood pellet grills. We again saw significant gross margin expansion, which allowed us to exceed our Fiscal Year 2024 Adjusted EBITDA guidance." Mr. Andrus continued, "Overall, we made a lot of progress on our key strategic initiatives in 2024. This includes increasing brand awareness and market share, investing into our product development engine, and driving supply chain efficiencies which allowed for substantial margin improvement." "As we look ahead to 2025, we will continue to execute on our long-term growth strategies, including driving innovation to the outdoor cooking market and building brand awareness. While we recognize the uncertainty of the current macroeconomic backdrop, we remain confident in our brand and our team's ability to execute in any environment. We will manage the business with a prudent and flexible approach, while also building towards long-term, sustainable growth," concluded Mr. Andrus. Operating Results for the Fourth Quarter Total revenues increased by 3.2% to $168.6 million, compared to $163.5 million in the fourth quarter last year. North America revenues increased 11.2% in the fourth quarter compared to the prior year. Rest of World revenues decreased 38.6% in the fourth quarter compared to the prior year. Gross profit increased to $68.9 million, compared to $60.1 million in the fourth quarter last year. Gross margin was 40.9% in the fourth quarter, compared to 36.8% in the same period last year. The increase in gross margin was driven primarily by favorability from freight, logistics, and other supply chain costs, as well as lower warranty costs associated with a recall announced in the prior year. Sales and marketing expenses were $33.6 million, compared to $32.8 million in the fourth quarter last year. The increase was driven primarily by higher employee costs. General and administrative expenses were $26.7 million, compared to $25.9 million in the fourth quarter last year. The increase in general and administrative expense was driven primarily by higher professional service fees, partially offset by lower stock-based compensation expense. Net loss was $7.0 million, or $0.05 per diluted share, as compared to a net loss of $24.0 million, or $0.19 per diluted share, 1 in the fourth quarter last year. Adjusted net income was $1.8 million, or $0.01 per diluted share as compared to adjusted net loss of $9.5 million, or $0.08 per diluted share in the fourth quarter last year. 2 Adjusted EBITDA was $18.4 million compared to $13.0 million in the fourth quarter last year. 2 Operating Results for the Full Year ended December 31, 2024 Total revenues decreased by 0.3% to $604.1 million, compared to $605.9 million last year. North America revenues increased 1.1% compared to the prior year. Rest of World revenues decreased 11.1% compared to the prior year. Gross profit increased to $255.5 million, compared to $223.6 million last year. Gross profit margin was 42.3%, compared to 36.9% in the same period last year. The increase in gross margin was driven primarily by favorability from freight and logistics, lower warranty costs, as well as favorability in foreign exchange rates. Sales and marketing expenses were $109.7 million, compared to $108.7 million last year. The increase was primarily due to an increase in advertising costs, travel related expenses, commissions and other employee expenses, and professional fees. General and administrative expenses were $113.5 million, compared to $129.8 million last year. The decrease in general and administrative expenses was driven primarily by the decrease in stock-based compensation expense of $24.3 million, partially offset by increased employee and occupancy costs. Net loss was $34.0 million, or $0.27 per diluted share, as compared to net loss of $84.4 million, or $0.68 per diluted share, 1 in the same period last year. Adjusted net income was $6.4 million, or $0.05 per diluted share, as compared to adjusted net loss of $27.0 million, or $0.22 per diluted share in the same period last year. 2 Adjusted EBITDA was $81.9 million compared to $61.1 million in the same period last year. 2 Balance Sheet Cash and cash equivalents at December 31, 2024 totaled $15.0 million, compared to $29.9 million at December 31, 2023. Inventory at December 31, 2024 was $107.4 million, compared to $96.2 million at December 31, 2023. Guidance For Full Year Fiscal 2025 The Company's guidance for Fiscal Year 2025 does not reflect the potential impact of recently implemented or proposed tariffs. A reconciliation of Adjusted EBITDA guidance to Net Loss on a forward-looking basis cannot be provided without unreasonable efforts, as the Company is unable to provide reconciling information with respect to provision (benefit) for income taxes, interest expense, depreciation and amortization, other (income) expense, stock-based compensation, non-routine legal expenses, and other adjustment items all of which are adjustments to Adjusted EBITDA. Conference Call Details A conference call to discuss the Company's fourth quarter and full year 2024 results is scheduled for Thursday, March 6, 2025, at 4:30 p.m. ET. To participate, please dial (833) 470-1428 or +1 (404) 975-4839 for international callers, conference ID 941354. The conference call will also be webcast live at https://investors.traeger.com . A recording will be available shortly after the conclusion of the call. To access the replay, please dial (866) 813-9403, conference ID 480268. A replay of the webcast will also be available approximately two hours after the conclusion of the call on the Company's website at https://investors.traeger.com . About Traeger Traeger Grills, headquartered in Salt Lake City, is the creator and category leader of the wood pellet grill, an outdoor cooking system that ignites all-natural hardwoods to grill, smoke, bake, roast, braise, and barbecue. In 2023, Traeger entered the griddle category, further establishing its leadership position in the outdoor cooking space. Traeger grills are versatile and easy to use, empowering cooks of all skill sets to create delicious meals with flavor that cannot be replicated. Grills are at the core of our platform and are complemented by Traeger wood pellets, rubs, sauces, accessories and MEATER smart thermometers. Forward-Looking Statements This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements contained in this press release that do not relate to matters of historical fact should be considered forward-looking statements, including, without limitation, statements regarding our anticipated full year fiscal 2025 results. These statements are neither promises nor guarantees, are based on current expectations, estimates and assumptions, and involve known and unknown risks, uncertainties and other important factors that may cause our actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements, including, but not limited to, our history of operating losses; our ability to manage or future growth effectively; our growth depending in part on our continued penetration and expansion into additional markets; our dependence on maintaining and strengthening our brand to generate and maintain ongoing demand for our products; our ability to cost-effectively attract new customers or retain our existing customers; our failure to maintain product quality and product performance at an acceptable cost; United States trade policies that restrict imports or increase import tariffs, including the impact of recently implemented and proposed tariffs; product liability and warranty claims and product recalls; the highly competitive market in which we operate; use of social media and community ambassadors affecting our reputation or subjecting us to fines or other penalties; issues in relation to environmental, social and governance matters; any decline in demand from certain retailers; risks associated with our significant international operations; our reliance on limited number of third-party manufacturers; and the other factors discussed under the caption "Risk Factors" in our periodic and current reports filed with the Securities and Exchange Commission from time to time, including our Annual Report on Form 10-K for the year ended December 31, 2024. Any such forward-looking statements represent management's estimates as of the date of this press release. While we may elect to update such forward-looking statements at some point in the future, we disclaim any obligation to do so, even if subsequent events cause our views to change. ____________________ 1 There were no potentially dilutive securities outstanding as of December 31, 2024 and 2023. 2 Reconciliations of GAAP to non-GAAP financial measures, as well as definitions for the non-GAAP financial measures included in this press release and the reasons for their use, are presented below. TRAEGER, INC. RECONCILIATIONS OF AND OTHER INFORMATION REGARDING NON-GAAP FINANCIAL MEASURES (unaudited) In addition to our results and measures of performance determined in accordance with U.S. GAAP, we believe that certain non-GAAP financial measures are useful in evaluating and comparing our financial and operational performance over multiple periods, identifying trends affecting our business, formulating business plans and making strategic decisions. Each of Adjusted EBITDA, Adjusted Net Income (Loss), Adjusted Net Income (Loss) per share, Adjusted EBITDA Margin, and Adjusted Net Income (Loss) Margin are key performance measures that our management uses to assess our financial performance and are also used for internal planning and forecasting purposes. We believe that these non-GAAP financial measures are useful to investors and other interested parties in analyzing our financial performance because they provide a comparable overview of our operations across historical periods. In addition, we believe that providing each of Adjusted EBITDA and Adjusted Net Income (Loss), together with a reconciliation of Net Loss to each such measure, and providing Adjusted Net Income (Loss) per share, together with a reconciliation of Net Loss per share to such measure, and Adjusted EBITDA Margin and Adjusted Net Income (Loss) Margin, together with a reconciliation of Net Loss Margin to such measures, helps investors make comparisons between our company and other companies that may have different capital structures, different tax rates, and/or different forms of employee compensation. For example, due to finite-lived intangible assets included on our balance sheet following our corporate reorganization in 2017, we have significant non-cash amortization expense attributable to the nature of our capital structure. Each of Adjusted EBITDA, Adjusted Net Income (Loss), Adjusted Net Income (Loss) per share, Adjusted EBITDA Margin, and Adjusted Net Income (Loss) Margin are used by our management team as an additional measure of our performance for purposes of business decision-making, including managing expenditures, and evaluating potential acquisitions. Period-to-period comparisons of Adjusted EBITDA, Adjusted Net Income (Loss), Adjusted Net Income (Loss) per share, Adjusted EBITDA Margin, and Adjusted Net Income (Loss) Margin help our management identify additional trends in our financial results that may not be shown solely by period-to-period comparisons of Net Loss or Loss from Continuing Operations or Net Loss per share or Net Loss Margin. In addition, we may use Adjusted EBITDA in the incentive compensation programs applicable to some of our employees. Each of Adjusted EBITDA, Adjusted Net Income (Loss), Adjusted Net Income (Loss) per share, Adjusted EBITDA Margin, and Adjusted Net Income (Loss) Margin has inherent limitations because of the excluded items, and may not be directly comparable to similarly titled metrics used by other companies. The following table presents a reconciliation of Net Loss, Net Loss Margin and Net Loss per share, the most directly comparable financial measures calculated in accordance with U.S. GAAP, to Adjusted Net Income (Loss), Adjusted EBITDA, Adjusted EBITDA Margin Adjusted Net Income (Loss) Margin and Adjusted Net Income (Loss) per share, respectively, on a consolidated basis. View source version on businesswire.com: https://www.businesswire.com/news/home/20250306946314/en/ Contacts Investors: Nick Bacchus Traeger, Inc. [email protected] Media: The Brand Amp [email protected]