Notice to convene Extraordinary General Meeting

About this update from Better Collective A/s

The Board of Directors of Better Collective A/S (the “Company”) hereby convenes an Extraordinary General Meeting to be held by electronic procedure on Friday 9 January 2026 at 2:30 pm CET.Regulatory release no. 61/2025The Extraordinary General Meeting will be held as an electronic general meeting without the possibility of physical attendance in accordance with section 6.4 of the Company’s articles of association.Agenda:Appointment of the Chair of the general meeting.Proposal on reduction of the Company’s share capital by cancellation of treasury shares.Proposal on authorisation to the Chair of the meeting.Re. item 1. Appointment of the Chair of the general meeting.The Board of Directors will appoint attorney Andreas Nielsen as chair of the extraordinary general meeting.Re item 2. Proposal on reduction of the Company’s share capital by cancellation of treasury shares.As of 16 December 2025, the Company has through its share buy-back programmes (a) commenced on 19 February 2025 and completed on 22 April 2025, (b) commenced on 22 May 2025 and completed on 27 August 2025 and (c) commenced on 27 August 2025 (ongoing), acquired a total of nominally EUR 32,040.20 shares, representing 5.17% of the Company’s outstanding share capital. The purpose of the share buy-back programmes has, among other things, been to optimise and improve the capital structure of the Company by reducing the capital. See also the Company’s regulatory releases no. 3/2025, 20/2025 and 38/2025.The Board of Directors proposes that the Company’s share capital be reduced by a nominal amount of EUR 32,040.20 by cancellation of 3,204,020 treasury shares of EUR 0.01 each, equal to approximately 5.17% of the Company’s total share capital. The purpose of the reduction is to cancel all of the Company’s portfolio of treasury shares held as of the date of this notice, cf. section 188 of the Danish Companies Act. According to the Danish Business Authority’s practice, this purpose may be compared to a capital reduction to be distributed to the shareholders, cf. section 188 (1)(2) of the Danish Companies Act. To that end, the Board of Directors states that the 3,204,020 treasury shares (nominally EUR 32,040.20 shares) that are proposed to be cancelled have been acquired in the period between 19 February 2025 to and including 16 December 2025 for a total amount of EUR 43,126,109.20, based on an SEK to EUR...

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