Business
Griffith Foods and PepsiCo Launch Collaborative Model to Scale Regenerative Agriculture
As part of COP30, Griffith Foods, together with PepsiCo, present OURO, a financing and technical assistance project supporting corn and soybean farmers in adopting regenerative practices such as cover crops, composting, and biological inputs to restore ...
About this update from Pepsico, Inc.
NORTHAMPTON, MA / ACCESS Newswire / November 21, 2025 / Griffith Foods, a multinational company with more than 100 years of global experience developing food solutions, will participates in the 30th UN Climate Change Conference (COP30) in Belém, Brazil. During the event, the company calls for collective action to transform global food systems and reaffirms its role as a catalyst for change in the industry through projects that bridge sustainability, innovation, and inclusion. In this context, Griffith Foods, together with PepsiCo and a common sourcing partner, launch OURO, a pioneering initiative in Goiás, at the heart of Brazil's Cerrado region, designed to accelerate farmers' transition to regenerative practices through financing and technical support. As part of a long-term commitment to regenerative agriculture, the initiative focuses on soil restoration through farmer technical assistance and financial incentives based on practice adoption and GHG reductions. The initiative promotes practices such as cover cropping, composting, and the use of biological inputs to regenerate soil health, strengthen climate resilience, and reduce dependency on synthetic inputs. The project takes place in a key agricultural area that accounts for nearly 60% of Brazil's soybean and corn production. The shared goal is to restore ecosystems, improve farmer profitability, and enhance climate resilience across two crops critical to the local agricultural economy and food supply chains. Through this work, Griffith Foods reinforces its purpose of "Blending Care and Creativity to Nourish the World" by co-creating science-based, innovative, and regenerative solutions. "At Griffith Foods, we see this partnership as part of our journey to nourish the world and transform the food system. Guided by our 2030 Aspirations, we're turning that vision into action-moving beyond ‘do no harm' thinking to embrace a regenerative mindset that restores soils, strengthens communities, and proves that business can be a true vehicle for greater good" said Nicholas Costa, Regional Sustainability Director for Central and South America at Griffith Foods. This project also introduces an innovative "Payment for Practices" and "Payment for Outcomes" model, which rewards both the adoption of regenerative techniques (such as cover crops, compostin...