Slide 1: Telstra presentation - Teleconference on SouFun acquisition and AAS divestment
31 August 2006 The Manager Company Announcements Office Australian Stock Exchange 4" Floor, 20 Bridge Street SYDNEY NSW 2000 ELECTRONIC LODGEMENT Dear Sir or Madam Office of the Company Secretary Level 41 242 Exhibition Street MELBOURNE VIC 3000 AUSTRALIA Telephone 03 8634 6400 Facsimile 03 9632 321
Slide 2: Disclaimer
August 2006 antees of future performan i re beyond the contro oft i n this present ing difference Alm Feet sha @ information: ites based 0 tly, le information, unless otherwi " ac sale obje: of the Commonwealth's stake inTelstra proceeds: @ prospect s for the ec at es will be made available to‘Austr
Slide 3: Introduction
Slide 4: Australian Administration Services (AAS) divestment
Uy — intoa i rapidly developing Bee of the world’ onomy, with an nvintemationally experienced local
Slide 5: Chinese Real Estate Sales Value
Chinese Real Estate Sales Value Chinese Online Real Estate 24% CAGR to 2006e to 2010¢ Advertising: 66% CAGR to 2010e 2005 2006e 2007e 2008 2009e «= 2010e hinese Online Ad Market: 44% CAGR to 2010¢ 2,388 2008 20062 2007e 20082 20092 20162 2004 2005 2006e z2007e 2008e 2009e 2010 G, China Statistics Bu
Slide 6: Continue to invest in new technologies
tinue to invest in new technologi tures on www.soufun.com
Slide 7: Similar characteristics to Sensis business model
imilar characteristics : . Up-sell from Basic listi sell fre asic listings basic listing _Bonnerad sales, “xt¢ontextual : advertising (planned) MediaSmart i enhancements. sales _ and display ads . Sell adjacent products Ac Promote via 2. consumer marketing _ Generate user * \ traffic, inter- action
Slide 8: Returns exceed Telstra's WACC
200%" "2002-2003 200: eeds Telstra's WACC in Yea 4 ~
Slide 9: Summary – Strategically Sound