Jyothy Labs Limited · NSE:JYOTHYLAB
Jyothy Labs — Q3 FY2024 Earnings Presentation
30 slides from Jyothy Labs's earnings presentation, Jan 31, 2024
Slide 1: Exchange filing cover letter: Copy of Presentation
January 31, 2024 To, BSE Limited National Stock Exchange of India Limited Phiroze Jeejeebhoy Towers, Exchange Plaza, Bandra – Kurla Complex, Dalal Street, Mumbai – 400023 Bandra (E), Mumbai – 400051 BSE Code: 532926 Scrip Code: JYOTHYLAB Dear Sirs, Sub: Copy of Presentation With reference to the cap
Slide 2: Jyothy Labs
Slide 3: Stronger than ever! Q3FY24
Stronger than ever! Q3FY24 January 31, 2024 2
Slide 4: Content Flow
Content Flow 01. Overview 03. Result Highlights 05. Way forward 04. Brand Performance 02. Market Scenario & Initiatives 3
Slide 5: Overview
OVERVIEW • Founded in 1983 by a first generation entrepreneur, our ‘Chairman Emeritus’ Mr. MP Ramachandran. ~Rs 2486 cr Revenue in FY 2023 • Jyothy Labs is primarily in Home Care and Personal Care 2.8 Mn Outlets – Pan India availability segments which constitute 50% of the Indian FMCG industry. 1.1
Slide 6: Market Scenario
MARKET SCENARIO • Business Environment : • Shift towards volume growth • Demand recovery at Rural India yet to pick up momentum • Rising input prices eased from peak levels, Competition leading to higher A&P spends • Focus on brand investments, product innovations and geographical expansion • Mixed
Slide 7: Result Highlights – Q3FY24 Snapshot (Consolidated)
RESULT HIGHLIGHTS – Q3FY24 SNAPSHOT (CONSOLIDATED) Revenue at Rs 678 Crores increased by 10.6% (CAGR - 2 Yr 12.1%, 3 Yr 12.4%, 4 Yr 12.6%) Gross Margin at 49.8% from 43.1% in the same period last year A&P Spend at 60.7 Crores (9% of Net Sales) versus Rs 41.8 Crores (6.8% of Net Sales) in the same pe
Slide 8: Result Highlights – YTDFY24 Snapshot (Consolidated)
RESULT HIGHLIGHTS – YTDFY24 SNAPSHOT (CONSOLIDATED) Revenue at Rs 2,097 Crores increased by 12.2% Gross Margin at 48.9% from 41.1% in the same period last year A&P Spend at 168.5 Crores (8% of Net Sales) versus Rs 128.4 Crores (6.9% of Net Sales) in the same period last year, an increase by 31.2% Op
Slide 9: Performance Across Categories
PERFORMANCE ACROSS CATEGORIES Growth (%) Q3FY24 11.9% 6.7% 5.4% 22.3% Q3FY24 18.7% 8.3% -5.7% 16.8% (2Y CAGR) Q3FY24 18.8% 9.0% -0.8% 11.0% (3Y CAGR) Q3FY24 14.4% 11.9% 1.8% 19.3% (4Y CAGR) YTDFY24 13.4% 9.1% 6.4% 21.9% 8
Slide 10: Snapshot of Company's Performance (Consolidated)
SNAPSHOT OF COMPANY’S PERFORMANCE (CONSOLIDATED) QUARTER ENDED NINE MONTHS ENDED PARTICULAR/GROWTH CY PY % CHANGE CY PY % CHANGE REVENUE FROM OPERATION 678 613 10.6% 2,097 1,869 12.2% OPERATING EBITDA 118.6 84.4 40.6% 371.4 224.6 65.4% PAT 90.9 67.4 34.9% 291.2 180.5 61.3% Financial Parameters NINE
Slide 11: EBITDA Movement (Consolidated)
EBITDA MOVEMENT (CONSOLIDATED) PARTICULARS Q3FY24 YTDFY24 EBITDA % - PREVIOUS PERIOD 13.8% 12.0% GROSS MARGIN 6.6% 7.8% EMPLOYEE COST -0.3% -0.2% ADVERTISEMENT & SALES PROMOTION -2.1% -1.1% OTHER EXPENDITURE -0.5% -0.8% EBITDA % - CURRENT PERIOD 17.5% 17.7% 10
Slide 12: Brand Performance & Initiatives
BRAND PERFORMANCE & INITIATIVES 11
Slide 13: Category Wise Business Share
12 Fabric Care (Main wash) 32% Fabric Care (Post Q3 FY 2024 wash) 11% Category Wise Dishwashing Other Business Share 35% 4% HI Personal 7% Care 11% 12
Slide 14: Category Approach & Q3 FY24 Results
Category Approach & Q3 FY24 Results Fabric Care Household Dish Wash Personal Care Insecticide Consolidate and Leverage Margo brand Focus on expanding main Strengthen equity on FY24 innovate to increase equity and enter new wash and enter new brands further to become market share across formats/categ
Slide 15: Fabric Care: Ujala (Post Wash & Detergent)
FABRIC CARE: UJALA (POST WASH & DETERGENT) Ujala Supreme Ujala Detergent Ujala Crisp & Shine ATL campaign featuring Continued the ATL campaign Superstar Manju Warrier featuring Superstar Taapsee aired in key markets. Pannu across key markets. Continued emphasis to build salience and traction Continu
Slide 16: Fabric Care: Ujala Supreme On Ground Activities
FABRIC CARE: UJALA SUPREME ON GROUND ACTIVITIES Dainik Jagran Indian Intelligence Test Season 10 Ujala Supreme X Shemaroo Marathibana Wall Paintings & Melas 15
Slide 17: Fabric Care: Henko
FABRIC CARE: HENKO Henko • Continued TV Campaign supported with OOH and other retail ground activations for Henko Matic liquid in Category Salient Geographies. • Targeted consumer activations aimed at trialing the product. • Digital – Use of Key Opinion Leaders/Influencers to build brand affinity &
Slide 18: Fabric Care: Henko Detergent Powder & Liquid
FABRIC CARE: HENKO DETERGENT POWDER & LIQUID Consistent use of Influencers on social media to increase brand affinity Consumer Promos on Henko Stain Care & Matic Liquid Mall OOH Washing Machine Activity for Detergent Liquids 17
Slide 19: Fabric Care: Mr.White and Morelight
FABRIC CARE: MR.WHITE AND MORELIGHT MR.WHITE & MORELIGHT • Distribution drives on both brands continued for increasing brand penetration in the largest segment for the Detergent Powder Category. • Emphasis on visibility in rural markets. 18 18
Slide 20: Exo Dishwash Bar
EXO DISHWASH BAR Continued drive on LUPs is Focussed drives in Modern Exo Bacto Scrub growing Strengthening Brand Exo enabling consumer Trade Channel stronger than before and making it future ready recruitment OOH led campaign The category has in Urban Markets higher saliency Focussed drive on enabl
Slide 21: Pril Dishwash Liquid
PRIL DISHWASH LIQUID Becoming stronger in Strengthening Brand Equity in Modern Growing stronger in OFO stores E-commerce Trade Focussed drives MT channel grew Pril has been helping higher growth at a heathy rates consistently in OFO stores, which on the back of recording high is a major contributor
Slide 22: Dishwash Portfolio
DISHWASH PORTFOLIO WINNING WITH THE CONSUMER Building Brand Connect through Pril Presents Magazine Integration India’s 50 best dishes Capturing eye balls in Urban Introduction of Salient Larger market through OOH advertising Pouch pack in MT Chain Active Integration on Zee Building brand in Rural In
Slide 23: Household Insecticide: Maxo Liquid & Coil
HOUSEHOLD INSECTICIDE: MAXO LIQUID & COIL New campaign involving multimedia approach featuring Kareena Kapoor introduced in key markets in DQ 2023. The campaign highlights the automatic feature of the machine which is unique in the category. Coil (All India Market Share*) CY23: 23.9% CY22: 23.3% Liq
Slide 24: Household Insecticide: Maxo Liquid & Coil
HOUSEHOLD INSECTICIDE: MAXO LIQUID & COIL Outdoor Visibility – Hoardings Channel Activation – Envelopes for Chemists Consumer Offer Channel Visibility 23 23
Slide 25: Personal Care
PERSONAL CARE Brand Margo registered a robust double-digit growth Brand investments across mediums (ATL, Social BTL) promoting & advocating brand Margo as “Ek Aachi Aadat (A good habit)’’ Continued influencers marketing, social media for brand salient markets to build awareness and drive trials amon
Slide 26: The confidence of celebrities on Jyothy Brands!
The confidence of celebrities on Jyothy Brands! 25 25
Slide 27: Way Forward
WAY FORWARD • Continued focus on Volume Led Growth to achieve Higher Scale of Business operations • Rural recovery is key for sustained category growth • Investment in growth initiatives towards strategic brand building, enhancing direct distribution and manufacturing capacity augmentation • Moderat
Slide 28: Shareholding Pattern
SHAREHOLDING PATTERN As on 31 December 2023 FII 15.10% DII 14.73% Promoter and Promoter Group 62.89% Public 7.28% FII DII Public Promoter and Promoter Group 27
Slide 29: Disclaimer
DISCLAIMER Some of the statements in this communication may be forward looking statements within the meaning of applicable laws and regulations. Actual results might differ substantially from those expressed or implied. Important developments that could affect the Company’s operations include change
Slide 30: Thank You
THANK YOU Contact for any queries Sanjay Agarwal – CFO Email: Sanjay.Agarwal@Jyothy.com Contact No: +91 22 6689 2800/+91 9167012328 29