Southern First Bancshares, Inc. · NASDAQ:SFST

Southern First Bancshares — KBW Carolina Bank Conference 2010

13 slides from Southern First Bancshares's conference presentation, Nov 16, 2010

  1. Slide 1: Southern First Bancshares, Inc. - KBW Carolina Bank Conference

    oon ae Southern First Bancshares, Inc. Art Seaver — Chief Executive Officer Justin Strickland - President KBW Carolina Bank Conference Tuesday November 16", 2010 KEEFE, BRUYETTE & WOODS Sheciedivis 3 in Financial Services

  2. Slide 2: Forward Looking Statements

    Forward Looking Statements: During the course of this presentation, management may make projections and forward-looking statements regarding events or the future financial performance of Southern First Bancshares, Inc. We wish to caution you that these forward- looking statements involve certain ris

  3. Slide 3: Southern First Bancshares - Corporate Profile

    a =e fem Southern First Bancshares — Corporate Profile . Q y pos * Charlotte NC a) pol he Greenville = ies wie SC # Atlanta 2 : Columbia - Greenville First Bank opened in 2000 GA wn - $744 million in total assets (*) 9th largest bank headquartered in SC °$580 million in total loans °$543 million in

  4. Slide 4: Slide 4

  5. Slide 5: South Carolina - Dynamic Markets

    y NYY yy South Carolina - Dynamic Markets Greenville Market Columbia Market County: Greenville Richland Lexington Deposits $10.5 billion $9.6 billion $3.2 billion 5 year annual 7.3% 6.3% 10.4% growth rate Market share 4.2% * 3.0% State Rank Population Ist 2nd Sth Income Ist 3rd 4th a IA Sod Ceply Da

  6. Slide 6: Client-focused relationship team structure

    Chent IRST Assets / Employee $mil » Targeted Focus $8.0 il » Relationship Team $7.0 $6.8 Structure $6.0 » Drives client growth $5.0 _ . $4.0 * Provides superior client ae service — » Produces sustainable $1.0 efficiencies $0.0 . . » Highly Experienced Team Southern First SC Banks HX » OD Data: FDIC

  7. Slide 7: Core Deposits - 2010 Record Growth

    Core Deposits — 2010 Record Growth ¢ 40% annualized growth rate in total retail deposits J) De ¢ 73% annualized growth rate in core transaction accounts $500 $450 $400 - $350 $300 $250 - SS $200 + 1 1 1 1 Sep Dec Mar Jun Sep Dec Mar Jun Sep 8 ‘08 09 ‘09 09 ‘09 '10 ‘lO 'LO Retail Deposits ($ mil) es

  8. Slide 8: Asset Quality Trends

    a femme Asset Quality Trends * NPL’s have declined for 2 quarters - $10.4 million as of Q3 2010 ¢ NPA’s have declined to 2.24% as of Q3 2010 $14 - 3.00% - $13 | $12 \ 2.50% - $l - x i | \ ; 2.24% $3 / 1.50% -—/ $7 ] $6 — | 1.00% - Dec Mar Jun Sep Dec Mar Jun Sep Dec Mar Jun Sep Dec Mar Jun Sep '08 '

  9. Slide 9: Asset Quality - Comparative Data

    yy My i Asset Quality — Comparative Data 34 Qtr 2010 Southern All SC SNL Banks First Banks * NASDAO ** ASSET QUALITY RATIOS Net charge offs / loans 1.00% 3.01% 2.10% Non-performing assets / 2.24% 5.23% 3.34% assets Non-performing loans / 1.79% 5.40% 4.31% loans ALLL / loans 1.45% 2.99% 2.65% ALLL Co

  10. Slide 10: Loan Portfolio Mix: September 2010

    yy 2d ' )) NY Loan Portfolio Mix: September 2010 ¢ Construction / Development = 3% of portfolio Commercial 21% Consumer Real Estate 28% Construction / Development 3% Consumer 2% Non Owner Occupied CRE meee 25% 21%

  11. Slide 11: Market Valuation

    \, / ala z Market Valuat | =| September 30, 2008 | September 30, 2010 | “a Southern First Bancshares, Inc. - Price Change (%) === SFST (-32.50%) == KBW Bank (-11.46%) 40 Price Change (%) -£0 T 2009 2009 2009 2009 2010 2010 2010 2010

  12. Slide 12: 2010 / 2011: Focused Operating Plan

    yy) ty yy 2010 / 2011: Focused Operating Plan Intense focus on asset quality — reduce NPA’s * Sub 2% is next benchmark Preserve sound capital ratios * Total risk-based capital ratio in excess of 13% Grow client relationships and retail deposits ¢ 40% annualized growth in retail deposits Improve marg

  13. Slide 13: SFST: Investment Value

    wD) os SFST: Investment Value

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