Slide 1: La Televisión del Futuro Comienza Aquí – 4Q 2021
LA TELEVISION DEL FUTURO COMIENZA AQUI * tvazteca Yi reecauno | 9 adn4 | OE | Wa ezte2 Wass 4Q 2021
Slide 2: Non-IFRS Measures and Forward-Looking Statements
This Presentation makes reference to certain non-IFRS measures. These non-IFRS measures are not recognized measures under IFRS, do not have a standardized meaning prescribed by IFRS and are therefore unlikely to be comparable to similar measures presented by other companies. These measures are provi
Slide 3: TV Azteca in Grupo Salinas
TV Azteca in Grupo Salinas Consumer finance Media Telecommunications Others Social responsibility and retail More than 100,000 direct employees Presence in Mexico, USA, Colombia, Guatemala, Honduras and Panama 3
Slide 4: TV Azteca
TV Azteca Mexico’s second largest TV broadcaster ~93% ~30 More than 106 million viewers during 2021 34% OTA One of the largest producers of Spanish language television households in years national market content in the world Mexico broadcasting share in 2021 TV Content has been sold in over
Slide 5: Strong market position with strategies for improved momentum
Strong market position with strategies for improved momentum Azteca uno: Live entertainment programs, attached to reality and in the original language of the audience. Focused on families and home-decision makers. Azteca 7: Innovative and high quality content (premium fictional series and live s
Slide 6: OTA TV advertising market
OTA TV advertising market Ps. Billion Estimated 2020 Total Media Advertising in Mexico National Advertising Market of Two Main Broadcasters Print 3% OTA Radio 28% 5% 34.5 36.3 34.8 36.5 OOH 29.5 28.9 6% 23.9 Pay TV 9% Digital 49% 2015 2016 2017 2018 2019 2020 2021 Advertising spend in Mexico is ap
Slide 7: Market share
Market share OTA National Television Market Share in Mexico TV Azteca TV Azteca TV Azteca 29% 32% 34% 2007 2012 2021 Televisa Televisa Televisa 71% 68% 66% Source: TV Azteca and Televisa Company Reports 7
Slide 8: Successful programming
Successful programming Internally produced hours of content 46,000 39,000 38,000 35,000 34,000 25,000 20,000 2015 2016 2017 2018 2019 2020 2021 Complementing its programming with co-productions, alliances and globally recognized brands & TV shows, creating high-quality and inspirational formats clos
Slide 9: Driving diverse, high-quality client base
Driving diverse, high-quality client base 2021 Share of Sales by Client 2021 Share of Sales by Industry Goverment Total Top 10 Pharma 7% 100% 21% 7% Retail Top 20 Beverages 36% 31% 8% Others 9% Top 30 Top 50 39% 49% Food 12% Top 40 Telecom 44% 21% Well diversified client base by economic sector 9
Slide 10: Multi-platform marketing strategy is already fully integrated
Multi-platform marketing strategy is already fully integrated The websites Azteca uno, Azteca 7, adn40, a mas+, Azteca Deportes and Azteca Noticias are completely redesigned Community No. 9 in Mexico and community No. 1 in social media interactions in Mexico Original and exclusive content is
Slide 11: Other initiatives
Other initiatives Partnership with Allied Exclusive agreement for App of TV Azteca loaded Exclusive partnership adn40 news casts are Esports Entertainment to the music streaming app in the platform allows to commercialize available for free in produce, organize and to expand presence in co
Slide 12: Financial overview
Financial overview Ps. Million Net Sales Sales Breakdown $13,680 National $13,238 $12,814 $12,876 86% $12,000 $11,466 $10,725 Local: 9% Barter: 3% Exports: 1% Honduras & Guatemala: 1% 2015 2016 2017 2018 2019 2020 2021 12
Slide 13: Financial overview
Financial overview Ps. Million EBITDA CAPEX Cashflow1 $1,381 $3,379 $1,150 $3,179 $4,170 $4,073 $2,923 $3,650 $3,093 $791 $2,230 $2,154 $2,814 $2,584 $1,712 $584 $430 $471 $1,176 $1,546 $370 2015 2016 2017 2018 2019 2020 2021 2015 2016 2017 2018 2019 2020 2021 2015 2016 2017 2018 2019 2020 2021 1. C
Slide 14: Debt profile and structure
Debt profile and structure Ps. Million $8,162 Amount Rate Due date Senior Notes US$4001* $8,123 8.25% 09/08/2024 CEBURES2 $2,783 TIIE+2.9% 20/09/2022 $2,804 Banco Azteca $1,689 TIIE+2.0% 09/03/2030 $1,091 $57 $57 $181 $256 Private $35 10.5% 30/04/2028 $0 $22 2021 2022 2023 2024 2025 2026 2027 2028 >
Slide 15: ESG
ESG Social In 2020, we continued with our inclusive prosperity activities through our commitment to the 10 Principles of the United Nations Global Compact and the 17 Sustainable Development Goals We received the Socially Responsible Company Distinction for the fourth consecutive time and recogni
Slide 16: ESG
ESG Environment Corporate Governance In 2020, 48.6% of our energy consumed came from renewable sources Code of Ethics registered with the Federal Telecommunications Institute In 2020, we avoided the release of 7,405 tCO2eq by use of renewable energies and reduction of electricity consumption
Slide 17: La Televisión del Futuro Comienza Aquí
LA TELEVISION DEL FUTURO COMIENZA AQUI * tvazteca Yi reecauno | 9 adn4 | OE | Wa ezte2 Wass 4Q 2021