Niu Technologies · NASDAQ:NIU

Niu Technologies — Q2 2023 Earnings Presentation

19 slides from Niu Technologies's earnings presentation, Aug 14, 2023

  1. Slide 1: 2Q 2023

    2Q 2023

  2. Slide 2: NIU at a glance

    NIU at a glance 2014 8 2,844 Series of Founded Stores in China electric two wheelers 53 3.8mn 18bn km Scooters Countries Sold Globally Riding Data Data as of June 30, 2023. 2

  3. Slide 3: China market: We released MQiL, RQi and G400/G400T in 2Q

    China market: We released MQiL, RQi and G400/G400T in 2Q Premium Series Year 2015 / 2019* 2016 / 2023* 2017 / 2022* 2022 2023 introduced Mass-Premium Series Year introduced 2020/2023* 2020/2022* Notes: * Year of performance upgrades Data as of June 30 2023. 3

  4. Slide 4: EU and US: We started with e-moped and e-motorcycle, now extend to kick-scooters and e-bike

    EU and US: We started with e-moped and e-motorcycle, now extend to kick- scooters and e-bike Year introduced 2019 2020 2021 2021/2023* 2022 Data as of June 30, 2023. 4

  5. Slide 5: South East Asia: We have introduced high-end and mid-end models in Indonesia as a starter

    South East Asia: We have introduced a high-end and mid-end models in Indonesia as a starter Year introduced 2021 2021 Data as of June 30, 2023. 5

  6. Slide 6: Competitive edge in smart technologies with user-centric industrial design

    Competitive edge in smart technologies with user-centric industrial design Our App Our Scooter Our battery Portable battery pack Winner of seven major international design awards 6

  7. Slide 7: Sales Network and Omnichannel Retail Model

    Sales Network and Omnichannel Retail Model Offline Online Domestic International Integration 3rd Party Platform NIU Store 291 55 City Partners Country Distributors 2,844 53 Dedicated Stores Countries 237 Europe Cities as the Key Market Data as of June 30, 2023. *We sell kick-scooters and e-bikes on

  8. Slide 8: Total production capacity of 2 million units per year

    Total production capacity of 2 million units per year Current Capacity (units) Total 2mn ~ 380,000 8

  9. Slide 9: Financial Highlights

    PN + eB zh Financial Highlights

  10. Slide 10: Sales volume and Revenues

    Sales volume and Revenues China Sales Volume Overseas Sales Volume Total Revenues (thousands) (thousands) (RMB millions) 945 YoY -12.4% 246 YoY -26.7% YoY -1.0% YoY 180 179 +17.1% 33 29 YoY +0.1% 828 829 YoY +309.1% 7 2Q2021 2Q2022 2Q2023 2Q2021 2Q2022 2Q2023 2Q21 2Q22 2Q23 10

  11. Slide 11: Gross margin and operating expenses

    Gross margin and operating expenses Gross margin Operating expenses Adj. Operating expenses(1) (as % of revenues) (as % of revenues) (as % of revenues) S&M S&M R&D R&D G&A G&A 24.0% 22.7% 23.1% 22.1% 20.3% 20.9% 5.8% 18.9% 4.4% 5.2% 14.5% 3.7% 5.0% 13.2% 3.9% 5.4% 3.9% 4.5% 3.4% 3.3% 2.8% 11.2% 13.2

  12. Slide 12: Net margin

    Net margin Net margin Adj. Net margin(1) (as % of revenues) (as % of revenues) 11.0% 9.7% 3.8% 1.7% 1.7% -0.2% 2Q2021 2Q2022 2Q2023 2Q2021 2Q2022 2Q2023 Note: (1) Adjusted net margin is defined as net loss/income excluding share-based compensation expenses and change in fair value of a convertible l

  13. Slide 13: Solid balance sheet with strong cash position

    Solid balance sheet with strong cash position RMB(million) 2022/12/31 2023/6/30 Cash, restricted cash, deposits & short-term investment 1,110 1,132 Notes receivable & Accounts receivable, net 300 229 Inventories, net 417 383 PP&E and intangible assets 399 355 Land use rights and other operating leas

  14. Slide 14: Thank You

    Thank You

  15. Slide 15: Appendix

    PN + eB zh Appendix

  16. Slide 16: 2019 – 2022: Sales volume growth

    2019 – 2022: Sales volume growth E-scooter Sales Volume (thousands) (y-o-y growth %) Quarterly Volume Yearly Volume 1,038 YoY -20% YoY 832 +73% YoY 602 +43% 397 421 321 251 253 238 209 149 160 150 150 164 138 99 106 66 40 1Q19 2Q19 3Q19 4Q19 1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21 1Q22 2Q22 3Q22 4Q2

  17. Slide 17: 2019 – 2022: Revenues

    2019 – 2022: Revenues Revenues (RMB millions) (y-o-y growth %) Quarterly Revenues Yearly Revenues 3,705 YoY -14% YoY 3169 +52% YoY +18% 2,444 2,076 1,226 1,153 945 986 894 828 654 645 672 612 531 536 547 575 355 233 1Q19 2Q19 3Q19 4Q19 1Q20 2Q20 3Q20 4Q20 1Q21 2Q21 3Q21 4Q21 1Q22 2Q22 3Q22 4Q22 2019

  18. Slide 18: 2019 – 2022: Revenues per scooter (ASP)

    2019 – 2022: Revenues per scooter (ASP) Revenues per scooter (RMB) (y-o-y growth %) Quarterly ASP Yearly ASP 5,800 5,359 5,339 5,046 YoY 4,928 -18% YoY 4,466 4,428 YoY +7% 4,380 4,140 -12% 4,027 3,963 4,062 3,810 3,565 3,657 3,734 3,595 3,569 3,516 3,089 1Q19 2Q19 3Q19 4Q19 1Q20 2Q20 3Q20 4Q20 1Q21

  19. Slide 19: 2019 – 2022: Margins

    2019 – 2022: Margins Gross margin Net margin Adj. Net margin(1) (as % of revenues) (as % of revenues) (as % of revenues) 9.2% 23.4% 10.1% 22.9% 6.9% 6.1% 8.5% 7.4% 21.9% 21.1% -1.6% 0.3% 2019 2020 2021 2022 2019 2020 2021 2022 2019 2020 2021 2022 Note: (1) Adjusted net margin is defined as net profi

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