Slide 1: Fiskars Group Q2/2012
Fiskars Group Q2/2012 1.1.-30.6.2012 Helsinki, August 2, 2012
Slide 2: Introducing Fuse Creativity System
Introducing Fuse Creativity System® 3k FISKARS
Slide 3: Agenda
Agenda • Highlights • Business review • Spotlight: Refining category strategies • Financial position • Outlook for 2012 • Appendixes Page 3 Fiskars Q2 2012
Slide 4: Q2 2012 Highlights
Q2 2012 Highlights FISKARS
Slide 5: Q2: Consistent performance and steady progress in strategy execution
Q2: Consistent performance and steady progress in strategy execution EBIT Strategic steps: Net sales steady at 19.7 MEUR, +4 % EMEA financial 201.1 MEUR, + 0% boosted by both service center and segments sales organization In the Americas, School, Office and Garden sales Craft continued on a recovere
Slide 6: Q2 Business review
Q2 Business review Page 6 Fiskars Q2 2012
Slide 7: Operating environment in Q2
Operating environment in Q2 • Economic climate weakened in Europe, impacting retailers and consumers in many markets. The Nordic markets continued more stable than Southern Europe. • In many European countries garden-related retail suffered from unusually poor and rainy weather. • In the Americas, c
Slide 8: Home: School, Office and Craft on a good track
School, Office and Craft on a good track HOME Modern Scandinavian design Q2/2012 products for the kitchen, table, living room and school, office and craft • Sales for home products below 2011 levels as sales 75.8 MEUR net sales +3% declined in key Nordic markets and Southern Europe • Exports to East
Slide 9: Garden sales recovered in the Americas
Garden sales recovered in the GARDEN Americas Ergonomically designed tools for gardening and construction Q2/2012 • Net sales in Europe suffered from unusually rainy 87.3 MEUR net sales, +4% weather in most of Europe and decrease of pre- seasonal snow tool sales • Fiskars performed above market and
Slide 10: Mixed performance in Outdoor
Mixed performance in Outdoor OUTDOOR Innovative, essential products for an Q2/2012 active lifestyle and durable leisure boats • In the Americas, Sales of Outdoor products did not 37.3 MEUR net sales, reach previous year’s high levels -12% (Excl. Silva -6%) • Sales decreased in both commercial and in
Slide 11: Q2 Spotlight: Refining category strategies
Q2 Spotlight: Refining category strategies Page 11 Fiskars Q2 2012
Slide 12: Tomorrow's Fiskars: Pathway to global growth
Pathway to global growth Tomorrow’s Fiskars 2012 → 2010 → Gearing for growth • Global ambitions 2008-2009 Powering the machine • Refined category Fixing the base and brand strategies • Defining future • New management operating and • New organization - •Integrated business model Tomorrow’s EMEA: con
Slide 13: Our Future - Home BA
OUR FUTURE - HOME BA TRANSFORMING FOR TOMORROW AND GROWTH Page 13 Fiskars Q2 2012
Slide 14: From Nordic to International Consumer Goods Company
From Nordic to International Consumer Goods Company Fiskars Home - Transforming for Tomorrow and Growth Today Tomorrow Page 14 Fiskars Q2 2012
Slide 15: Product categories aligned with consumer activities
Product categories aligned with consumer activities Main Activities Main Categories Table Preparing setting DINING Brand INTERIOR relevance, Decorating emotional connection to Cooking KITCHENWARE activity COOKWARE CREATING Working Creating Page 15 Fiskars Q2 2012
Slide 16: Living
Living JOY OF DECORATING HOME & INVITING FRIENDS OVER KEY CHANNELS MAIN Department Stores & CATEGORIES Speciality Stores Dining Own Retail Interior Web INSPIRATION FOR HOME: SEASONS, GIFTS
Slide 17: Kitchen
Kitchen JOY OF SUCCESS WHEN USING KEY CHANNELS MAIN Hypermarkets & CATEGORIES department Kitchenware Hoyang-Polaris, stores Kaimano, Kitchen Cookware Devils, Montana, Creating Raadvad CLEAN AND ESTHETIC REST OF THE 24H
Slide 18: We Sell, We Deliver, We Win
WE SELL WE DELIVER WE WIN SCANDINAVIAN JOY OF DESIGNING THE GAME IN THE LIVING AND KITCHEN HOME & RETAIL SPACE & MANAGEMENT SUCCESS IN USING ONLINE Page 18 Fiskars Q2 2012
Slide 19: Garden EMEA
GARDEN EMEA Page 19 Fiskars Q2 2012
Slide 20: Developing Fiskars brand into one of two leading garden handtool brands in Europe
DEVELOPING FISKARS BRAND INTO ONE OF THE TWO LEADING BRANDS FOR GARDEN HANDTOOLS IN EUROPE Page 20 Fiskars Q2 2012
Slide 21: Product categories aligned with consumer activities
Product categories aligned with consumer activities Garden & Yard Care Container Gardening Construction tools Page 21 Fiskars Q2 2012
Slide 22: Q2 2012 Financials
Q2 2012 Financials Page 22 Fiskars Q2 2012
Slide 23: Net Sales in Q2 2012 by Segment
Net Sales in Q2 2012 by Segment + 0% Net sales, MEUR Net sales, MEUR Net sales, MEUR 250 -5% 250 250 201,1 200 200 200 +10 % 150 130,4 150 150 100 100 72,3 100 50 50 50 0 0 0 Q211 Q311 Q411 Q112 Q212 Q211 Q311 Q411 Q112 Q212 Q211 Q311 Q411 Q112 Q212 Cn - 6 % Cn + 0 % Cn - 4 % Excl. Silva - 1 % EMEA
Slide 24: Net Sales in Q2 2012 by Business Area
Net Sales in Q2 2012 by Business Area +4% Net sales, MEUR +3% Net sales, MEUR Net sales, MEUR 100 100 87,3 100 75,8 80 80 80 - 12 % 60 60 60 37,3 40 40 40 20 20 20 0 0 0 Q211 Q311 Q411 Q112 Q212 Q211 Q311 Q411 Q112 Q212 Q211 Q311 Q411 Q112 Q212 Cn - 0 % Cn + 1 % Cn - 17 % Excl. Silva - 6 % Home Gard
Slide 25: Net Sales and EBIT in Q2 2012
Net Sales and EBIT in Q2 2012 Fiskars Group Net sales by quarter, MEUR EBIT by quarter, MEUR +0% 225 25 200,6 201,1 200 187,3 188,3 20 175 165,3 15 150 10 19,0 19,7 125 17,1 13,1 13,7 5 100 0 75 -3,0 -6,3 50 -5 25 -10 0 -15 Q211 Q311 Q411 Q112 Q212 Q211 Q311 Q411 Q112 Q212 Cn - 4 % Excl. Silva - 1 %
Slide 26: Net Sales and EBIT in Q2 2012: EMEA segment
Net Sales and EBIT in Q2 2012 EMEA segment Net sales by quarter, MEUR 160 • Net sales EUR 130.4 million (137.5) 140 137,5 131,6 130,6 130,4 - 5%, as sales decreased across 120 113,7 100 businesses 80 • Using comparable exchange rates 60 and excluding Silva in Q2 2011, net 40 20 sales decreased 2% 0
Slide 27: Net Sales and EBIT in Q2 2012: Americas segment
Net Sales and EBIT in Q2 2012 Americas segment Net sales by quarter, MEUR 80 • Net sales + 10% to EUR 72.3 million 70 65,4 72,3 58,9 (65.4) boosted by the strengthening 60 52,0 56,9 50 of the US dollar and rebound of 40 Garden sales 30 • Using comparable currency rates, 20 10 sales remained on 2011
Slide 28: Cash flow and debt Q2 2012, MEUR
Cash flow and debt Q2 2012, MEUR CF from operating Working Capital Capital Net debt activities expenditure 45 160 12,0 42 250 40 140 218 130 9,6 10,0 200 194 35 186 120 112 109 109 30 8,0 7,7 100 151 25 150 25 83 80 6,0 19 5,1 20 4,7 4,5 100 60 15 14 4,0 40 51 10 8 50 2,0 5 20 0 0 0,0 0 Page 28 Fisk
Slide 29: Key ratios Q2 2012
Key ratios Q2 2012 EPS* Equity per Share Equity ratio, % Gearing, % 1,40 8,0 7,74 80 80 7,0 6,81 70 70 1,20 64 6,37 6,38 6,16 59 6,0 60 57 60 1,00 53 55 5,0 50 50 0,80 1,06 43 4,0 40 40 36 37 0,60 3,0 30 30 27 0,40 2,0 20 20 0,20 1,0 10 8 0,30 0,33 10 0,24 0,26 0,17 0,00 0,0 0 0 Gain of Wärtsilä sal
Slide 30: Q2 Outlook for 2012
Q2 Outlook for 2012 Page 30 Fiskars Q2 2012
Slide 31: Outlook for 2012 unchanged
Outlook for 2012 unchanged • Fiskars operating environment weakened during second quarter as a result of increased economic uncertainty, and further financial instability could affect consumer and trade behavior adversely. • Changes in demand for Home products during the last quarter could affect th
Slide 32: Q2 Appendixes
ey n o as So c o om oe < FISKARS
Slide 33: Key figures Q2 2012
Key figures Q2 2012 EUR million Q2 2012 Q2 2011 Change Q1-Q2 2012 Q1-Q2 2011 Change 2011 Net sales 201.1 200.6 0% 389.5 389.9 0% 742.5 Operating profit (EBIT) 19.7 19.0 4% 36.8 35.3 4% 52.8 Share of profit from associated 8.5 10.6 -19% 18.3 21.7 -16% 42.7 company Change in the fair value of 0.8 -0.2
Slide 34: Fiskars IR Calendar and Contact Information
Fiskars IR Calendar and Contact Information • Q1 Interim Report May 3, 2012 • Fiskars Corporation • Q2 Interim Report August 2, 2012 Hämeentie 135 A • Q3 Interim Report November 1, 2012 P.O. Box 130 FI-00561 Helsinki, Finland Tel. +358 204 3910 • EGM September 12, 2012 Fax +358 9 604 053 communicati
Slide 35: Analyst coverage
Analyst coverage • To the best of our knowledge, the following persons follow the Fiskars share. They do so on their own initiative, and Fiskars takes no responsibility for the opinions expressed. • Carnegie Investment Bank Tommy Ilmoni, +358 9 618 71 235 tommy.ilmoni@carnegie.fi • Evli Bank Mika Ka
Slide 36: Disclaimer
Disclaimer The content of this presentation contains time-sensitive information that is accurate as of the time hereof. A number of forward-looking statements will be made during this presentation. Forward-looking statements are any statements that are not historical facts. These statements are base
Slide 37: Lasting everyday design, since 1649
Lasting everyday design, since 1649 Page 37 Fiskars Q2 2012