Humble Group Ab · OMXSTO:HUMBLE

Humble Group Ab — Investor Presentation (May 2024)

39 slides from Humble Group Ab's investor presentation, May 2024

  1. Slide 1: Investor Presentation Q1 2024

  2. Slide 2: Important Notice

    IMPORTANT NOTICE This presentation and the information contained herein are being presented by Humble Group AB (pub), reg. no. 556794-4797 (the "Company" By attending a meeting where this presentation is presented, or by reading this presentation, you agree to be bound by the following limitations a

  3. Slide 3: Business Overview, Segments and Financial Information

    Uji ve SIMON PETREN Founder & CEO BUSINESS OVERVIEW 4 ABOUT HUMBLE GROUP. 7 HUMBLE PLATFORM 10 STRATEGIC INITATIVES 11 HUMBLE INCUBATOR 12 INVESTMENT STRATEGY 13 BOARD OF DIRECTORS 14 EXECUTIVE TEAM SOURCE | oh OF BUSINESS SEGMENTS 16 SEGMENT OVERVIEW 17 FUTURE SNACKING 20 SUSTAINABLE CARE 24 QUALIT

  4. Slide 4: Q1 2024 key figures

    Figures in SEK Million APM: Alternative Performance Measure. LTM. Definition can be found on p.24 in Interim Report Q1 2024

  5. Slide 5: Our Values, Purpose, Vision

    OUR VALUES WITH A FUNDAMENTAL MARKET POSITION, WE ARE COMMITTED TO PROVIDING Innovation CONSUMERS INNOVATIVE, SUSTAINABLE AND HEALTHY FMCG PRODUCTS. Entrepreneurship Integrity AT HUMBLE GROUP, WE BELIEVE IN DOING BUSINESS RESPONSIBLY, ETHICALLY, AND Passion SUSTAINABLY. WE CALL IT DOING BUSINESS “TH

  6. Slide 6: The Next Generation of Brands

    BUSINESS OVERVIEW il ws Ym THE NEXT GENERATION OF BRANDS be S \ J BEYOND MEAT tw ee F M C G j Nn d U Si ry Pant based meet Oat-based products Plant-based baby formula Low-calorie jce ial Founded 2009 Founded 1994 Founded 2012 Founded 2012 | \ 4 4 RT i \\ disruptors ha axpar| SWEETS EST, Founded 2013

  7. Slide 7: Humble Platform: An Ecosystem to Catalyze Growth

    ABOUT HUMBLE GROUP HUMBLE PLATFORM. STRATEGIC INITATIVES HUMBLE INCUBATOR INVESTMENT STRATEGY BOARD OF DIRECTORS EXECUTIVE TEAM HUMBLE PLATFORM AN ECOSYSTEM TO CATALYZE GROWTH & SUSTAINABILITY ll-being oduct ACTIVE C Nia Uj vox HUMBLE GROUP’| INVESTOR PRESENTATION 7

  8. Slide 8: Humble Platform

    HUMBLE PLATFORM * Humble Group applies a decentralized business model where local decision-making meets central support functions. We support our subsidiaries by providing financing solutions to ensure economic stability and growth, assist with integrated analysis functions, and thereby identify opp

  9. Slide 9: Real Time Follow Up and Decision Improvement for Local Management

    REAL TIME FOLLOW UP AND DECISION IMPROVEMENT FOR LOCAL MANAGEMENT Recap 2023 Y Majority of companies integrated compeateverials Corporatesegmente campanyrame Revenue Outlook Humble Group “ a “ v Power BI real time from 75% to 99% Revenue Humble Group ~ LTM Rolling Revenue and LY Revenue by Year and

  10. Slide 10: Humble Platform: Strategic Initiatives

    BUSINESS OVERVIEW 3LE GROUP TRANSACTION: HUMBLE PLATFORM FINANCIAL TRANSACTIONS (LAST 12 MONTHS) PURPOSE AMOUNT (SEK) STATUS INITIATIVE, 4 M/ PROJECT STATUS Capital Structure = New issue 850m = Bank loan 1,650. * Strengthen balance sheet = Reduce interest cost Completed Divestment Property Portfolio

  11. Slide 11: Humble Incubator: A Swedish Brand Factory

    HUMBLE INCUBATOR A SWEDISH BRAND FACTORY - CASE STUDY CHALLENGE: Humble Group sought to expand its reach in the children's product market, particularly in language learning, leveraging its strong production and distribution networks. SOLUTION: Teaming up with Hatten Education, Humble will seek to la

  12. Slide 12: Our Approach to M&A and Investment Strategy

    OUR APPROACH TO M&A AND INVESTMENT STRATEGY Other +) Ȣ > SHARE DEALS ET DEALS. JOINT VENTURE Invest in entrepreneurial led businesses, with whom we are sharing our vision to deliver sustainable, high-quality products ? Join forces with key Invest in distressed assets, stakeholders in joint machiner

  13. Slide 13: Board of Directors

    HUMBI EP Nize BOARD OF DIRECTORS DAJANA MIRBORN CHAIRMAN OF THE BOARD # of shares: 41,114 Board member since 2021 Independent in relation to the company, group management and major shareholders in the company, Education: Master's degree from the University of Gothenburg, Executive Education from INS

  14. Slide 14: Executive Team

    UT HUMBLE G HUMBLE P' ATF EXECUTIVE TEAM SIMON PETREN Founder & CEO # of shares: 6,416,000 Simon holds a Master's degree in Product Innovation from KTH and Business Administration from Stockholm University. Simon is a co-founder of Pandy Foods and was its CEO until Pandy became part of Humble Group.

  15. Slide 15: Business Segments

  16. Slide 16: Four Business Segments Covering Various Consumer Categories

    NET SALES BY MARKET LTM NORDICS 56% OTHER EUROPE HUMBLE GROUP | INVESTOR PRESENTATION FOUR BUSINESS SEGMENTS COVERING VARIOUS CONSUMER CATEGORIES ACROSS THE VALUE CHAI! FUTURE SNACKING OF i Our focus on innovative, sustainable snacks and treats prioritizes health without compromising taste or qualit

  17. Slide 17: Future Snacking

    URE SNACKING VISION LEADING PROVIDER OF HIGH-QUALITY SUGAR-REDUCED AND CONFECTIONARY SNACKS. Lae % r

  18. Slide 18: Clear Value Offering Across the Segment

    CLEAR VALUE OFFERING ACROSS THE SEGMENT I +90% market share in within sugar-free and healthier candy in the Nordics. HB High technological barriers limit possible market entry for competitors. Leading brands with high recognition in innovative space. a I Fast-paced product development and R&D enable

  19. Slide 19: Segment Overview: Future Snacking

    SEGMENT OVERVIEW FUTURE SNACKING SUSTAINABLE CARE JORDIC DISTRIBUTION Share of Group Net Sales Share of Group Adj. EBITDA Q1 2024 Qt 2024 = The sales trajectory for confectionery and snacks remains robust with a positive momentum. Notably, Pandy has secured further new listings in existing, and new,

  20. Slide 20: Sustainable Care

    — s TAINABLE : SUST/ WY ¥ VISION A MODERN PERSONAL- AND HOME CARE RETAIL PARTNER. HUMBLE GROUP | INVESTOR PRESENTATION = f

  21. Slide 21: Cutting-Edge Personal & Home Care Products

    FUTURE SNACKING SUSTAINABLE CARI ALITY NUTRITION CUTTING-EDGE PERSONAL & HOME CARE PRODUCTS I Strong brands in attractive spaces - showcased competitive challengers to traditional brands. HB High entry barriers for competitors and opportunity to capitalize on mover-advantage. IB Pioneering businesse

  22. Slide 22: Global Retail Platform with International Reach

    BUSINESS SEGMEN FUTURE SNACKING QUALITY NUTRITION NORDIC DISTRIBUTION GLOBAL RETAIL PLATFORM WITH INTERNATIONAL REACH AND COMPETITIVE MARKET POSITIONING I Sharing of licenses, brands, suppliers and other IP. Cross-selling and net working capital optimization. Sharing of freight contracts from Solent

  23. Slide 23: Segment Overview: Sustainable Care

    Share of Group Net Sales Share of Group Adj, EBITDA Qi 2024 Qi 2024 THE Group cost HUMBLE wM fancystage co. cmon ECO by Naty. ‘Amounts in MSEK 522 NET SALES Qn 2024 HUMBLE GROUP | INVESTOR PRESENTATION Solent, the largest entity in Humble, delivered solid topline growth with an improved profitabilit

  24. Slide 24: Quality Nutrition

    vis NORDICSSEEADING BUSINESS To BUS \ PROD] AUSTRALIA; A SPORTS N HUMBLE GROUP | INVESTOR PRESENTATION

  25. Slide 25: Quality Nutrition: Full-Service Offering

    LITY NUTRITION FULL-SERVICE OFFERING ACROSS MULTIPLE CATEGORIES WITH SCALABLE PRODUCTION AND BRANDS Lr I Several leading brands with high recognition in innovative space. Unique market positioning in the Nordic nutrition manufacturing landscape I Full-service offering across multiple categories with

  26. Slide 26: Commercial Manufacturing Offer

    ENTS Fl a F FUTURE SNACKING QUALITY NUTRITION NORDIC DISTRIBUTION COMMERCIAL MANUFACTURING OFFER Arena Nutrition enhance Humble's B2B customer experience by delivering a complete portfolio of high-quality products across several categories within sports nutrition. I Arena Nutrition enables an increa

  27. Slide 27: Segment Overview: Quality Nutrition

    Share of Group Net Sales Q1 2024 Share of Group Adj. EBITDA QI 2024 a SN IBRucton Vitargo cet WOLVERINE <> gsr c) ‘Amounts in MSEK Kisie} NET SALES Qn 2024 Group cost —_* VITERNA eWalco 122 GROSS PROFIT Qi 2024 = Body Science received an award for “Best New Protein Bar for 2024" relating to its newl

  28. Slide 28: Nordic Distribution

    = TT _- caitlin VISION NO. 1 DISTRIBUTION PARTNER FOR HEALTHY AND SUSTAINABLE BRANDS

  29. Slide 29: Prioritized Partner for Healthy and Sustainable Brands

    Be the prioritized partner of Be a competitive wholesale Capitalize on concepts and Deliver innovative solutions choice for healthy and challenger in the Nordics create well-established that exceed out customer’s sustainable brands to enter with strong reach in key distribution in D2C and B2B expect

  30. Slide 30: Distribution Channels

    Non-traditional trade ▪ Non-traditional trade, ▪ Grocery trade Grocery trade ▪ Specialty trade, ▪ pharmacy trade Specialty trade, fitness ▪ stores Convenience trade, ▪ fitness stores

  31. Slide 31: Segment Overview: Nordic Distribution

    IN SEGMENT OVERVIEW FUTURE SNACKING SUSTAINABLE CARE NORDIC DISTRIBUTION Adj. EBITDA . . same jy 7 Share of Group Net Sales Share of Group Ad «Slightly weaker margin levels across the segment, mainly due prices increases from suppliers. As a result of the development in prices, several subsidiaries

  32. Slide 32: Plastic free gum, Made in Denmark

    i Made in Denmark win8 804 ¢ Plastic free gum y i \ Cum 2 Plastic free gum F ee SO Plastic free gum - ( i Bi, (- ¢ Made in Tr a y ¥ | 2 B z o ; S & ~3 <

  33. Slide 33: Strong Organic Proforma Net Sales Development

    STRONG ORGANIC PROFORMA NET SALES DEVELOPMENT TREND OVERVIEW SEK million NET SALES * Solid growth every year that we have consolidated proforma (2016). * Only 2 months with negative organic growth since 2019 and they were due to covid. * Average longevity of Humble subsidiaries is 22 years, SALES CA

  34. Slide 34: Net Sales

    NET SALES RETAINED GROWTH MOMENTUM IN A CHALLENGING COMPARISON QUARTER So NET SALES DEVELOPMENT 1 1838 0 ien 1888 1592 1606 i| 1347 an Q12022 Q12023 QI 2024 Q2 2022 Q2 2023 Q3 2022 Q3 2023 Q4 2022 Q4 2023 LTM NET SALES DEVELOPMENT Q12022 = 2.2022» Q3.2022 © Q4.2022 © Q12023-)« Q22023 §—Q32023 «= Q42

  35. Slide 35: Gross Profit

    GROSS PROFIT SLIGHTLY IMPROVED GROSS MARGIN DESPITE PRICING VOLATILITY GROSS PROFIT DEVELOPMENT 529 500 415 342 297 Q12022 Q12023 Q12024 Q2 2022 Q2 2023 Q3 2022 Q3 2023 LTM GROSS PROFIT DEVELOPMENT 614 478 Q4 2022 Q4 2023 12022 = 2.2022» Q3.2022 §=—Q42022 © 12023) Q22023 = Q3. 2023 Gross Profit LTM

  36. Slide 36: Profitability

    PROFITABILITY SOUND PROFITABILITY GROWTH ADJ, EBITDA DEVELOPMENT 168 169 152 128 ) | | aaa Qe a2 Q3 Q3 Q4 Qa 202220232024 20222023» 20222023 «2022-2023 LTM ADJ. EBITDA DEVELOPMENT. qe qi Q@2. a3) 4 Qt 2 3 4 2022 2022 2022 2022 2023 2023 2023 2023 2024 —Adjusted EBITDA LTM “HUMBLE GROUP INVESTOR PRES

  37. Slide 37: Sustained Cash Flow Management

    Sustained a consistent and strong operating cash flow exceeding SUSTAINED CASH FLOW MANAGEMENT - AFFECTED BY INCREASED PURCHASES +100 MSEK in line with efforts to improve the cash flow generation. Negative effect on working capital mainly attributable to an increased inventory, as a result of subsid

  38. Slide 38: 2024 Focus

    1. EXECUTE ON STRATEGIC INITATIVES AND ENSURE EFFECTIVE IMPLEMENTATION 2. MAINTAIN HIGH CASH CONVERSION 3. IMPROVE GROSS MARGIN 4. LAUNCH NEW INCUBATOR INIATIVES THAT CONTRIBUTES TO INCREMENTAL GROWTH 5. INTERNATIONALIZE OUR STRONGEST BRANDS AND CAPITALIZE ON MOMENTUM

  39. Slide 39: Simon Petren, CEO

    SIMON PETREN CEO +46 (0) 70 999 94 55 simon@humblegroup.se

Humble Group — Investor Presentation (May 2024) on 6ix