Mercedes-benz Group Ag · XETR:MBG
Mercedes-benz — Investor Day (2022)
28 slides from Mercedes-benz's investor day presentation, 2022
Slide 1: Developing Desire
DEVELOPING DESIRE Our top-end product plan Chief Technology Officer Mercedes-Benz
Slide 2: Forward-looking statements
The following presentation contains forward-looking statements that reflect management's current views with respect to future events. Such statements are subject to many risks and uncertainties. If the assumptions underlying any of these statements prove incorrect, then actual results may be materia
Slide 3: Technology and innovation - our heritage and future
Technology and innovation - our heritage and future
Slide 4: Developing Desire
Developing Desire Strong Brands Cutting-edge Sensory Refined Portfolio Technology Product Experience Sustainability
Slide 5: Developing Desire
Developing Desire Strong Brands Refined Portfolio Cutting-edge Sensory Technology Product Experience Sustainability
Slide 6: Ultimate symbiosis of technology and luxury
Ultimate symbiosis of technology and luxury
Slide 7: Recutting and polishing our portfolio
Recutting and polishing our portfolio Top-End Luxury Expand & Enhance Core Luxury Grow & Refine Entry Luxury Focus & Elevate Schematic illustration From 74 to portfolio variants
Slide 8: Recutting and polishing our portfolio
Recutting and polishing our portfolio Expanding EVA2 platform for China Top-End Luxury Expand & Enhance Luxurious new body type Core Luxury Grow & Refine Entry Luxury Focus & Elevate New E-Class Schematic illustration
Slide 9: Recutting and polishing our portfolio
Recutting and polishing our portfolio Top-End Luxury Expand & Enhance Adding visionary Core Luxury Grow & Refine dream cars Entry Luxury Focus & Elevate Schematic illustration [Mercedes-Maybach S 680 4MATIC | WLTP: Kraftstoffverbrauch kombiniert: 14,3‒13,4 l/100 km | CO₂-Emissionen kombiniert: 326‒3
Slide 10: The pinnacle of exclusivity
The pinnacle of exclusivity ONE-OFFS VISION CARS CONCEPT CARS ART PIECES COLLECTIBLES MYTHOS SPECIAL MODELS COLLABORATIONS EXCLUSIVE DESIGN OPTIONS INDIVIDUALISATION CUSTOM CUTS MANUFAKTUR
Slide 11: The pinnacle of exclusivity
The pinnacle of exclusivity Art Piece Project Geländewagen Exclusive Design Options Limited Edition Maybach by Virgil Abloh Special Model AMG GT Black Series [Mercedes-Maybach S 680 4MATIC | WLTP: Kraftstoffverbrauch kombiniert: 14,3‒13,4 l/100 km | CO₂-Emissionen kombiniert: 326‒304 g/km | mb4.me/D
Slide 12: Recutting and polishing our portfolio
Recutting and polishing our portfolio Top-End Luxury Expand & Enhance Core Luxury Grow & Refine Entry Luxury Focus & Elevate Schematic illustration
Slide 13: Developing Desire
Developing Desire Cutting-edge Strong Brands Technology Sensory Refined Portfolio Product Experience Sustainability
Slide 14: Lead in Electric Drive
Lead in Electric Drive
Slide 15: Efficiency, Performance, Next-level Off-road
Efficiency Performance Next-level Off-road
Slide 16: Lead in Car Software: Mercedes-Benz Operating System
Lead in Car Software Mercedes-Benz Operating System
Slide 17: Developing Desire
Developing Desire Sensory Strong Brands Cutting-edge j Refined Portfolio Technology Product Experience Sustainability
Slide 18: Desire is a feeling
Desire is a feeling
Slide 19: Desire for… TIME
Desire for… TIME DRIVE PILOT – productivity or relaxation
Slide 20: Desire for… TECH
Desire for… TECH Digital innovations for China In-house developed
Slide 21: Desire to… LOOK, Desire to… TOUCH
Desire to… LOOK Desire to… TOUCH Advanced graphic interfaces Subline von Elaine
Slide 22: Desire to… LISTEN
Desire to… LISTEN Burmester sound system with Dolby Atmos
Slide 23: Desire for… WELLBEING
Desire for… WELLBEING Feel-good factor with ENERGIZING COMFORT
Slide 24: Desire to… BE INDIVIDUAL
Desire to… BE INDIVIDUAL Differentiation through personalisation Wellbeing Nature Entertain Race
Slide 25: Desire for… ENDURANCE
Desire for… ENDURANCE Greater range from smaller batteries >800 Wh/l on cell level
Slide 26: Desire is… SUSTAINABLE
Desire is… SUSTAINABLE
Slide 27: Developing Desire
Developing Desire
Slide 28: Disclaimer
Disclaimer This document contains forward-looking statements that reflect our current views about future events. The words “anticipate,” “assume,” “believe,” “estimate,” “expect,” “intend,” “may,” ”can,” “could,” “plan,” “project,” “should” and similar expressions are used to identify forward-lookin