Chime Financial, Inc. · NASDAQ:CHYM
Chime Financial — Investor Presentation (June 2025)
59 slides from Chime Financial's investor presentation, June 2025
Slide 1: Welcome to Chime
Welcome to Chime June 2025 chime
Slide 2: Disclaimer
Disclaimer Safe Harbor This presentation contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, which statements involve substantial risks and uncertainties. Forward-looking
Slide 3: Our mission: Unite everyday people to unlock their financial progress
Our mission: Unite everyday people to unlock their financial progress Confidential | 3
Slide 4: Chime at a glance
Chime at a glance #1 destination for consumers earning up to $100k switching their direct deposit relationship 1 Market Leader Top 5 banking brand in America2 Deep Member 67% of our Active Members rely on Chime as their primary financial relationship3 Engagement Long-lasting and deep, multi-product r
Slide 5: Chime has become an industry leader
Chime has become an industry leader We are the top destination for direct deposit switchers …fueling our growth in card purchase volume2,3 among adults earning up to $100k annually… Share of Americans switching their Our 2024 debit volume would have made direct deposit destination1 us a top 10 US de
Slide 6: We extended our leadership in 2024 and 2025 YTD
We extended our leadership in 2024 and 2025 YTD 1 2 3 4 5 6 Launched Deployed Enhanced Launched Released Launched MyPay ChimeCore* Our Brand Chime Chime+ Instant Leadership Workplace Loans $8.8B of MyPay Increased product Brand awareness Employee financial Free, premium Loans of up to $500, advances
Slide 7: We have an $86B SAM with our current products alone
We have an $86B SAM with our current products alone Active Members ARPAM (Average Revenue Revenue Opportunity per Active Member based on Q1’25 data) Today: 8.6M1 $2512 $2.1B 82% growth since 9% year-over-year Revenue run rate Q1’22 growth as of Q1’25 Currently serviceable: 196M3 $4424 $86B Americans
Slide 8: Chime helps everyday Americans make financial progress
Chime helps everyday Americans make financial progress 85% of new members who direct deposit through Chime came from “ Chime has helped me save more money. My financial situation has completely turned around. an existing direct deposit relationship (most Everything is just better now. I feel free. com
Slide 9: Traditional banks are failing many everyday Americans
Traditional banks are failing many everyday Americans Spending Liquidity & Savings Credit Building 95% 67% 79% of bank fees are paid by everyday of Americans live of Americans say they are trying American households1 paycheck-to-paycheck2 to improve their credit score3 Need affordable everyday Need l
Slide 10: Traditional banks structurally cannot serve everyday Americans without relying on punitive fees
Traditional banks structurally cannot serve everyday Americans without relying on punitive fees Legacy tech and in-person branches …while their focus on net interest …so they rely on punitive fees inflate banks’ cost-to-serve… margin income only works for customers with large balances… Cost-to-serve
Slide 11: Our 3-5x cost advantage enables us to serve everyday Americans that traditional banks ignore
Our 3-5x cost advantage enables us to serve everyday Americans that traditional banks ignore Proprietary tech platform and digital …powering an asset-light, …allowing us to build trust and profit first approach unlocks a 3-5x payments-driven revenue model…2 with our members by offering fee-free cost-to
Slide 12: We offer low-cost, innovative products that address the most critical financial needs
We offer low-cost, innovative products that address the most critical financial needs of everyday Americans Spending Liquidity Credit Building Savings & Perks Community Support & Safety Checking Account SpotMe Credit Builder High Yield Pay Anyone 24/7 Live Support Savings Account Chime Debit Card MyPa
Slide 13: Four core competitive advantages fuel our market leadership
Four core competitive advantages fuel our market leadership 1 2 3 4 Radical Track record of Primary Loved brand cost-to-serve innovating new, account championed by and technology member-aligned relationships a passionate advantage products community 3-5x 5+ 67% 75% cost-to-serve year advantage vs. o
Slide 14: Our proprietary technology platform drives our cost to serve advantage
1. Our proprietary technology platform drives our cost to serve advantage and product velocity Chime App Data & AI Platforms Vertical Integration ChimeCore Modern Cloud-Native Infrastructure Flexible, Multi-Sourced Partnerships Card and ATM Networks, Bank Partners Confidential | 14
Slide 15: Our technology platform drives efficiency and reduces our cost-to-serve
1. Our technology platform drives efficiency and reduces our cost-to-serve Our proprietary processor and ledger is lowering processing costs and Proprietary reducing our reliance on third parties. We estimate the full reduction in Platform processing costs can exceed 60%1 Modern Cloud Optimized spend
Slide 16: Our digital-first approach provides the convenience of a branch network at low cost
1. Our digital-first approach provides our members the convenience of a branch network at low cost Asset-light ➔ Avoids costly bank branches ➔ Nationwide access to over 45,000 fee-free ATMs and over 7,500 fee-free cash deposit locations Regulated bank partnerships ➔ Scale and infrastructure of a bank
Slide 17: We continually outpace traditional banks on product innovation
2. We continually outpace traditional banks on product innovation for everyday Americans Member Product Launches Infrastructure Developments (1) Member Support Platform includes the internally built tools used by our member support agents, beginning with our investigations dashboard launched in 2020
Slide 18: We have built a substantial and growing competitive advantage over traditional banks
2. We have built a substantial and growing competitive advantage over traditional banks Key Chime value props launched more than 5 years ago Chime 2-day $100+ in fee-free Credit builder card With no annual fees, interest or early pay overdrafts minimum security deposit Major Banks1 7 Years Behind 6+
Slide 19: Primary account relationships power our self-reinforcing flywheel
3. Primary account relationships power our self-reinforcing flywheel Primary Account Relationships We have strategically focused on primary account relationships since inception 12+ years ago Strong Deep, Product Habitual Our success in winning primary Adoption Loved and Engagement account relationsh
Slide 20: Chime is a daily, habitual part of our members' lives
3. Chime is a daily, habitual part of our members’ lives Deep, Habitual Engagement Primary account Repeat Predictable Everyday relationships daily usage recurring spend spending 67% + 54 + 97% + 70% = Deep, Habitual of Active Members Monthly Net dollar annual of purchases on Engagement as of Q1’25 r
Slide 21: Our focus on primary account relationships drives best-in-class engagement
3. Our focus on primary account relationships drives best-in-class engagement Deep, Habitual Engagement Average monthly transactions per customer1 54 Includes inbound/outbound P2Ps, money movement, dividends on stocks etc. Card transactions only 24 ~20 Excludes PSP (unbranded Includes all transactio
Slide 22: Deep habitual engagement amplifies our product innovation advantage
3. Deep habitual engagement amplifies our product innovation advantage Product Innovation Advantage Benefits of Primary Allow Us to Provide Member Account Relationships Experiences in Areas Where Traditional Banks Are Falling Short Rich first-party income and spending data Unlocks ability to extend lar
Slide 23: Strong and growing product attachment
3. Primary account relationships and product advantage drive strong and growing product attachment Strong Product Adoption Strong monthly attach rates Attach rates continue to grow with our (March 2025)1 expanding product suite1,2 4.5 Product attach - all active members 90% Debit Cards Number of pro
Slide 24: One of our latest innovations is MyPay
3. One of our latest innovations is MyPay Launched July 2024 Product Innovation Advantage Members can access up to $500 on demand before payday for free within 24 hours, or instantly for a low fee Significant $340 billion in wages and income trapped in the payroll cycle Opportunity between paydays1 R
Slide 25: Over 12+ years, we have become the go-to brand for everyday Americans
4. Over 12+ years, we have become the go-to brand for everyday Americans 1 2 3 4 First Innovative Positive Brand and mover products member marketing Chime has experiences leadership become the go-to brand for + + + = Americans Raised the bar on Substantial, disciplined earning up to First to focus o
Slide 26: We're a top five banking brand in America according to Time
4. We’re a top five banking brand in America according to Time; leader in core value propositions Unaided awareness for online banking2 Chime association with top value propositions versus incumbents2 Leading Major Banks and Chime 47% No or Low Credit Liquidity 44% Fees Building 41% 37% P2P Platforms
Slide 27: Chime Community
4. Chime Community We have built Chime to be a community where our members’ experiences improve when family, friends, and co-workers join our platform 80%+ of members have a community connection on Chime1 #1 referrals are the single largest channel of new members2 (1) As of March 31, 2025. Community
Slide 28: Chime Workplace opens a new channel for growth
Chime Workplace opens a new channel for growth Employers & Employees Employee financial wellness Access to millions of potential solution, including MyPay new members Efficient acquisition channel Empowers employees’ financial progress Powerful integration of employer data Helps employers drive Underwri
Slide 29: We're now the #1 destination for direct deposit switchers
These advantages have given us a formidable lead - we’re now the #1 destination for direct deposit switchers #1 Destination for Competitive Advantage Brand leadership consumers earning up to $100k Success in primary account switching their relationships direct deposit Product innovation relationship
Slide 30: Our $86B SAM expands to a $426B TAM as we expand our product offerings
Our $86B SAM expands to a $426B TAM as we expand our product offerings and target audience $86B1 $312B2 $426B2 196M Americans3 +31M Americans3 Current products, current New products, current New customer segment - customer segment2 customer segment2 Americans up to $200K2 <3% penetrated of SAM today
Slide 31: The winner in banking and payments will be a customer-obsessed technology company
The winner in banking and payments for everyday Americans will be a customer-obsessed technology company Retail Entertainment Search Banking and Payments Consumer Tech Transportation E-Commerce Confidential | 31
Slide 32: We have attracted a talented executive team to build Chime for the future
We have attracted a talented executive team to build Chime for the future Chris Britt Ryan King Mark Troughton Matt Newcomb Vineet Mehra Madhu Jennifer CEO, Co-Founder & Co-Founder & Chief Operating Chief Financial Chief Marketing Muthukumar Kuperman Chairman Director Officer Officer Officer Chief P
Slide 33: Financial overview
Financial overview Confidential | 33
Slide 34: We are compounding growth at scale while driving strong operating leverage
We are compounding growth at scale while driving strong operating leverage Q1 2025 Revenue (in millions) $519M $2.1B Scale revenue revenue run rate 31% $1,673 27% 32% y/y Growth revenue growth $1,278 $1,009 67% 32% Margins transaction margin 1 $519 $392 Operating $25M 5% Leverage adj. EBITDA adj. EB
Slide 35: Our model is built on recurring payments revenue, multiple growth levers, and attractive cohorts
Our model is built on recurring payments revenue, multiple growth levers, and attractive cohorts that drive high RoI Recurring Payments 1 Revenue 72% Payments Based Revenue (Q1 2025) Our Winning Active Transaction Transaction 2 Formula for Growth Members x ARPAM x Profit Margin = Profit Attractive Coh
Slide 36: Our asset-light, payments-based business model is driven by durable, recurring spend
1. Our asset-light, payments-based business model is driven by durable, recurring spend, with $120B+ of LTM PV Our members use Chime to pay for their everyday, with 70%4 of our PV coming largely A majority of our revenue is driven by non-discretionary expenses, resulting in predictable, recurring sp
Slide 37: Our winning formula has multiple levers to drive growth
2. Our winning formula has multiple levers to drive growth Q1 2025 A. Active Members1 B. ARPAM2 C. Transaction Transaction Profit Profit Margin 3, 5 8.6M $251 67% $1.4B Run Rate4,5 Key >50% from organic and Primary account relationships Tech platform, scale, and AI/ML Drivers member-driven channels dr
Slide 38: With 8.6M Active Members, we are just scratching the surface
2A. With 8.6M Active Members, we are just scratching the surface of serving the 196M Americans earning up to $100K annually >50% from organic and Active Members (in millions)1 member-driven channels 22% 8.6 CAGR 8.0 7.5 7.0 7.1 6.6 6.3 5.7 5.9 5.3 4.8 5.0 4.7 Q1 2022 Q2 2022 Q3 2022 Q4 2022 Q1 2023
Slide 39: Our strong and growing ARPAM is the result of winning primary account relationships
2B. Our strong and growing ARPAM is the result of winning our members’ primary account relationships and top-of-wallet spend ARPAM grew 9% Y/Y to $251 in Q1 2025, and we have an ARPAM has consistently grown across our cohorts as ARPAM opportunity of $442 with our current products alone they have sea
Slide 40: As our members have adopted more products, their ARPAM has increased
2B. As our members have adopted more products, their ARPAM has increased Attach rates continue to grow with our expanding product suite1,2 Higher product attach drives higher engagement and ARPAM3 Product attach - all active members ARPAM as of Q1’25 Purchase 4.5 Volume per Active $785 $1,992 $2,753
Slide 41: As our members have grown their communities on Chime, their ARPAM has increased
2B. As our members have grown their communities on Chime, their ARPAM has increased Newer cohorts are connecting faster to larger communities1… Members with larger communities have higher ARPAM2 Community connections ARPAM 12 $373 10 $319 Community connections 8 6 $199 4 2 1Q ‘16 1Q ‘25 1 0 4 8 12 1
Slide 42: Our investments in technology and growing scale have driven strong transaction profit margins
2C. Our investments in technology and growing scale have driven strong transaction profit margins Transaction Profit Defined as Gross Profit less Transaction and Risk Losses1 $M except where otherwise noted Improved economics from bank partners and card networks as a result of larger scale 37% $1,246 36
Slide 43: Our high transaction margin is built on disciplined risk management and underwriting
2C. Our high transaction margin is built on years of disciplined risk management and underwriting SpotMe Transaction and risk losses as a % of Purchase Volume estimated vs. financial services peers (LTM Mar. 31, 2025)3 $43.3B <0.40% 2.41% in fee-free overdrafts Total risk losses as % of total since f
Slide 44: The aggregate effect of our formula on our cohorts is 104%+ transaction profit retention
3. The aggregate effect of our formula on our cohorts is 104%+ transaction profit retention 104% Net Primary account Increasing Scale, strong risk relationships drive Leading to high product adoption mgmt, and tech Dollar high PV/Active ARPAM fueled by drives higher investments fuel Transaction and st
Slide 45: Our long-lasting cohorts drive sustained transaction profit ROI against an efficient acquisition program
3. Our long-lasting cohorts drive sustained transaction profit ROI against an efficient acquisition program Cumulative Transaction Profit per Original Managed and $107 Active Member by Quarterly Cohort ($)4 Efficient CAC Average acquisition cost per Active Member (22 - Q1’25)1 $500 High Member 90% $400 Re
Slide 46: We're driving strong operating leverage while continuing to invest in growth
We’re driving strong operating leverage while continuing to invest in market share growth, new products and our tech platform Non-GAAP OpEx as % of revenue Adj. EBITDA margin (% of revenue)1 46% incremental adj. EBITDA margin3 (21%) in 2024 5% 106% (10%) (0%) 86% 43% 76% 35% 63% 31% 22% (15%) 25% 19
Slide 47: We are just getting started…
We are just getting started… Digital-first, bank partnership model driving a radical 1 cost-to-serve advantage 2 Track record of member aligned, product innovation driving an accumulating advantage vs. major banks Focus and success in winning primary account 3 relationships 4 Loved and trusted brand
Slide 48: chime
chime: chime
Slide 49: Supplementary materials
Supplementary materials
Slide 50: We have a bank partnership model that supports our business and financial growth
We have a bank partnership model that supports our business and financial growth Bank Partnership Model Benefits to Chime Ability to provide access to bank partners’ products and services, such as FDIC-insured checking accounts Lower required capital investment, physical branches, and other bank infra
Slide 51: Chime Card transaction payment process
Chime Card transaction payment process Confidential | 51
Slide 52: Key metrics
Key metrics Year end December 31, Quarter end March 31, (in millions, except Average Revenue 2022 2023 2024 2024 2025 per Active Member and percentages) Purchase Volume $ 71,508 $ 92,395 $ 115,152 $ 29,166 $ 34,540 Active Members1 5.3 6.6 8.0 7.0 8.6 Average Revenue per $ 210 $ 212 $ 245 $ 231 $ 251
Slide 53: Non-GAAP reconciliations
Non-GAAP reconciliations chime
Slide 54: GAAP to non-GAAP reconciliation: transaction margin
GAAP to non-GAAP reconciliation: transaction margin Year end December 31, Quarter end March 31, (in thousands, except percentages) 2022 2023 2024 2024 2025 Revenue $ 1,008,838 $ 1,278,455 $ 1,673,269 $ 391,972 $ 518,744 Gross profit $ 794,152 $ 1,058,718 $ 1,465,758 $ 344,525 $ 458,326 Gross margin 7
Slide 55: GAAP to non-GAAP reconciliation: operating expenses
GAAP to non-GAAP reconciliation: operating expenses Year end December 31, Quarter end March 31, (in thousands, except percentages) 2022 2023 2024 2024 2025 Member support and operations $ 292,466 $ 272,755 $ 286,856 $ 68,068 $ 78,609 Adjusted for: stock based compensation (4,888) (5,000) (3,620) (1,
Slide 56: GAAP to non-GAAP reconciliation: transaction profit run rate
GAAP to non-GAAP reconciliation: transaction profit run rate Year end December 31, Quarter end March 31, (in thousands, except percentages and where otherwise noted) 2024 2025 Revenue $ 1,673,269 $ 518,744 Gross profit $ 1,465,758 $ 458,326 Gross margin 88% 88% Adjusted for: transaction and risk losse
Slide 57: GAAP to non-GAAP reconciliation: adjusted EBITDA
GAAP to non-GAAP reconciliation: adjusted EBITDA Year end December 31, Quarter end March 31, (in thousands, except percentages) 2022 2023 2024 2024 2025 Net loss $ (470,254) $ (203,202) $ (25,344) $ 15,903 $ 12,939 Net margin (47%) (16%) (2%) 4% 2% Adjusted for: Depreciation and amortization expense
Slide 58: Definitions
Definitions chime
Slide 59: Definitions
Definitions “Active Member” refers to a member who has initiated a money movement “Transaction profit” is defined as gross profit less transaction and risk losses. transaction on our platform in the last calendar month of the applicable period. Transaction profit is a non-GAAP metric. We define “transacti