Zumiez Inc. · NASDAQ:ZUMZ

Zumiez — Investor Presentation (January 2006)

21 slides from Zumiez's investor presentation, Jan 12, 2006

  1. Slide 1: Zumiez

    C2 ZUMIEZ SHOP «INSTORE « onLine

  2. Slide 2: Safe Harbor Statement

    Bete Harbor statement Under the Private Securities Litigation Reform Act of 1995 Tal Pern pe nll bari ie may include, forward-looking about the Aas ene ccoatgene te ental inpenron te eo plgee Oa in the: ee ‘These risks without Fal el inn poe ed oven coke

  3. Slide 3: Specialty retailer of action sports apparel, footwear, equipment and accessories

    Specialty retailer of action sports apparel, footwear, equipment and accessories Cater to young men and women between the ages of 12 and 24 Focus on action sports lifestyles including skateboarding, surfing, snowboarding, BMX and motocross Offer a broad and relevant selection of popular brands and s

  4. Slide 4: Open New Stores / Drive Comp Store Sales

    Open New Stores: Drive Comp. Store Sales: Expand brand awareness through geographic expansion and marketing: Deliver to Bottom Line: 4 On track to open 42 stores in 2006 2 2005 mbes 3 2005 =e November s B88 December * 202 % Year-to-Date + 13.7% Expanded presence in Southern California, New York, Tex

  5. Slide 5: Video

  6. Slide 6: Highly Differentiated Retail Concept - Bringing The Independent Store To The Mall

    Highly Differentiated Retail Concept - Bringing The Independent Store To The Mall

  7. Slide 7: Bringing the independent specialty store to the mall

    Bringing the independent specialty store to the mall — Interactive store environment - Industrial look with concrete floors and open ceilings — Store design reflects an “organized chaos” — Action sports imagery and relevant music * Store associates identify with the action sports lifestyle and offer

  8. Slide 8: Differentiated Merchandising Strategy

    Differentiated Merchandising Strategy Extensive selection of current and relevant action sports brands * Mix of softgoods and hardgoods affirms credibility with customers * Identify evolving fashion trends and quickly respond with a relevant merchandise assortment * Strategic use of private label me

  9. Slide 9: High Impact, Integrated Marketing Approach

    High Impact, Integrated Marketing Approach * Grassroots marketing efforts reach customers in their environment - Local sporting and music event promotions — Advertising in popular action sports magazines — Interactive contests * Events create strong identity with our brand and culture * Zumiez Couch

  10. Slide 10: Deep Rooted Culture That Drives Performance

    Deep Rooted Culture That Drives Performance

  11. Slide 11: Deep-rooted passion for action sports lifestyle

    Deep-rooted passion for action sports lifestyle © Attract and retain high quality employees who are enthusiastic and knowledgeable about the products we sell * Zumiez University: Intense focus on employee and manager training * Empower our store managers to make business decisions and reward success

  12. Slide 12: Emphasis on training and employee development

    Emphasis on training and employee development (through Zumiez University) improves retention and store level execution * Sales driven incentive structure creates competitive, yet fun, environment consistent with action sports lifestyle * Annual 100K Event: -— Training and reward for top sales associ

  13. Slide 13: Managing growth

    Managing growth = People = Logistics = Technology Disciplined merchandising and purchasing strategy Analyze sales trends, gather customer feedback, shop key markets and solicit vendor input Rigorous new store selection process Centralized focus on store-level execution — Stores are customized to ind

  14. Slide 14: Substantial Growth Opportunities

    Substantial Growth Opportunities

  15. Slide 15: Consistent execution of growth strategy demonstrated through rapid growth

    * Consistent execution of growth strategy demonstrated through rapid growth in store count and sales * 26 of 27 years with positive comp store sales SEEEEEEE 8.5% 13.7% Comp Store Sales 18.5% 20.2% (1.1% 43% 9.6%

  16. Slide 16: Early phase of store expansion with potential to grow to over 800 stores

    * Zumiez is in the early phase of store expansion with the potential to grow to over 800 stores (American Eagle ___\ 58) el PacSun _\ 38) ~——_ (( Aeropostale ) ——\, 659) Hot Topic —— (( Abercrombie )y— (466) Urban Out. (e4) ened! OF STOLE: As of latest 10-Q

  17. Slide 17: Opened stores in fiscal 2005, planned for fiscal 2006

    Opened 35 stores in fiscal 2005, 42 planned for fiscal 2006 * Increase average store size over time from 2,700 square feet today — Accommodate expanded merchandise mix — Maintain unique in-store experience and culture * Drive store-level productivity * Leverage existing infrastructure and increase o

  18. Slide 18: Strong Financial Track Record

    Strong Financial Track Record

  19. Slide 19: Fiscal Year Ended / Nine Months Ended

    Fiscal Year Ended Nine Months Ended January 31, January 29, October 30, October 29, 2004 2005 2004 2005 Net sales $117,857 $153,583 $100,582 $130,188 Gross margin 36,537 50,431 31,417 —44,035 Operating profit 7.481 12,009 5169 9,505 Earnings before income taxes 7,176 11,767 4956 9,776 Net income $44

  20. Slide 20: Focus On The Large And Growing Action Sports Segment

    * Focus On The Large And Growing Action Sports Segment * Highly Differentiated Retail Concept — Bringing The Independent Store To The Mall * Deep Rooted Culture That Drives Performance * High Impact, Integrated Marketing Approach * Substantial Growth Opportunities * Disciplined Operating Philosophy

  21. Slide 21: Searchable text section of graphics shown above

    Searchable text section of graphics shown above [LOGO] [GRAPHIC] [LOGO] Zu miez Inc. Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995 Our presentation includes, and our response to various questions may include, forward-looking statements about the Company’s revenues

Zumiez — Investor Presentation (January 2006) on 6ix