Ooredoo Q.p.s.c · QSE:ORDS
Ooredoo Q.p.s.c — Ooredoo — Investor Day (May 2014)
11 slides from Ooredoo Q.p.s.c's investor day presentation, May 12, 2014
Slide 1: Capital Markets Day 2014
Ooredoo Group Capital Markets Day 2014 Marketing / Branding, Cynthia Gordon, OG CCO May 12, 2014
Slide 2: 12 May 2014 CMD 2014
2 | 12 May 2014 | CMD 2014
Slide 3: Re-positioning for data leadership
Re-positioning for data leadership Data leadership 4G, TV, 3G Smart city Qatar Myanmar 3G++ 4G Algeria Kuwait bundles 4G 4G Maldives Oman Digital companion 3G+ 3G Tunisia Indonesia 42Mbps 3 | 12 May 2014 | CMD 2014
Slide 4: And special focus on business solutions
And special focus on business solutions Brand descriptor to differentiate business offers Total ICT market: US$15Bn New team Refreshed offers & USPs Multinational Corporations & M2M +10% in Q1’14 revenues vs. Q1’13 revenues 4 | 12 May 2014 | CMD 2014
Slide 5: Substantial savings, improved impact, quality and time-to-market via central brand assets
Substantial savings, improved impact, quality and time- to-market via central brand assets Common Brand Common Campaigns / Strategic Guardianship Assets Optimised media Synergies Ensuring Investment Shared PR Group negotiations coherence after in central value and and frames for key rebranding in al
Slide 6: Qatar: Rebranding accelerates
Qatar: Rebranding accelerates Brand equity New data products & innovation Highest levels ever, the score would be one of the best in class within the Nielsen norms IPTV multiscreen launch 6.0 Simplified data propositions 4.0 Fiber roll-out 2.0 First 4G network 0.0 Q1-13 Q2 Q3 Q4 Q1-14 Ooredo
Slide 7: Rebranding driven data dominance Algeria
Rebranding driven data dominance Algeria 1.1 million active mobile broadband users as of March 2014 Mobile Broadband Growth between Mobile Broadband subscribers in Q1’14 launch and Q1’14 1% 140% 65% 34% 37% Ooredoo Djezzy Mobilis Subscribers Revenues Source: 3G Broadband Tracking study (IMMAR) Int
Slide 8: Migration to Ooredoo brand is on track and well underway
Migration to Ooredoo brand is on track and well underway... 2013 2014 Q1 Q2 Q3 Q4 Qatar Maldives Algeria Myanmar Tunisia endorsement Oman endors. Kuwait Palestine Indonesia endorsement 8 | 12 May 2014 | CMD 2014
Slide 9: In 2014, Ooredoo will have its first global campaign
… in 2014, Ooredoo will have its first global campaign Major football event! Cross Footprint 9 | 12 May 2014 | CMD 2014
Slide 10: Disclaimer
Disclaimer Ooredoo (parent company Ooredoo Q.S.C.) and the group of companies which it forms part of (“Ooredoo Group”) cautions investors that certain statements contained in this document state Ooredoo Group management's intentions, hopes, beliefs, expectations, or predictions of the future and,
Slide 11: Thank you
Thank you Follow us Website: ooredoo.com Email: IR@ooredoo.com Twitter: @OoredooIR Upcoming 2014 1H Results – August 2014 TBD events