Aimia Inc. · TSX:AIM
Aimia — Investor Day (September 2013)
16 slides from Aimia's investor day presentation, Sep 18, 2013
Slide 1: Inspiring Loyalty: Investor Day 2013
INSPIRING LOYALTY AD DING VALU INVESTOR DAY 2013
Slide 2: Technology Enables Robust Customer Loyalty: Aimia Loyalty Platforms
TECHNOLOGY ENABLES ROBUST CUSTOMER LOYALTY: AIMIA LOYALTY PLATFORMS Susan Doniz / Michael Zea September 18, 2013 2
Slide 3: Forward-Looking Statement
FORWARD-LOOKING STATEMENT Forward-looking statements are included in the following presentation. These forward-looking statements are identified by the use of terms and phrases such as “anticipate”, “believe”, “could”, “estimate”, “expect”, “intend”, “may”, “plan”, “predict”, “project”, “will”, “wou
Slide 4: Introductions
INTRODUCTIONS Susan Doniz Michael Zea GLOBAL CHIEF INFORMATION OFFICER PRESIDENT & CEO – U.S. REGION • Appointed Global CIO in June 2011 to define • Appointed Regional President in Jan 2013 the strategy to deliver innovation and growth to invigorate US business development • Recipient of Canada’s Mo
Slide 5: Technology Enables Customer Loyalty and Is Central to Our Value Proposition
TECHNOLOGY ENABLES CUSTOMER LOYALTY AND IS CENTRAL TO OUR VALUE PROPOSITION Real-time Achievement Analytics Insight & Operations Mobile Social Scale Interaction Centricity 5
Slide 6: US Example: Deploying Capital Selectively to Strengthen IT Platforms and Competitive Advantage
US EXAMPLE: DEPLOYING CAPITAL SELECTIVELY TO STRENGTHEN IT PLATFORMS AND COMPETITIVE ADVANTAGE US$28 million acquisition of EIM in August 2012 to advance position in Invest in global Analytics self serve (ISS) currently Leverage business loyalty; integration product-based deployed with CVS nearly co
Slide 7: Evolving Our Operating Model: Pursuing a Product-Based Approach to Technology
EVOLVING OUR OPERATING MODEL: PURSUING A PRODUCT-BASED APPROACH TO TECHNOLOGY Global Global Regional Product Product Execution Strategy & Management & Delivery Management • Maintain a catalogue • Manage Aimia • Represent regional of products global products market needs • Consolidate and export • Es
Slide 8: US Example: Addressing 75% of the US Retail IT Platform Market
US EXAMPLE: ADDRESSING 75% OF THE US RETAIL IT PLATFORM MARKET WITH PRODUCTIZED SOLUTIONS US Retail Loyalty Platform Market Small Business Enterprise ~200,000 retailers ~300 retailers $400M • Complex needs/buyer • Typically global or multi-brand company $700M $1.6B • Comprehensive solution with sign
Slide 9: Our Enterprise Platform Leverages Expertise from Across Our Businesses Globally
OUR ENTERPRISE PLATFORM LEVERAGES EXPERTISE FROM ACROSS OUR BUSINESSES GLOBALLY BU’s Distinctive Functionality Proprietary • Loyalty Toolkit Regions Coalition Verticals EMEA, US, Retail • Dashboard Reporting CAN & APAC CPG • Local or Store Manager Portal Fin Svcs • Social by Design • Gamification –
Slide 10: The Aimia Loyalty Platform Provides Our Enterprise Solution for Complex Programs
THE AIMIA LOYALTY PLATFORM PROVIDES OUR ENTERPRISE SOLUTION FOR COMPLEX PROGRAMS Members Aimia Loyalty Platform Customer Service Groups & Partner Interactions Global Households Monetisation & Transactions Currencies Demographic 80/20 Multi-program program level configuration regional segment & by br
Slide 11: Smart Button Has Been in Business Since 1994, Targeting the Retail Mid-Market
SMART BUTTON HAS BEEN IN BUSINESS SINCE 1994, TARGETING THE RETAIL MID-MARKET WITH 50+ CLIENTS Acquired by First 10 50 SaaS clients SaaS clients 1994 2000 2007 2008 2012 2013 First First 10M+ 1M+ member member Founded retail client retail client 11
Slide 12: Smart Button Delivers Self-Service Program Management with an Out-of-the-Box Solution
SMART BUTTON DELIVERS SELF-SERVICE PROGRAM MANAGEMENT WITH AN OUT-OF-THE BOX SOLUTION Simple Configuration Tools 12
Slide 13: Our Platforms Help Clients Create a Unique Customer Journey and Experience
OUR PLATFORMS HELP CLIENTS CREATE A UNIQUE CUSTOMER JOURNEY AND EXPERIENCE Rewards, Promotions & Charities Enroll & Welcome Promote & Offer Capture Purchases Targeted Offers Sharing & Rewarding via Facebook Members Engage Others via Twitter Partners & Progress Tracking 13
Slide 14: Our Product Approach Will Continue to Evolve, but Will Always Start with the Customer
OUR PRODUCT APPROACH WILL CONTINUE TO EVOLVE, BUT WILL ALWAYS START WITH THE CUSTOMER Customer Experience Product Approach Continuous Innovation • Enhanced user experience • Flexible set of platforms • Innovative products design to drive increased targeted to address specific that are cost efficient
Slide 15: Our IT Products Are Designed to Enable Our Strategy by Delivering Our Loyalty Expertise
OUR IT PRODUCTS ARE DESIGNED TO ENABLE OUR STRATEGY BY DELIVERING OUR LOYALTY EXPERTISE Strategic Aspiration Strategic Pillars Focus Areas Match platforms and 1 Break away from the pack delivery models to specific “Be the recognized market segments global leader in loyalty, inspiring Codify and re
Slide 16: Inspiring Loyalty: Investor Day 2013
INSPIRING LOYALTY AD DING VALU INVESTOR DAY 2013