Under Armour, Inc. · NYSE:UA
Under Armour — Investor Day (2025)
29 slides from Under Armour's investor day presentation, 2025
Slide 1: Yassine Saidi, Chief Product Officer
YASSINE SAIDI CHIEF PRODUCT OFFICER I see an untapped potential that sets UA apart in this industry.”
Slide 2: The Power of Our Logo
THE POWER OF OUR LOGO
Slide 3: The Power of Innovation
THE POWER OF INNOVATION
Slide 4: Design Technology: Aesthetic Construction, Form Material
Aesthetic Construction Design Technology Form Material
Slide 5: Design Technology: Aesthetic Construction, Form Material
Aesthetic Construction Design Technology Form Material
Slide 6: Push the Boundaries of Technology & Design
PUSH THE BOUNDARIES OF TECHNOLOGY & DESIGN
Slide 7: Transform the Product Engine
TRANSFORM THE PRODUCT ENGINE CATEGORY PREMIUMIZING DRIVING MANAGEMENT THE BRAND EFFICIENCY
Slide 8: Category Management
TRANSFORM THE PRODUCT ENGINE APPAREL CATEGORY MANAGEMENT FOOTWEAR FROM DIVISION-DRIVEN ACCESSORIES
Slide 9: Category Management
TRANSFORM THE PRODUCT ENGINE CATEGORY MANAGEMENT TRAIN TEAM SPORTS BASKETBALL RUN SPORTSWEAR TO CONSUMER-DRIVEN
Slide 10: Premiumize the Brand
TRANSFORM THE PRODUCT ENGINE BEST PREMIUMIZE BETTER THE BRAND BALANCING OUR GOOD PRODUCT OFFERING
Slide 11: Premiumize the Brand
TRANSFORM THE PRODUCT ENGINE BEST PREMIUMIZE THE BRAND BETTER BALANCING OUR PRODUCT OFFERING GOOD
Slide 12: Drive Efficiency
TRANSFORM THE PRODUCT ENGINE REDUCING OUR… DRIVE EFFICIENCY LETTING OUR SKUs Foams Materials TEAM FOCUS
Slide 13: More Focus, Elevated Product, Curated Experience
TRANSFORM THE PRODUCT ENGINE MORE FOCUS ELEVATED PRODUCT CURATED EXPERIENCE
Slide 14: Story + Product
STORY + PRODUCT COLLABORATION INNOVATION CELEBRATION
Slide 15: The Stage Is Set for 2025
THE STAGE IS SET FOR 2025
Slide 16: UA Was Founded with Apparel Innovation
UA WAS FOUNDED WITH APPAREL INNOVATION
Slide 17: Defining Our Design Language: Merge Form and Function
Chapter 1 Chapter 2 DEFINING OUR MERGE FORM DESIGN LANGUAGE AND FUNCTION SS25 FW25 Design Story Performance Story
Slide 18: UA Echo
UA ECHO
Slide 19: Defining Our Design Language: Merge Form and Function
Chapter 1 Chapter 2 DEFINING OUR MERGE FORM DESIGN LANGUAGE AND FUNCTION SS25 FW25 Design Story Performance Story
Slide 20: Slide 20
Slide 21: The Halo Effect
The Halo Effect 22
Slide 22: Runner
Halo Effect on Product Development RUNNER FW25 $140 23
Slide 23: Runner Rogue
Halo Effect on Product Development RUNNER ROGUE Elevated Design Ideology New Development Processes FW25 SS26 $140 $90 24
Slide 24: )
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Slide 25: FW25 Is Our Pivotal Season
FW25 IS OUR PIVOTAL SEASON
Slide 26: Phased Strategic Execution
Phased Strategic Execution Premiumize our brand through innovation in design FW25 and technology and sharpen our range architecture Redefine our commercial offer across categories, SS26 with a focus on distribution
Slide 27: Three Key Takeaways
Strategic Execution THREE KEY TAKEAWAYS: 1 Transform the Product Engine 2 Redefine Innovation with Design and Technology 3 Unleash the Power of our Logo
Slide 28: The Power of Product
THE POWER OF PRODUCT
Slide 29: Slide 29