Adslot Ltd · ASX:ADS
Adslot — Shareholder Meeting (2020)
25 slides from Adslot's shareholder meeting presentation, 2020
Slide 1: Adslot 2020 AGM CEO Presentation
ADSLOT 2020 AGM CEO PRESENTATION. k
Slide 2: Review: Our Business Units and Revenue Models
REVIEW: OUR BUSINESS UNITS AND REVENUE MODELS. Product Description Primary Revenue Model A global digital media marketplace, enabling Trading Fees – a percentage of all media spend media buyers and sellers to trade premium on the platform is collected from the publisher. display advertising on a tar
Slide 3: 2020 in Review
2020 IN REVIEW. In FY20, the Company focused on the following key strategic priorities: • Secure Adslot Media MSAs with remaining agency holding companies; • Activate contracted agencies to drive strong growth in trading; • Secure additional premium publishers on Adslot Media to grow the quality, qu
Slide 4: 2020 in Review
2020 IN REVIEW. During the financial year and the remainder of 2020, we substantially delivered on these objectives: • MSAs secured with two additional agency holding companies; • Strong growth in trading activity over calendar year including two successive record quarters of trading on the Adslot M
Slide 5: 2020 in Review
2020 IN REVIEW. • Ongoing growth in the value of media traded on the Adslot Media platform • September and December 2020 quarter represented consecutive record quarters • Active clients across all major markets – US, UK, Europe and Australia • Trading activity from agency holding companies, independ
Slide 6: 2020 in Review
2020 IN REVIEW. • Ongoing growth in the volume of media traded on the Adslot Media platform • September and December 2020 quarters represented consecutive record quarters • Ongoing high activity levels show increasingly recurring nature of trading
Slide 7: Our Progress
OUR PROGRESS.
Slide 8: Adslot Media
ADSLOT MEDIA. 8
Slide 9: Four Primary Use Cases Driving Growth
FOUR PRIMARY USE CASES DRIVING GROWTH. During 2020 we have clearly established four distinct use cases for the Adslot Media platform that will drive growth in trading over the longer term: 1. Large agency holding companies trading with prominent publishers in the US and UK markets; 2. Deployment of
Slide 10: Agency Holding Companies
AGENCY HOLDING COMPANIES. The Company continues to establish strong contractual positions with the six largest global media agency holding companies via the execution of Master Service Agreements (MSAs). The current status of agency holding company MSAs is as follows; • Formal MSAs in place with thr
Slide 11: Agency Holding Companies
AGENCY HOLDING COMPANIES. Rank* Hold Co Media Division Media Agencies** Trading Desks, Data and Barter 1 2 3 4 5 6 *By Global Media Billings Pilot Interim **Not complete list MSA Signed Trading Complete Agreement
Slide 12: US Agencies – Activation
US AGENCIES – ACTIVATION. Given the Company’s strong and improving contractual position with agency holding companies in the US market, the ongoing focus of the Company is the activation of currently contracted demand sources. Activation activities related to agency holding companies will generally
Slide 13: US Agencies – Activation
US AGENCIES – ACTIVATION. The Company is pleased to confirm that its current US market activation activities include: • Current activation Current activation discussions, including identification of campaigns and budgets, with more than 40 agency account teams across 4 US agency holding companies; •
Slide 14: Data Remains Critical to Agency Activation
DATA REMAINS CRITICAL TO AGENCY ACTIVATION. To drive growth in use of the Adslot Media platform, it remains essential that we provide advertisers with access to their preferred 3rd party and proprietary data sets. Adslot Media has a substantial number of established data partnership that allow our c
Slide 15: Integrated Symphony – Adslot Media Offering
INTEGRATED SYMPHONY – ADSLOT MEDIA OFFERING. During 2020, the Company successfully validated its strategy of integrating the Symphony and Adslot Media platform for the use of existing Symphony customers in certain countries where market conditions are favourable. The integrated offering has been act
Slide 16: Integrated Symphony – Adslot Media Offering
INTEGRATED SYMPHONY – ADSLOT MEDIA OFFERING. The Company believes that this now-validated solution can be extended to additional countries that meet certain criteria including: • Symphony currently deployed in market; • Local market agency support; • Strong market support for direct to publisher tra
Slide 17: Private Marketplaces
PRIVATE MARKETPLACES. The Company has identified a substantial use case for the Adslot Media platform via private marketplace implementations. These private marketplaces implementations are likely to have the following features: • Partners likely to be either: • existing media sales organisations wi
Slide 18: Private Marketplaces
PRIVATE MARKETPLACES. In recent weeks the Company has announced its first two private marketplace implementations. FlowerShop: • Pioneering developer of media marketplaces for the fast growing cannabis industry in the United States. • Marketplace to feature inventory from prominent US publishers ena
Slide 19: Improving Publisher Coverage
IMPROVING PUBLISHER COVERAGE. *partial list Signed since FY19 • The Adslot Marketplace continues to attract Tier 1 publishers in the US, UK and Australia • Additional premium publishers added in 2020
Slide 20: Symphony
SYMPHONY.
Slide 21: Symphony 2020 - New Markets and Partners
SYMPHONY 2020 - NEW MARKETS AND PARTNERS. Successful deployment for OMG Netherlands • First active market for Omnicom Media Group • New market with potential for integrated Symphony - Adslot Media trading • Diversifying client and geographic footprint Completion of integration with Marathon ERP solu
Slide 22: Symphony 2020
SYMPHONY 2020. The value of media managed via the Symphony platform saw a strong recovery during 2020: • Initial fall in March 2020 quarter due to impacts of COVID-19 on media trading globally; • Most active markets have now recovered to pre-COVID levels of trading; • December 2020 quarter annualise
Slide 23: 2021 The Year Ahead
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Slide 24: Our Objectives for 2021
OUR OBJECTIVES FOR 2021. For calendar year 2021, the Company will focus on the following key strategic priorities: Adslot Media: • Activate currently contracted agency groups to drive strong growth in trading activity • Secure MSAs and activate remaining agency holding companies • Deploy further mar
Slide 25: Thank You
THANK YOU.