Slide 1: Preliminary Results for the year ended 31 December 2021
Preliminary Results for the year ended 31 December 2021 www.pensionbee.com 1
Slide 2: Agenda
Agenda 1 Strategic Update 2 Financial Update 3 Outlook 4 Appendix www.pensionbee.com 2
Slide 3: 1 Strategic Update
1 Strategic Update www.pensionbee.com 3
Slide 4: Overview
Overview ● Concluded our first year as a public company delivering revenue growth that exceeded guidance given at the time of the IPO, and firmly on track with respect to other metrics. - Assets under Administration: £2.6bn - Revenue: £13m ● Latest data from the Office of National Statistics demonst
Slide 5: FY 2021 Financial & Operational Highlights
FY 2021 Financial & Operational Highlights Development of AUA since Inception (£bn) Development of ARR Revenue since Inception (£m) £2.6bn Dec-18 to Dec-21 Dec-18 to Dec-21 CAGR 99% CAGR 97% 658k 172k 117k Registered Active Invested £2.6bn Assets under £13m LTM £16m Annual Run Rate >95% Customer Cus
Slide 6: Pension Consolidation Market Exceeds £700 billion
Pension Consolidation Market Exceeds £700 billion Transferable Assets in The Pension Consolidation Market (£bn) +62% www.pensionbee.com Source: Office of National Statistics, Wealth in Great Britain: Pension Wealth, February 2022. Transferable pensions (the Pension Consolidation Market) includes Act
Slide 7: Our Customer Focused Solution is Resonating
Our Customer Focused Solution is Resonating PensionBee Is Highly Ranked vs. …Leading to Industry …And A Significant Increase in Brand Peers…(1) Recognition… Awareness(2) Boring Money Awards won in Jan-22 ‘Overall Best Buy for Pensions’ (also won in 2021) +44% ‘Best for Customer Service’ (also won in
Slide 8: PensionBee Is Leapfrogging the Competition
PensionBee Is Leapfrogging the Competition Higher AUA Growth vs. Platform and Robo Advisers Higher Growth in Customers (Rebased to 100)(1) (Rebased to 100)(1) www.pensionbee.com (1) Boring Money, Feb 2022. Data on UK D2C Investment Market – “Platforms” – (Hargreaves Lansdown, Interactive Investor, A
Slide 9: 2022 Marketing Strategy
2022 Marketing Strategy ●1 Accelerate customer growth and marketing spend, while closely monitoring CPIC - Continue to invest in our top channels: TV, Out of Home and Paid Search - Optimising our 2022 marketing channel mix with predictive media mix models and designing tailored customer journeys bas
Slide 10: 2022 Product Strategy
2022 Product Strategy www.pensionbee.com 10
Slide 11: 2022 Technology Strategy
2022 Technology Strategy ●1 Preparing to scale to 1 million customers Invested Customers per Staff Member(1)(2) - Maintaining a strong technical foundation to support the business’ growth plans through scale testing, architecture and infrastructure optimisation - Data platform readied to extract max
Slide 12: 2 Financial Update
2 Financial Update www.pensionbee.com 12
Slide 13: AUA Growth Driven by High Retention Rate
AUA Growth Driven by High Retention Rate Continuous Compounding of AUA Customer Retention Rate(1) (£ bn) c.£2.6bn (%) YoY Cohort +91% 2021 Cohort 2020 Cohort 2019 Cohort 2018 Cohorts 2016-’17- www.pensionbee.com (1) See glossary for definition 13
Slide 14: Positive Flows Generate Recurring & Compounding AUA
Positive Flows Generate Recurring & Compounding AUA Strong Net Flows from New & Existing Customers(1) Net Flows(2) by Customer Cohorts (£ m) (£ m) 2,587 2,587 £729m Net Flows from Cumulative New Customers Market Growth £226m Net Flows from Existing Customers Cumulative Net Flows £226m Cohort 2021 1,
Slide 15: Scalability Generates Operating Leverage over Time
Scalability Generates Operating Leverage over Time Resilient Gross Revenue Margin of 69 bps Scalable Technology Platform Drives Margin Improvement(3) Supports Revenue Growth Annual Run Rate Revenue (£m) Adj. EBITDA Margin (%)(1) and Adj. EBITDAM Margin (%)(2) Adj. EBITDAM Adj. EBITDA profitability e
Slide 16: Disciplined Marketing Investment Drives Healthy Growth
Disciplined Marketing Investment Drives Healthy Growth Significant Brand Investment Continues to Grow Whilst Maintaining Cost Discipline(3) Cumulative Marketing Expenditure (£m)(1) Cumulative Invested Customers (k) and Cumulative CPIC (£)(2) +£13m 2y CAGR Small uptick expected +92% in H1 2022 and st
Slide 17: Illustrative Unit Economics Demonstrate Lifetime Revenue Profile
Illustrative Unit Economics Demonstrate Lifetime Revenue Profile 2 LTV/CAC ✔ Methodological data driven approach to Asset Driven customer acquisition Lifetime Revenue 3 ▪ Scalable technology platform 4 ✔ Attractive LTV/CAC ▪ Low cost to serve customers Compelling Unit 0.69% Economics ✔ Attractive Pa
Slide 18: 3 Outlook
3 Outlook www.pensionbee.com 18
Slide 19: Medium Term Financial Objectives & Guidance
Medium Term Financial Objectives & Guidance Re- 2021 Metric Guidance Provided in Prospectus confirming Achievement FY 2022 Guidance 103% High double digit revenue growth over short to medium term. >£20m in revenue, Revenue Growth Solid double-digit growth over the longer term assuming relative marke
Slide 20: Calendar Updates
Calendar Updates ● 2021 Annual Report will be released on 14 April 2022 ● We are actively working to transition from the High Growth Segment to the Premium Segment and expect to make a further announcement in April 2022 ● Q1 2022 quarterly trading update will be released on 21 April 2022 www.pension
Slide 21: 4 Appendix
4 Appendix www.pensionbee.com 21
Slide 22: FY 2021 Highlights
FY 2021 Highlights KPIs As at Period End Financials(2) Over the 12-month Period Ending Dec-2019 Dec-2020 Dec-2021 YoY Dec-2019 Dec-2020 Dec-2021 YoY AUA (£m) 745 1,358 2,587 91% Revenue (£m) 4 6 13 103% Annual Run Rate (ARR) (£m) 5 9 16 85% AUA Retention Rate (% of AUA) >95% >95% >95% Stable Revenue
Slide 23: Glossary
Glossary Assets under Administration (AUA) Assets under Administration (AUA) is the total invested value of pension assets within PensionBee Invested Customers’ pensions. It measures the new inflows less the outflows and records a change in the market value of the assets. AUA is a measurement of the
Slide 24: Disclaimer
Disclaimer The information contained in this presentation has not been independently verified and no representation or warranty, express or implied, is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or correctness of the information or opinions contained in it.