East West Bancorp, Inc. · NASDAQ:EWBC
East West Bancorp — Investor Presentation
23 slides from East West Bancorp's investor presentation
Slide 1: Planning for a Healthy Business
Planning for a Healthy Business
Slide 2: Pre-Test
Pre-Test • Locate the Pre- and Post-Test Form at the back of your workbook. • Complete the BEFORE Training column to assess your knowledge on this topic before participating in this class. Planning for a Healthy Business 2
Slide 3: Agenda
Agenda • Welcome, Pre-Test, Agenda, and Learning Objectives • Case Study: Sophia’s Planning Process • Introductions: Where are you in your planning process? • Introduction to the 4-Step Planning Model • Summary, Post-Test, Evaluation Planning for a Healthy Business 3
Slide 4: Learning Objectives
Learning Objectives • Explain how an evolving planning process can help you make key decisions as business owners. • Describe how to convert a vague idea into a resource plan. • Explain the importance of a healthy personal credit score and healthy relationships with lenders. • Describe how a busines
Slide 5: Introducing Sophia
Introducing Sophia I have a great See page 4 in your workbook. idea! NOW what? • How can Sophia make her new cell phone repair business a success? • She will complete four planning steps over a two year period. • As her business grows, her planning approaches will change. • As we review Sophia’s pla
Slide 6: Where Are YOU in Your Planning?
Where Are YOU in Your Planning? Complete the worksheet on page 5 of your workbook. • For each planning stage, record if you have completed it, if you are working on it, or if you have not yet started. • There are no wrong answers. • You will introduce yourself and share your planning stage. Planning
Slide 7: The 4-Step Planning Model
The 4-Step Planning Model See page 6 in your workbook. Planning for a Healthy Business 7
Slide 8: Sophia’s Planning Process
Sophia’s Planning Process This is an example. Your business Business process and timing may differ. Growth Action Plan Business Plan / Improve Credit Score Resource Plan Back-of- the-Napkin Plan Year One Year Two Sophia works full time at her Sophia works part time at her Sophia starts to work day j
Slide 9: Step 1: The Back-of-the-Napkin Plan
Step 1: The Back-of-the-Napkin Plan Planning for a Healthy Business 9
Slide 10: Step 1: Key Questions
Step 1: Key Questions • What benefits (monetary and non-monetary) do I want to get from my business? • What size business do I need to build to achieve those benefits? • Have I identified a real business opportunity on which I can capitalize? • What assets do I need to purchase, rent, or lease? Who
Slide 11: Step 2: Sophia’s Resource Plan
Step 2: Sophia’s Resource Plan See pages 8–9 in your workbook. Sophia estimates start-up costs for her first six months of business will be: • Space, equipment, and supplies $18,250 • Skill development 1,100 • Staff (accountant and bookkeeper) 1,200 • Other (insurance and taxes) 450 • Estimated tota
Slide 12: Step 2: The Resource Plan, cont.
Step 2: The Resource Plan, cont. See the bottom of page 9 in your workbook. Sophia’s estimated start-up costs: $21,000 Sophia’s share (owner equity) - 7,000 What Sophia needs to raise: $14,000 Planning for a Healthy Business 12
Slide 13: Step 2: Resource Planning Ideas
Step 2: Resource Planning Ideas Interview stakeholders, competitors, and other business owners for ideas. • Ideal locations • Locating discounted equipment and supplies • Pros and cons of buying in bulk (too much inventory affects cash flow) • Fair wages and benefits for employees • Federal, state,
Slide 14: Step 3: The Business Plan
Step 3: The Business Plan See pages 13–14 in your workbook. • Tells a story that makes your idea come alive • Convinces others to make a stake in you • Projects three years into future • Clearly outlines business development plans in financial terms Planning for a Healthy Business 14
Slide 15: Step 3: Sophia’s Business Plan
Step 3: Sophia’s Business Plan • Sophia and her family worked hard to raise her credit score. • Sophia met with a banker several times to get feedback and advice. • She took a class on business plan writing. • Sophia shared her plan with family and friends. • This process took time … and it paid off
Slide 16: Sources of Financial Support
Sources of Financial Support See page 15 in your workbook. • Angel investors • Bootstrapping • Crowdsourcing • Friends and family members • Incubators • Local and state economic development organizations • Peer-to-peer lending • Small business loans • Venture capital Planning for a Healthy Business
Slide 17: What does it mean to be strategic?
What does it mean to be strategic? If you want to meet up with this sailboat, which direction would you steer? • Plan for the future • Plan for change • Learn from the past (including mistakes) • Minimize risk • An action plan helps you stay strategic Planning for a Healthy Business 17
Slide 18: Step 4: Sophia’s Action Plan
Step 4: Sophia’s Action Plan See page 16 in your workbook. These goals are SMART. Success SMART Goals Tasks Time Frame Resources Criteria Advertise in $300 for ad Business Achieve an Flyers in college Journal 400 customers average monthly common areas Increase social in month 1 customer co
Slide 19: SMART Goals
SMART Goals • Specific: State the goal precisely. • Measurable: Good measurements let you know when a goal is completed. • Attainable: Resources needed to complete the goal are within your reach. • Relevant: The goal is applicable to your business. • Time-based: The goal has a completion date or tim
Slide 20: Summary: Key Points
Summary: Key Points • There is more than one way to plan. I can do this! • The planning process helps refine your ideas and prevent errors. • Types of plans need to change as your business needs change. • Make time to write a business plan. • Engage stakeholders in the process. • Even when you get t
Slide 21: Summary: Benefits and Risks
Summary: Benefits and Risks Benefits of Planning Risks of Not Planning • Know where you are— • Wasted time and money and where you are going • You do too much (and • Save time and money miss opportunities to • Ask great questions delegate) • Develop stakeholders in • Risk “burn out” the process • Co
Slide 22: Summary
Summary • What final questions do you have? • What have you learned? • How would you evaluate the training? Planning for a Healthy Business 22
Slide 23: Pre-Post Test and Evaluation
Pre-Post Test and Evaluation • If you have not already done so, assess what your knowledge on this topic was before you participated in this class. • Assess your knowledge on this topic after taking this class. • Complete the Evaluation Form. Your feedback is helpful! • Return both forms to the inst