Slide 1: Investor Relations Presentation 3Q/9M2025
MBC INVESTOR RELATIONS PRESENTATION FY2024 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 0‹#› INVESTOR RELATIONS PRESENTATION 3Q/9M2025
Slide 2: Disclaimer
DISCLAIMER Important Information Upon receipt of this Investors’ Presentation, or any verbal presentation relating thereto (collectively, the “Information”), you irrevocably agree to be bound by the following terms and conditions: The Information is confidential and may not be reproduced, redi strib
Slide 3: Contents
CONTENTS 01 02 03 MBC Group is forging a global media group that enriches people’s MBC GROUP BUSINESS PERFORMANCE lives through information, OVERVIEW SEGMENTS HIGHLIGHTS interaction and entertainment. The Group commits to being the leading multi-platform provider of innovative information and entert
Slide 4: MBC Group Overview
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 04 01 MBC GROUP OVERVIEW
Slide 5: Our Group at a Glance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 05 OUR GROUP AT A TRACK RECORD OF GROWTH & INNOVATION A GLANCE Since inception, the Group has established itself as the leading media company for free-
Slide 6: MBC's Evolution
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 06 MBC’S EVOLUTION With a history of over 30 years, MBC has 2023 2025 Expansion of the Launching the built a strong and trusted relationship with 2021 2
Slide 7: Our Group Segments
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 07 OUR GROUP SEGMENTS MBC has continued to grow its presence and reach in the MENA region through three primary verticals BROADCASTING & OTHER MEDIA & E
Slide 8: Business Segments
MBC INVESTOR RELATIONS PRESENTATION 9M2025 FY2024 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 0‹#› 08 02 BUSINESS SEGMENTS
Slide 9: Broadcasting & Other Commercial Activities: Overview
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 09 BROADCASTING & OTHER COMMERCIAL ACTIVITIES: OVERVIEW Pan-Arab broadcasting leader for over 30 years reaching over 150M viewers every week BROADCASTIN
Slide 10: SHAHID OTT: Overview
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 10 SHAHID OTT: OVERVIEW SHAHID is the leading OTT platform in MENA OTT – SHAHID: OUR GROWTH ENGINE Market Opportunity % CAGR (2024-2028) MBC’s OTT platf
Slide 11: Media & Entertainment Initiatives: Overview
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 11 MEDIA & ENTERTAINMENT INITIATIVES: OVERVIEW MBC is developing the broader media ecosystem in the region and in KSA in line with Vision 2030 MEDIA & E
Slide 12: Content: At the Core of Our Business Segments
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 12 CONTENT: AT THE CORE OF OUR BUSINESS SEGMENTS The key customer value proposition is to consistently deliver new, engaging, and compelling content. 86
Slide 13: Performance Highlights 9M 2025
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 13 03 PERFORMANCE HIGHLIGHTS 9M 2025
Slide 14: 9M 2025 Financial Highlights
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 14 9M 2025 GROUP REVENUE GROSS PROFIT NET PROFIT FINANCIAL SAR 3,841.8 MN SAR 1,111.9 MN SAR 427.8 MN HIGHLIGHTS +29.9% YoY +22.8% YoY 28.9% GP margin +
Slide 15: 9M 2025: Key Performance Highlights
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 15 9M 2025: KEY PERFORMANCE HIGHLIGHTS Group revenue increased by 29.9% to SAR 3,841.8 million in 9M 2025, with all business segments contributing to gr
Slide 16: Financial Summary 3Q/9M 2025
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 16 04 FINANCIAL SUMMARY 3Q/9M 2025
Slide 17: Group Financial Performance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 17 GROUP FINANCIAL PERFORMANCE MBC has experienced strong revenue growth across its core business segments, with positive bottom-line performance REVENU
Slide 18: Broadcasting & Other Commercial Activities Performance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 18 BROADCASTING & OTHER COMMERCIAL ACTIVITIES PERFORMANCE BOCA’s growth during the period was driven by broadcasting and technical service contracts and
Slide 19: SHAHID (OTT) Performance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 19 SHAHID (OTT) PERFORMANCE SHAHID continued to expand its reach and monetization with narrowing losses and full year breakeven expected by 2027 REVENUE
Slide 20: Media & Entertainment Initiatives Performance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 20 MEDIA & ENTERTAINMENT INITIATIVES PERFORMANCE Media & Entertainment Initiatives continue to be a strong value-add for MBC, with year-on-year variance
Slide 21: Guidance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 21 GUIDANCE BROADCASTING & OTHER MEDIA & ENTERTAINMENT SHAHID - OTT COMMERCIAL ACTIVITIES INITIATIVES FY 2025E FY 2025E FY 2025E Revenue (% Growth) Reve
Slide 22: Leadership
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 22 05 LEADERSHIP
Slide 23: Executive Management Team & IR
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 23 EXECUTIVE MANAGEMENT TEAM & IR Mike Sneesby Chief Executive Officer Hussam Alnouri Chief Financial Officer Joseph Igoe Chief Operating Officer Omar E
Slide 24: Board of Directors
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 24 BOARD OF DIRECTORS MBC’s Board of Directors is Waleed bin Ibrahim H.E. Hindi bin H.E. Khaled bin Abdulrahman Abdullah AlIbrahim Abdullah AlSohimi Abd
Slide 25: Outlook
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 25 05 OUTLOOK
Slide 26: Strategic Foundation & Growth Pillars
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Content Highlights 04 Operational Updates 05 Financials 06 Outlook 26 STRATEGIC FOUNDATION & GROWTH PILLARS In 2025, MBC realigned its strategy to navigate headwinds and build a solid foundation for growth, driven by AI,
Slide 27: Market Overview
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 27 MARKET OVERVIEW Thriving in the Global Epicenter of Entertainment MACRO DRIVERS MARKET DRIVERS Young and Growing Large and diverse Support Increasing
Slide 28: Market Overview (Contd.)
MBC INVESTOR RELATIONS PRESENTATION 9M2025 01 Overview 02 Business Segments 03 Performance Highlights 04 Financial Summary 05 Leadership 06 Outlook 28 MARKET OVERVIEW (CONTD.) Large Arabic speaking population beyond the MENA region constitutes an extended addressable market 40M+ FRANCE Arab speaking
Slide 29: Appendix
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Appendix 29 APPENDIX
Slide 30: Investment Highlights
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Appendix 30 INVESTMENT 1 Highly attractive macro fundamentals supporting long-term, sustainable growth across Media and Entertainment verticals HIGHLIGHTS Leading broadcasting company in the MENA region with Leveraging our unique 2 unparalleled reach value
Slide 31: Income Statement (SAR Millions)
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Appendix 31 INCOME STATEMENT (SAR MILLIONS) COMMENTARY DESCRIPTION 3Q 2024 3Q 2025 CHANGE YOY 9M 2024 9M 2025 CHANGE YOY Broadcasting growth supported by MBC’s diversified client base and strong regional reach Total Revenue 757.1 810.0 7.0% 2,956.7 3,841.8
Slide 32: Balance Sheet (SAR Millions)
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Appendix 32 COMMENTARY BALANCE SHEET (SAR MILLIONS) ASSETS Non-current Assets: • The increase was mainly due to additions in property and equipment inline with expansion in Saudi offices. Major increase is due to the development and construction of Al Narji
Slide 33: Cash Flow Summary (SAR Millions)
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Appendix 33 CASH FLOW SUMMARY (SAR MILLIONS) COMMENTARY NON-CASH ADJUSTMENTS Non-cash adjustments mainly represents items such as depreciation and amortization, net finance income, provision for doubtful debts, share of results in JVs and associates and DES
Slide 34: Financial Summary: Historical & FY 2024
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Financial Summary - Historical & FY 2024 34 FINANCIAL SUMMARY Historical & FY 2024
Slide 35: Group Financial Performance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Financial Summary - Historical & FY 2024 35 GROUP FINANCIAL PERFORMANCE MBC has experienced strong revenue growth across its core business segments, with positive bottom-line performance REVENUE BREAKDOWN GROUP GROSS PROFIT GROUP NET PROFIT (SAR Millions) (
Slide 36: Group Quarterly Financial Performance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Financial Summary - Historical & FY 2024 36 GROUP QUARTERLY FINANCIAL PERFORMANCE MBC's quarterly results reflect the typical seasonality of our business, showing how performance varies throughout the year REVENUE BREAKDOWN GROUP GROSS PROFIT GROUP NET PROF
Slide 37: Group Financial Performance Revenue
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Financial Summary - Historical & FY 2024 37 GROUP FINANCIAL PERFORMANCE REVENUE MBC's revenue breakdown for 2022, 2023, and 2024 highlights the contribution of each segment over these years. REVENUE SEGMENT CONTRIBUTION REVENUE SEGMENT CONTRIBUTION REVENUE
Slide 38: Broadcasting & Other Commercial Activities Performance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Financial Summary - Historical & FY 2024 38 BROADCASTING & OTHER COMMERCIAL ACTIVITIES PERFORMANCE MBC’s Broadcasting & Other Commercial Activities experienced consistent topline growth with a stable cost structure REVENUE BREAKDOWN GROSS PROFIT NET PROFIT
Slide 39: SHAHID (OTT) Performance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Financial Summary - Historical & FY 2024 39 SHAHID (OTT) PERFORMANCE SHAHID has experienced exceptional revenue growth across all its operations with a stable cost structure REVENUE BREAKDOWN NET LOSS (SAR Millions) (SAR Millions) 1,078.9 2022A 2023A 2024A
Slide 40: Media & Entertainment Initiatives Performance
MBC INVESTOR RELATIONS PRESENTATION 9M2025 Financial Summary - Historical & FY 2024 40 MEDIA & ENTERTAINMENT INITIATIVES PERFORMANCE Media & Entertainment Initiatives continue to be a strong value-add for MBC and the media ecosystem in KSA, with strong partnerships fostering growth and development R
Slide 41: Thank You
THANK YOU