Liveramp Holdings, Inc. · NYSE:RAMP
Liveramp — Investor Presentation (February 2024)
18 slides from Liveramp's investor presentation, Feb 29, 2024
Slide 1: RampUp 2024 Investor Briefing and Q&A
RampUp 2024 Investor Briefing and Q&A February 29, 2024
Slide 2: Safe Harbor
Safe Harbor This presentation contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, as amended (the “PSLRA”). These statements, which are not statements of historical fact, may contain opinions, estimates, assumptions, projections and/or ex
Slide 3: Scott Howe, Chief Executive Officer
RampUp 2024 Scott Howe Chief Executive Officer
Slide 4: RampUp 2024: Key Themes
RampUp 2024: Key Themes 1 2 3 Act Now or Get Left Behind Better Addressability Enhanced Clean Room Without 3p Signals Capabilities with Habu It’s a critical time to unlock the power Personalization & privacy is not an Campaign measurement across all of data collaboration and position either/or propo
Slide 5: The LiveRamp Data Collaboration Platform: 4 Key Capabilities
Live/Identity The /LiveRamp Data Create a single view Collaboration Platform: of the customer 4 Key Capabilities Live/Access Access to all of the world’s data and partnerships Live/Connectivity Connect to every customer interaction Live/Insights Ensure permissions, consent & secure data collaboratio
Slide 6: Vihan Sharma and Matt Kilmartin
RampUp 2024 Vihan Sharma Chief Revenue Officer Matt Kilmartin SVP, Habu & Partnerships
Slide 7: Connecting Data Across the Customer Journey
Connecting Data Across the Customer Journey Unlocking siloed data through data collaboration to power personalized marketing and better business outcomes Buys Apple Nike Running Researches local Watch 5k fun runs on The “Running Sees a Nike Google Maverick” Running Ad before on fueling for training
Slide 8: Multiple Factors Driving the Need for Data Collaboration
Multiple Factors Driving the Need for Data Collaboration Personalized marketing is Cloud computing adoption the standard – consumers creating more siloed data expect it and brands amidst requirement for generate better KPIs minimal data movement Walled gardens are more Increasingly complex & Data da
Slide 9: Better Together: Measure Everywhere, Collaborate with Anyone, Activate Anywhere
Better Together: Measure Everywhere, Collaborate with Anyone, and Activate Anywhere Best in class Unified measurement enterprise identity across walled gardens and other media platforms Largest authenticated ecosystem Incremental Growth Global interoperability with with 500+ partners Cross-sell & ups
Slide 10: Habu Adds Critical Capabilities to Make Data Collaboration Easier
Habu Adds Critical Capabilities to Make Data Collaboration Easier Customer Need Capabilities LR LR + Habu Solving identity within the enterprise and across Identity enterprises Why so critical? 3P data access 1. Cross-Cloud Interoperability Eliminates common blocker Access Multi-infrastructure (clou
Slide 11: LiveRamp + Habu Tips the Collaboration Network
LiveRamp + Habu Tips the Collaboration Network Largest, highest quality network to enable collaboration across clouds and walled gardens globally Walled Gardens Social Media Commerce Media Clouds Programmers Video Platforms 11
Slide 12: LiveRamp + Habu Accelerates the Collaboration Flywheel
LiveRamp + Habu Accelerates 4 Connect data to the Collaboration Flywheel premium publishers 3 Seamless access to the data collaboration network – media & walled gardens 2 Most accurate & flexible identity - with elevated privacy & governance 1 Access data from every cloud environment, globally
Slide 13: Travis Clinger
RampUp 2024 Travis Clinger Chief Connectivity & Ecosystem Officer
Slide 14: 3P Cookies Out & Consumer Authentication In
3P Cookies Out & Consumer Authentication In The marketing industry has largely moved away from device identifiers, with Chrome being the final mover in 2024. Authenticated addressability is the new standard for every channel ✔ Display + mobile web ✔ In-app ✔ Apple’s ATT restricts IP address is unrelia
Slide 15: 3P Cookies Out & Consumer Authentication In
3P Cookies Out & Consumer Authentication In RampID powered by ATS is a scaled, global solution for signal loss RampID powered by Authenticated Traffic Solution (ATS) is the publisher solution to signal loss. ● ATS leverages publisher 1P authenticated identity to provide addressability without 3P cook
Slide 16: ATS enables activation across all channels
ATS enables activation across all channels Inventory Sales Channel Authenticated Traffic Solution Direct Sold ATS Direct Sponsorship & Brands can access premium publisher inventory via direct deals. Display and Guaranteed Mobile Web ATS for Programmatic Demand Programmatic Enables the programmatic ec
Slide 17: Omni Hotels & Resorts Improves Advertising Effectiveness 4x
PAIR Case Study Omni Hotels & Resorts Improves Advertising Effectiveness 4x Through Data Collaboration Challenge Solution Results ● As the digital advertising ● Omni & team opted for Google’s ● Initial results working with ecosystem adheres to new Display & Video 360 Publisher Google Display & Video
Slide 18: Thank You! Q&A
Thank You! Q&A
LiveRamp Holdings — Investor Presentation (February 2024) on 6ix