The J.m. Smucker Company · NYSE:SJM
The J.m. Smucker — Investor Day (December 2024)
30 slides from The J.m. Smucker's investor day presentation, Dec 10, 2024
Slide 1: U.S. Retail Frozen Handheld & Spreads
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Slide 2: Rebecca Scheidler
REBECCA SCHEIDLER Senior Vice President and General Manager, Frozen Handheld & Spreads
Slide 3: Transformational Journey
We embarked on a TRANSFORMATIONAL JOURNEY of portfolio reshape of our Frozen Handheld & Spreads business We expect the Uncrustables ® Focused on our DIVESTED brand to be HIGHEST GROWTH low-margin brands ~50% OPPORTUNITIES of total segment net sales within the next 4 years
Slide 4: Long-Term Growth
We will drive net sales & optimize our costs for LONG-TERM GROWTH for our Frozen Handheld & Spreads segment +3-4% Net Sales Growth Segment Profit Growth OUTPACES Top-Line Growth
Slide 5: $900M Net Sales, Breakthrough Marketing, Distribution Gains
® Net Sales On Track to Exceed 19% $900M 10-Year CAGR Net Sales in FY25 Breakthrough Marketing Distribution Gains New Merchandising
Slide 6: The Momentum Is Tremendous
THE MOMENTUM IS TREMENDOUS Leading freezer sales with new buyers, setting the stage for high lifetime value #1 #1 SKU in Repeat Freezer Aisle Rate +17% Dollar #1 Velocity Growth Sales Rate SOURCE: SMUCKER INTERNAL CIRCANA MULTI-OUTLET SHARE REPORT 13 WEEKS ENDED NOVEMBER 03, 2024.
Slide 7: Cultural Wave
CULTURAL WAVE Showing up organically in Gen Z culture through pop stars, famous athletes & online testimonials
Slide 8: Building an Iconic Brand
BUILDING AN ICONIC BRAND Our first ever national advertising campaign is INCREASING BRAND AWARENESS & DRIVING STRONG RESULTS
Slide 9: Video Commercials Playing in Room
Video Commercials Playing in Room
Slide 10: Our Marketing Strategy Is Working
OUR MARKETING STRATEGY IS WORKING
Slide 11: Expanded Capacity $1 Billion
EXPANDED CAPACITY Completed third Uncrustables ® sandwiches production facility in McCalla, Alabama Expect to grow to $1 BILLION in annual net sales by end of FY26
Slide 12: Drive Net Sales Growth
We are confident in our ability to DRIVE NET SALES GROWTH Continued Distribution Accelerating Brand Building Expansion Innovation
Slide 13: Brand Support
BRAND SUPPORT Added 4 MILLION Households in the Last Year Significant runway ahead in HOUSEHOLD PENETRATION & DISTRIBUTION POINTS O P P O RT U N I T Y F O R F U RT H E R BRAND BUILDING SOURCE: SMUCKER INTERNAL CIRCANA PANEL DATA REPORT 52 WEEKS ENDED NOVEMBER 03, 2024.
Slide 14: Winning the Lunchbox
Lunch is a perfect entry point WINNING for the Uncrustables brand ® Opportunity to THE EXPAND beyond the lunchbox LUNCHBOX TO OTHER OCCASIONS & THE REST OF THE FAMILY
Slide 15: Driving Trial
DRIVING TRIAL FOR High Retained Quality Merchandising Repeat Rates Buyer Growth Targeted Marketing Brand Love
Slide 16: Broadening Distribution
BROADENING DISTRIBUTION Existing Channels Convenience Stores Fridge
Slide 17: Distribution Expansion
DISTRIBUTION EXPANSION [stock photo] K-12 Traditional Retail Convenience Schools Channels Stores Strengthen Presence Consistent Experience More Availability Additional Variety Grow in the Freezer Immediate Consumption & Menu Options Space Opportunity
Slide 18: Innovation
We are bringing new varieties through INNOVATION Peanut Butter Sandwich The launch is EXCEEDING OUR EXPECTIONS A FLAVOR FOR EVERY DAY OF THE WEEK! National Launch Coming Soon
Slide 19: Seasonals
Expanding through SEASONALS Expand Eating Occasions Drive Trial Across Varieties U N LO C K I N G G R O W T H T H R O U G H I N N O VAT I O N
Slide 20: Continuing the Momentum
CONTINUING THE MOMENTUM Ongoing Brand Building Distribution Expansion Accelerating Innovation A N I C O N I C B R A N D E N G R A I N E D I N C U LT U R E
Slide 21: Peanut Butter & Fruit Spreads
PEANUT BUTTER & FRUIT SPREADS We have the #1 share positions for both the peanut butter & fruit spreads categories Our Spreads business is in approximately 40 million household pantries SOURCE: SMUCKER INTERNAL CIRCANA PANEL AND MULTI-OUTLET SHARE REPORT 52 WEEKS ENDED NOVEMBER 03, 2024.
Slide 22: A Modern Spreads Company
We will reinvigorate our portfolio to become A MODERN SPREADS COMPANY Anticipate the Needs Create Offerings to Meet of our Consumers Evolving Eating Behaviors Spreads elevate daily meal & snack experiences
Slide 23: Iconic Brand with Trust, Loyalty & Taste
Iconic brand with TRUST, LOYALTY & TASTE Create new occasions through NEW VARIETY & PACKAGING INNOVATION & EXPERIENTIAL ACTIVATIONS
Slide 24: Innovation
INNOVATION The perfect merger of PEANUT BUTTER & CHOCOLATE FLAVORS Familiar Permissible & & Nostalgic Irresistible
Slide 25: Unlocking Growth Opportunities
UNLOCKING GROWTH OPPORTUNITIES with new product innovation An Opportunity OVER 70% of peanut butter buyers were not purchasing a chocolate-flavored spread Our Success #1 new item in the category LARGEST launch in category in over 5 years OVER 80% incremental to the Jif brand ® SOURCE: SMUCKER INTERN
Slide 26: Spreads
Elevating meal & snack experiences with SPREADS We will modernize our spreads business to MEET CONSUMERS’ NEEDS & deliver solutions that bring EXCITEMENT & VERSATILITY
Slide 27: Confident in Our Strategy
WE ARE CONFIDENT IN OUR STRATEGY TO PROPEL THE UNCRUSTABLES BRAND ® TO ICONIC STATUS & PROGRESS OUR SPREADS PORTFOLIO FOR ENHANCED RELEVANCE
Slide 28: The J.M. Smucker Co. Investor Day
THE JM. SMUCKER Co INVESTOR DAY
Slide 29: Forward-Looking Statements
FORWARD-LOOKING STATEMENTS This presentation contains forward-looking statements, such as projected net sales, operating results, earnings, and cash flows that are subject to risks and uncertainties that could cause actual results to differ materially from future results expressed or implied by thos
Slide 30: Additional Information
ADDITIONAL INFORMATION The J.M. Smucker Co. is the owner of all trademarks referenced herein, ® except as set forth below and ® for Dunkin’ , which is a trademark of DD IP Holder LLC. The Dunkin’ brand is licensed to The J.M. Smucker Co. for packaged coffee products sold in retail channels such as g
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