Slide 1: Q2 2026 Investor Presentation
Q2 2026 Investor Presentation
Slide 2: Forward Looking Statement
Forward Looking Statement This presentation includes estimates, projections, and statements relating to our business plans, commitments, objectives, and expected operating results that are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, Sectio
Slide 3: Crocs, Inc. Reports Record Second Quarter 2026 Results
Crocs, Inc. Reports Record Second Quarter 2026 Results “We are pleased to have delivered a stronger-than-expected second quarter, highlighted by record enterprise revenue, including the Crocs Brand surpassing $1 billion in quarterly revenue for the first time ever. Our results reflect broad consumer
Slide 4: Investment Thesis
Investment Thesis 4
Slide 5: Investment Thesis
Investment Thesis 1 2 3 4 5 Global leader in Diversified sources Compelling value Durable, profitable Track record of casual footwear of growth across with assortments growth with best-in- delivering healthy with two iconic brands, categories, <$100 appealing to class margins and TSR over time brand
Slide 6: Our Diversified Growth Flywheel
Our Diversified Growth Flywheel We are diversifying our revenue streams across multiple pillars... By Brand(1)... 83% 17% By Product(2)... 61% 39% By Geography(1)(3)... 50% 50% By Channel(1)... 45% 55% 1. Metrics represent Q2 2026 TTM 2. Metrics represent Full-Year 2025, as we only disclose revenue
Slide 7: Crocs Brand: Five-Pillar Growth Strategy
Crocs Brand: Five-Pillar Growth Strategy 1 Drive Brand Relevance Through Icon Iterations 2 Scale Outside of Clogs Through New Category Expansion 3 Fuel Consumer Engagement With Disruptive Digital and Social Marketing 4 Create Compelling Consumer Experiences Across Channels 5 Gain Share in Large Addr
Slide 8: HEYDUDE Brand: Three-Pillar Growth Strategy
HEYDUDE Brand: Three-Pillar Growth Strategy 1 Ignite Our Community Through Core Consumer Focus 2 Build the Core, and Thoughtfully Add More 3 Stabilize Then Accelerate North America, While Planting Seeds Internationally 8
Slide 9: Financial Results
Financial Results 9
Slide 10: Q2 2026 Financial Results
Q2 2026 Financial Results Crocs, Inc. Crocs Brand HEYDUDE Brand Revenues(1) $1,179M $1.0B $179M +2% vs. LY +4% vs. LY (6%) vs. LY Adjusted Gross Margin(2) 60.0% 63.1% 43.7% (170)bps vs. LY (100)bps vs. LY (650)bps vs. LY Adjusted SG&A as % of Revenue(2) 34.9% +20bps vs. LY Adjusted Operating Income(
Slide 11: Crocs Brand Highlights: Q2
Crocs Brand Highlights: Q2(1) Direct-to-Consumer Wholesale Q2 Revenues $559M $441M $1.0B +12% vs. LY (5%) vs. LY North America International year-over-year growth of +4% $459M $542M Up Slightly vs. LY +7% vs. LY • Crocs Brand delivered a record quarter, exceeding $1 billion in quarterly revenue for
Slide 12: HEYDUDE Brand Highlights: Q2
HEYDUDE Brand Highlights: Q2(1) Direct-to- Q2 Revenues Consumer Wholesale $179M $96M $83M year-over-year decline of (6%) (17%) vs. LY +7% vs. LY • Launched first global summer campaign, “Take A HEY-Cation,” supported by HEY20, Stretch Sox, and Sandals, rooted in core consumer attributes of comfort a
Slide 13: Financial Outlook
Financial Outlook 13
Slide 14: Guidance: Q3 and Full Year 2026
Guidance: Q3 and Full Year 2026 Q3 2026(1) Full Year 2026(1) Total Revenue % Change Approximately Flat Up 1% to 2% Revenue % Change Up 1% Up 2% to 3% Revenue % Change Flat to Down (3%) Down (2%) to (4%) Adjusted Operating Margin(2) Approximately 21.5% >22.3% Adjusted Effective Tax Rate(2) 18% Adjust
Slide 15: Capital Allocation Priorities
Capital Allocation Priorities Invest in Our Brands Repurchase Shares Debt Paydown committed to redeploying best- opportunistically repurchase maintain our net leverage target in-class gross margins to shares under our total available range of 1.0x to 1.5x(2) accretive investments ~$2.0B buyback auth
Slide 16: Appendix
Appendix 16
Slide 17: Non-GAAP Reconciliation
APPENDIX Non-GAAP Reconciliation In addition to financial measures presented on the basis of accounting principles generally accepted in the United States of America (“GAAP”), we present "Non-GAAP gross profit," “Non-GAAP gross margin,” “Non-GAAP gross margin by brand,” "Non-GAAP selling, general, a
Slide 18: Non-GAAP Reconciliation
APPENDIX Non-GAAP Reconciliation Non-GAAP Gross Profit and Gross Margin Reconciliation: Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 (in thousands) GAAP revenues $ 1,179,468 $ 1,149,373 $ 2,100,925 $ 2,086,706 GAAP gross profit $ 700,707 $ 708,836 $ 1,223,652 $ 1,250,385
Slide 19: Non-GAAP Reconciliation
APPENDIX Non-GAAP Reconciliation Non-GAAP Gross Margin Reconciliation By Brand: Crocs Brand: Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 (in thousands) GAAP Crocs Brand gross margin 62.6 % 64.1 % 61.2% 62.6 % Non-GAAP adjustments: Distributor takeback costs (1) 0.4 % —%
Slide 20: Non-GAAP Reconciliation
APPENDIX Non-GAAP Reconciliation Non-GAAP Gross Margin Reconciliation By Brand: HEYDUDE Brand: Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 (in thousands) GAAP HEYDUDE Brand gross margin 43.1 % 50.2 % 43.5 % 48.5 % Non-GAAP adjustments: Distribution centers (1) 0.6 % —%
Slide 21: Non-GAAP Reconciliation (Cont'd)
APPENDIX Non-GAAP Reconciliation (Cont'd) Non-GAAP Selling, General and Administrative Reconciliation: Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 (in thousands) GAAP revenues $ 1,179,468 $ 1,149,373 $ 2,100,925 $ 2,086,706 GAAP selling, general and administrative expen
Slide 22: Non-GAAP Reconciliation (Cont'd)
APPENDIX Non-GAAP Reconciliation (Cont'd) Non-GAAP Income from Operations and Operating Margin Reconciliation: Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 (in thousands) GAAP revenues $ 1,179,468 $ 1,149,373 $ 2,100,925 $ 2,086,706 GAAP income (loss) from operations $ 2
Slide 23: Non-GAAP Reconciliation (Cont'd)
APPENDIX Non-GAAP Reconciliation (Cont'd) Non-GAAP Income Tax Expense and Effective Tax Rate Reconciliation: Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 (in thousands) GAAP income (loss) from operations $ 285,678 $ (427,516) $ 486,522 $ (204,542) GAAP income (loss) befo
Slide 24: Non-GAAP Reconciliation (Cont'd)
APPENDIX Non-GAAP Reconciliation (Cont'd) Non-GAAP Net Income Per Share Reconciliation: Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 (in thousands, except per share data) Numerator: GAAP net income (loss) $ 204,887 $ (492,282) $ 342,443 $ (332,179) Non-GAAP gross profit
Slide 25: Non-GAAP Reconciliation (Cont'd)
APPENDIX Non-GAAP Reconciliation (Cont'd) Free Cash Flow Reconciliation: Three Months Ended June 30, Six Months Ended June 30, 2026 2025 2026 2025 (in thousands) Cash provided by operating activities $ 351,702 $ 285,800 $ 270,768 $ 218,565 Purchases of property, equipment, and software (20,729) (16,
Slide 26: Non-GAAP Reconciliation (Cont'd)
APPENDIX Non-GAAP Reconciliation (Cont'd) Full Year 2026 Guidance Reconciliation: Full Year 2026: Approximately: Non-GAAP operating margin reconciliation: GAAP operating margin >21.7% Non-GAAP adjustments (1) 0.6% Non-GAAP operating margin >22.3% Non-GAAP effective tax rate reconciliation: GAAP effe
Slide 27: CROCS inc
CROCS inc: