Coca-cola Company (the) · NYSE:KO
Coca-cola Company (the) — The Coca-Cola Company — Investor Day (2024)
18 slides from Coca-cola Company (the)'s investor day presentation, 2024
Slide 1: Mexico Market Visit
MEXICO MARKET VISIT Bruno Pietracci Luis Felipe Avellar PRESIDENT PRESIDENT LATAM OPERATING UNIT MEXICO OPERATIONS Classified - Confidential
Slide 2: Forward-Looking Statements
FORWARD-LOOKING STATEMENTS This presentation may contain statements, estimates or projections that constitute “forward-looking statements” as defined under U.S. federal securities laws. Generally, the words “believe,” “expect,” “intend,” “estimate,” “anticipate,” “project,” “will” and similar expres
Slide 3: Welcome to Latin America Operating Unit
WELCOME TO LATIN AMERICA OPERATING UNIT 2023 FY figures Mexico Operations 39 MEXICO CITY ~45% ~80% Mexico of LATAM Volume Countries of Zone Volume Central Operations ~650M Colombia Ecuador ~20% Population Peru Brazil of LATAM Volume >70% of Zone Volume Bolivia 40 South Operations Paraguay Chile Bott
Slide 4: Latin America Playing a Meaningful Role for TCCC
LATIN AMERICA PLAYING A MEANINGFUL ROLE FOR TCCC Latin America in Numbers(a)… Latin America as the Cornerstone of TCCC(a)… ~150M Daily Transactions >20% Of Global Operating Income(e) Highest OI Margin in the World >50% Value Share(b) #1 Weekly+ Consumer Base(c) Highest in the World(d) ~30% Refillabl
Slide 5: A Vast Opportunity for Growth in the Region
A VAST OPPORTUNITY FOR GROWTH IN THE REGION Plenty of Room to Grow(a) Vast Recruitment Opportunity(b) Reported NARTD Per Capita(a) TCCC Mexico Chile Peru Colombia Brazil Bolivia Argentina Ecuador 2030 Population Increase Non-Commercial(c) Non-TCCC TCCC(d) = 1% of LATAM population (a) 2023 Reported N
Slide 6: Acting as a Global Growth Engine
ACTING AS A GLOBAL GROWTH ENGINE… Unit Case Volume Transactions Net Sales Revenues Operating Income Latin America Operating Unit(a) Latin America Operating Unit(a) Latin America Operating Unit(a) Latin America Operating Unit(a) 6% 10% ~18% ~18% CAGR CAGR CAGR CAGR 2020 2021 2022 2023 2020 2021 2022
Slide 7: ...and as a Global Powerhouse
…AND AS A GLOBAL POWERHOUSE Talent Importer and Exporter Developing and Scaling Best in Class Capabilities Half of TCCC Executive Leadership Team + Operating Unit Presidents directly Capabilities Hub managed our business in Latin America for a significant portion of their career System Cooperation F
Slide 8: As a Proof Point of Our Growth Mindset
LIMITLESS MEXICO AS A PROOF POINT OF OUR GROWTH MINDSET Flagship Market Limitless Mindset Clear Levers to Accelerate Growth >20B Transactions(a) ~40k every minute Transactions(c) ACCELERATE GROWTH PORTFOLIO >4B Unit Case Volume(a) 26 Olympic pools daily Volume(c) SUSTAINABILITY PEOPLE & NETWORK High
Slide 9: Reaching Consumers by Building Cultural Connections
LIMITLESS MEXICO REACHING CONSUMERS BY BUILDING CULTURAL CONNECTIONS GROWTH PORTFOLIO Expanding Mexico Consumer Base Nurturing a Total Beverage Portfolio Unlocking Future-Forward Innovations Weekly+ Volume Growth (3 Year CAGR)(b) Trademark Coca-Cola® 3% +12% Sparkling Flavors 3% Weekly+ Water 6% Con
Slide 10: Trademark Coca-Cola Is Accelerating Recruitment
LIMITLESS MEXICO TRADEMARK COCA-COLA IS ACCELERATING RECRUITMENT GROWTH RELEVANT CONSUMER CONNECTION INNOVATION AGILITY PORTFOLIO Iconicity back to Mexico streets +6M people in parades Relevant Market for Coca-Cola Creations Museo Soumaya XMAS(b) #1 Favorite Brand of Mexicans(a) Multimedia Reach(c)
Slide 11: Supercharging Flavors by Combining Scale with Intimacy
LIMITLESS MEXICO SUPERCHARGING FLAVORS BY COMBINING SCALE WITH INTIMACY GROWTH RELEVANT CONSUMER CONNECTION EVERYDAY RELEVANCE PORTFOLIO Global Brands Local Heritage Brands #1 Innovation in Digital Experiences & Media Share of Value in Pink Grapefruit Segment(b) Weekly+ Sparkling Flavors Brand(a) #1
Slide 12: The Power of the Network in the Stills Business
LIMITLESS MEXICO THE POWER OF THE NETWORK IN THE STILLS BUSINESS PEOPLE & NETWORK Uniting Siloed Teams into a Single Network Anchored on Key Imperatives Unprecedented Stills Business Results One stills strategy, ambition and governance Mexico System Operating Income CONSUMER CENTRICITY (in millions)
Slide 13: Stepping Up Execution Capabilities to Turbocharge Our Flywheel
LIMITLESS MEXICO STEPPING UP EXECUTION CAPABILITIES TO TURBOCHARGE OUR FLYWHEEL INTEGRATED SYSTEM EXECUTION Unified Revenue Growth Management Leveraging Occasion-Based Platforms Excellence in Execution Single Serve Engine Coca-Cola & Meals Fanta & Snacking Premium Boost Topo Chico & Socializing Del
Slide 14: Digital as a Capability, Medium and Disruptor
LIMITLESS MEXICO DIGITAL AS A CAPABILITY, MEDIUM AND DISRUPTOR DIGITAL TRANSFORMATION Building a Dynamic Ecosystem Unlocking Mexico’s Digital Ecosystem CUSTOMERS Digitization of Traditional Trade 1.1M Digitized Customers >90% coverage in 2023 Sales uplift of +7% vs. non-digitized ~1/3 Digital Revenu
Slide 15: Integrated Sustainability Agenda Delivering Results
LIMITLESS MEXICO INTEGRATED SUSTAINABILITY AGENDA DELIVERING RESULTS SUSTAINABILITY Water Leadership World Without Waste Water Use per 1 L(a), (b) Replenishment at High Collection Rate (a) rPET Content (a) Water Stress Locations(a) >30% Strong Focus on Providing Access to Refillable Volume Mix (a) C
Slide 16: Best Positioned to Capture Another 100 Years of Growth
LIMITLESS MEXICO BEST POSITIONED TO CAPTURE ANOTHER 100 YEARS OF GROWTH LIMITLESS MEXICO KEY MILESTONES 2024: Celebrating 100 Years of Santa Clara® 2026: Celebrating 100 Years of Coca-Cola® in Mexico 16 Classified - Confidential
Slide 17: Key Takeaways
KEY TAKEAWAYS PURSUING VAST OPPORTUNITIES WITH DISCIPLINE LATIN AMERICA IS A POWERHOUSE & CONSISTENTLY DELIVERS GROWTH BUILDING CONSUMER CONNECTIONS WITH OUR TOTAL BEVERAGE PORTFOLIO TURBOCHARGING OUR FLYWHEEL WITH DIGITAL & COMMERCIAL CAPABILITIES WORKING AS A HARMONIZED SYSTEM TOWARDS A HIGHER GRO
Slide 18: Classified - Confidential
18 Classified - Confidential