Rtl Group S.a. · LUXSE:RTLL
Rtl — KeplerCheuvreux Canada & US roadshow, October 2018
20 slides from Rtl's conference presentation, October 2018
Slide 1: KeplerCheuvreux Canada & US
KeplerCheuvreux Canada & US October 23-26th 2018
Slide 2: Agenda
Agenda 1 2 3 2018 Group Operational Strategy & highlights highlights Outlook 2018 2
Slide 3: Highlights: Our long-term track record
Highlights Our long-term track record LOCAL CONTENT AS KEY SUCCESS FACTOR … Consistent revenue growth +3% CAGR since 2014 High EBITDA margins 20.9% in HY 2018 Ever more diversified revenue mix 52.3% Non-TV ad revenue Organic growth … PROVIDING FIREPOWER TO from content & digital +10.3% Digital: +16.
Slide 4: Continued organic growth through a broad and diversified revenue mix
Highlights Continued organic growth through a broad and diversified revenue mix RTL GROUP HY 2018 REVENUE SPLIT PLATFORM AND DIGITAL REVENUE In % In € million Groupe M6: Renewal of distribution agreements Platform1 591 Content 167 #1 MPN 1.7x Revenue +20% YoY3 18.7 213 3.8x 424 100 5.5 113 TV advert
Slide 5: Looking forward: More organic growth initiatives across all our main businesses
Looking forward More organic growth initiatives across all our main businesses BROADCAST Expand local video-on-demand services CONTENT Continue push into scripted drama DIGITAL Build global MPNs and ad-tech stack 5
Slide 6: Agenda
Agenda 1 2 3 2018 Group Operational Strategy & highlights highlights Outlook 2018 6
Slide 7: Audience share lead in most important time slots…
Mediengruppe RTL Deutschland Audience share lead in most important time slots… FAMILY OF CHANNELS 14 to 59, 9 mths 2018 MG RTL1 27.2% ACCESS PRIME TIME PRIME TIME (17 – 20h) 14 to 59, in % (20 – 23h) 14 to 59, in % 10.5% +4.8 pp +3.5 pp Others 23.4% 6.3% 27.4 25.9 22.6 10.4% 22.4 ARD-III 7.0% 8.3% A
Slide 8: … demonstrated by audience "heat map"
Mediengruppe RTL Deutschland … demonstrated by audience “heat map” Difference between combined audience shares RTL & VOX vs. Pro7 & Sat.1 (14-59 in % points) Mon Tue Wed Thu Fri Sat Sun Early morning 06.00-09.00 -3.7 (-0.8) +1.9 (+4.5) +7.6 (+8.9) Late morning 09.00-13.00 -3.1 (+1.2) -3.9 (-0.7) +2.
Slide 9: Groupe M6: Strong overall performance in 2018
Groupe M6 Strong overall performance in 2018 FAMILY OF CHANNELS Women < 50 responsible for GROUPE M61 21.5% Audiovisual reform ? purchases, 9 mths 2018 ▪ New sectors able to advertise on TV (retail, cinema and publishing) ? 14.9% Others ▪ Targeted advertising ? 33.8% 6.6% ▪ Advertising to return to
Slide 10: RTL Nederland: Advertising market remains positive
RTL Nederland Advertising market remains positive FAMILY OF CHANNELS 25 to 54, Prime time, RTL Nederland 27.0% Challenges & opportunities ahead 9 mths 2018 ▪ Public channels have announced return of volume discounts for 2019 - having been penalised in 2018 Others 15.5% 27.5% ▪ Expect strong competit
Slide 11: Drama launches to come – and expected timing of delivery
FremantleMedia Drama launches to come – and expected timing of delivery 2018 2019 Q4 Q1 Q2 Q3 Q4 L’Amica Geniale American Gods (s2) Baghdad Central Dublin Murders The New Pope (s2) Deutschland 86 (s2) Charite (s2) The Rain (s2) The Luminaries Storia del nuovo cognome (s2) (s3) Réunion Selection of d
Slide 12: Drama becoming a cornerstone for FremantleMedia
FremantleMedia Drama becoming a cornerstone for FremantleMedia Warrior The Rain International Drama to be ~20% of Acquitted s2 revenues in 2019 vs. 6% in 2015 Dicte s3 My Brilliant Friend The Young Pope American Gods Picnic at Hanging No Offence s2 Baron Noir s2 Rock Acquitted s1 Doctor Doctor Soaps
Slide 13: Agenda
Agenda 1 2 3 2018 Group Operational Strategy & highlights highlights Outlook 2018 13
Slide 14: Strategy 2018: More organic growth initiatives in two main areas
Strategy 2018 More organic growth initiatives in two main areas 1 Video-on-demand: Build local streaming champions 2 Content production: Continue push into scripted drama, explore new genres Leverage pan-EU scale to drive organic growth 14
Slide 15: Strategic priority #1: Video-on-demand
01 VOD Strategic priority #1: Video-on-demand Hybrid product strategy to attract mass audiences HYBRID “FREEMIUM” APPROACH Illustrative Hybrid 7+ day TV Exclusive content on-demand business Basic TV Premium Pre-TV and archive Full ad load model on-demand Upsell on-demand Low ad load SD quality (Ad-f
Slide 16: We are massively expanding our direct-to-consumer businesses
01 VOD Strategic priority #1: Video-on-demand We are massively expanding our direct-to-consumer businesses Upcoming major relaunch Combining Videoland & RTL XL Salto in France More exclusive content with + clear goal to build mass-market German streaming service Merged product will Provides one-stop
Slide 17: Strategic priority #2: FremantleMedia
02 CONTENT Strategic priority #2: FremantleMedia Expansion into scripted drama is paying off INTERNATIONAL DRAMA REVENUE NEW IN 2018 COMING IN 2019 In % of total FremantleMedia revenue Working titles Drama Other +9 pp Picnic at Hanging Rock 2nd season 2nd season 3rd season My Brilliant Friend Baghda
Slide 18: We are re-inventing RTL's pioneering spirit
Summary We are re-inventing RTL’s pioneering spirit 1 Clear consumer focus 2 More Group-wide collaboration 3 Foster organic growth initiatives 4 Persistent and long-term approach 18
Slide 19: Outlook: Maintain financial guidance for full-year 2018
Outlook Maintain financial guidance for full-year 2018 2018 Guidance – Growth Rates REVENUE OUTLOOK Revenue expected to grow In % and € million 1 moderately1, in line with previous guidance Low High +2.5% 6,532 +5.0% 6,692 EBITDA OUTLOOK In % and € million 1,464 EBITDA 2018 EBITDA expected to be 1,3
Slide 20: Disclaimer
Disclaimer This presentation is not an offer or solicitation of an offer to buy or sell securities. It is furnished to you solely for your information and use at this meeting. It contains summary information only and does not purport to be comprehensive or complete, and it is not intended to be (and
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