Slide 1: RLG Corporate Presentation announcement
For personal use only 5 August 2020 RLG Corporate Presentation e-Commerce and digital marketing company RooLIfe Group Ltd (ASX: RLG) (“RooLIfe Group” or the “Company”) provides the attached Corporate Presentation. ENDS Issued by: RooLife Group Ltd. Authorised by: The Board of RooLife Group Ltd For f
Slide 2: Marketing Global Products and Services To China's Mobile Consumers
For personal use only ASX:RLG Marketing Global Products and Services To China’s Mobile Consumers Corporate Presentation August 2020 ROOLIFE GROUP LIMITED [ASX:RLG] 1
Slide 3: RooLife Overview
ROOLIFE OVERVIEW MARKETING GLOBAL PRODUCTS AND SERVICES TO CHINA’S MOBILE CONSUMERS For personal use only Roolife Group Supports sales Ltd (ASX:RLG) and marketing drives online initiatives of sales of over 50 brands Western brands from Australia, in China NZ, UK and US ROOLIFE GROUP LIMITED [ASX:RLG
Slide 4: Positioned to Capitalise on the Ecommerce Boom
ROOLIFE POSITIONING POSITIONED TO CAPITALISE ON THE ECOMMERCE BOOM For personal use only Tmall is China’s premiere B2C platform with 500 million users Marketing Global Products and Services To China’s Mobile Consumers Taobao, Alibaba’s C2C marketplace The Health and has 666 million monthly users Wel
Slide 5: Client Mix Across Distinct Verticals
CLIENT MIX ACROSS DISTINCT VERTICALS TRACK RECORD OF DELIVERING PROJECTS FOR ESTABLISHED & EMERGING BRANDS For personal use only Long term potential to build the portfolio in these verticals with RooLife’s turnkey solution Strong ongoing Beauty & ecommerce demand Personal Care Delivering Health & An
Slide 6: Infrastructure in Place for Scale
INFRASTRUCTURE IN PLACE FOR SCALE SIGNIFICANT INVESTMENT THAT TAKES TIME AND TRUST TO DEVELOP For personal use only Experienced teams in Guangzhou and Qingdao Local logistics, warehousing, regulation, brand and marketing development Product registration, inventory planning, design, translation and c
Slide 7: Helping Global Brands Land in China
HELPING GLOBAL BRANDS LAND IN CHINA A PROVEN PLATFORM WITH $6M OF NEW CONTRACT SALES * For personal use only UK Product: COLAB dry shampoo Minimum sales: $2.5m over 3 years* UK NZ CHINA US Product: AFT “Kiwi Health” pharmacy Minimum sales: $2.2m over 3 years* US AUSTRALIA NZ Product: Nuria vegan ski
Slide 8: RooLife – What Our Customers Say
ROOLIFE – WHAT OUR CUSTOMERS SAY A PROVEN PLATFORM WITH $6M OF NEW CONTRACT SALES For personal use only U.S.A. Small World Brands President, Josh Ghaim Product: Small World “RooLife’s track record in China and the strong partnership they have already established Brand Nuria vegan with our US based t
Slide 9: Strongly Growing Revenue Profile
STRONGLY GROWING REVENUE PROFILE NEW CONTRACT SALES CAN LEAD TO REVENUE OUTPERFORMANCE For personal use only 1. Strong growth achieved RLG Revenue Growth (FY18-FY20) through FY19 & FY20 $10.0 Millions New Contract Revenue FY21+ 2. Growing client base with $9.0 • Nuria Beauty (Apr 2020) $1.3m* good r
Slide 10: Meeting Consumers Where They Shop
MEETING CONSUMERS WHERE THEY SHOP CREATING BRAND LAUNCHPADS ON POWERHOUSE CBEC PLATFORMS For personal use only RooLife creates multiple touchpoints at the most popular platforms Cross Border E-commerce Western brands (CBEC) platforms dominate in demand to Chinese consumers • 6 billion daily screen •
Slide 11: Multi-Channel Approach
MULTI-CHANNEL APPROACH For personal use only Ecommerce: Prominent Social Commerce: Daigou: RooLife Pharmacy: B2B ecommerce and cross Influencers livestreaming Seed product to Dedicated platform for Distributors: Network border channels on Taobao Live with thousands of Daigou Health, Cosmetics and co
Slide 12: Alipay Official Partnership
ALIPAY OFFICIAL PARTNERSHIP PLATFORM TO CAPTURE LARGE MARKET OPPORTUNITY For personal use only RooLife positioned to create Alipay enabled online stores to drive sales to China’s Mobile Commerce users Chinese Alipay has 1.2 customers are 415 million 52% of billion active 89% more likely millennial c
Slide 13: Alipay and WeChat Payment Solutions
ALIPAY AND WECHAT PAYMENT SOLUTIONS EASY ENTRY POINT FOR BUSINESSES SEEKING TO SELL TO CHINESE CUSTOMERS For personal use only • RooLife is delivering a next generation eCommerce platform specifically designed and implemented for the Chinese consumer • Shoppers simply open a mini-app on their phone
Slide 14: Case Study: US Haircare Brand
CASE STUDY: US HAIRCARE BRAND EFFECTIVE CHINA MARKET ENTRY For personal use only Sales in YEAR 1 Requirement: RooLife Delivery: B2B 1. Develop their B2C market 1. Developed brand and $80K presence presence in major social $120K platforms WeChat, Weibo, 2. Develop their B2B Xiaohongshu distribution n
Slide 15: Growth Strategy
GROWTH STRATEGY MULTIPLYING THE REVENUE STORY FOR ROOLIFE For personal use only 1. Secure new brands on multi- 2. Maximise commercial 3. Build on each of the year agreements partnerships revenue streams • Secure revenue growth by • Activate projects through the • Digital Marketing & services in broa
Slide 16: Future Growth Potential
FUTURE GROWTH POTENTIAL UTILISING ITS BUILT ASSETS FOR GLOBAL ROLLOUT For personal use only RooLife positioned to capitalise on the global trend towards RooLife Multiplier ecommerce UK Brands CHINA US X Contract sales (Average $2m minimum) X RooLife has built digital New Territory Sales channels tha
Slide 17: Inexpensive Entry Point for Investors
INEXPENSIVE ENTRY POINT FOR INVESTORS STRONG GROWTH SECTOR For personal use only RooLife Group • RooLife Group is trading at a low multiple of (RLG) Revenue to Market Capitalisation Ecommerce multi-product to • RooLife provides diversified exposure to the China and Australia large and high-growth e-
Slide 18: Company Highlights
COMPANY HIGHLIGHTS For personal use only Compelling in-demand Optimises market entry for western brands and services into China brand, marketing, and distribution service: Proven platform ready Over 50 brand projects from Australia, NZ, UK and US rolled out with significant additional capacity for s
Slide 19: Our Board and Senior Management Team
OUR BOARD AND SENIOR MANAGEMENT TEAM For personal use only BOARD THE Bryan Carr Warren Barry Grant Pestell Tim Allison Peter Torre Managing Director Executive Director of Sales Non-Executive Chairman Non-Executive Company Secretary MANAGEMENT Jacqueline Gray Russell Francis Gary Knights Chief Financ
Slide 20: Contact
For personal use only ASX:RLG Bryan Carr, Managing Director bryan.carr@roolifegroup.com.au Peter Nesveda, Investor Relations peter@intuitiveaustralia.com.au www.roolifegroup.com.au www.roolifegroup.com.au/insights ROOLIFE GROUP LIMITED [ASX:RLG] 19