J Sainsbury Plc · LSE:SBRY

J Sainsbury — Q3 2023/24 Earnings Presentation

16 slides from J Sainsbury's earnings presentation, January 2024

1. Slide 1: Q3 Trading Statement 2023/24

2. Slide 2: Q3 2023/24

   Q3 2023/24

3. Slide 3: Leading customer satisfaction

   Leading customer satisfaction Supermarket overall customer satisfaction Asda Tesco Morrisons Q3 Q4 Qu Qe Q3 22/23 22/23 23/24 23/24 23/24 Source: CSAT Supermarket Competitor Benchmark. Overall Supermarket satisfaction % score JSainsbury ple Q3 2023/24 3

4. Slide 4: Number one for our customers

   Number one for our customers Product Product Product Appealing Quality Availability Range Offers LC i Cc L__ | Colleague Colleague Speed of Store Knowledge Availability Checkout Presentation Cc [__] i L__ | Sainsbury’s Lidl Morrisons Aldi Tesco Asda Source: CSAT Supermarket Competitor Benchmark, 12

5. Slide 5: Investing in leading rate of pay for colleagues

   Investing in leading rate of pay for colleagues Increase in pay for frontline, hourly paid retail colleagues a a +50% Increase over six years Base Rate Hourly Pay* £12.00 £11.00 £10.00 . Sainsbury’s £9.00 £8.00 National Living Wage £7.00 £6.00 2016 2017 2018 2019 March October March March October Ma

6. Slide 6: Q3 and Christmas retail sales performance

   Q3 and Christmas retail sales performance Grocery 9.3% 8.6% Q3! = Christmas? 1 Q3: 16 weeks to 6 January 2024 2 Christmas: 6 weeks to 6 January 2024 General Merchandise Inc. Argos ROIClosure : Exc. Argos ROI Closure 1.5% (1.3)% (0.6)% lend Q3 Christmas * Q3 Christmas Clothing Q3 Christmas JSainsbury

7. Slide 7: Consistent market outperformance...

   Consistent market outperformance... Weekly Grocery volume growth differential’ Sainsbury’s net volume switching’ Winning volume Qi Q2 Q3 23/24 23/24 23/24 March December - : . 2023 2023 Lidl Morrisons Aldi Tesco Asda 1 Nielsen EPOS data — Sainsbury's weekly volume growth differential to market. Week

8. Slide 8: in the quarter...

   . R in the quarter... ist Grocery volume change 12 weeks to 24 December 2023 Sainsbury’s Market — | Aldi Lidl Tesco Morrisons Asda Source: Kantar, Worldpanel division 12 week YoY data to 24 December 2023 JSainsbury ple Q3 2023/24 8

9. Slide 9: with further outperformance over Christmas.....

   ES with further outperformance over Christmas..... Fist Grocery volume change 4 weeks to 24 December 2023 Sainsbury’s Market Tesco | | L_] Aldi Lidl Morrisons Asda Source: Kantar, Worldpanel division 4 week YoY data to 24 December 2023 JSainsbury ple Q3 2023/24 9

10. Slide 10: ..... for the fourth consecutive year

    ..... for the fourth consecutive year Christmas Grocery volume growth differential 4 weeks: Sainsbury's vs Total Grocers 3% 2% 2020 2021 2022 Source: Kantar Worldpanel division, Sainsbury's growth differential to the market. 4 weeks to 24 December 2023, 25 December 2022, 26 December 2021, 27 Decembe

11. Slide 11: Continued focus on great value

    Continued focus on great value Improving our competitive value position Value index}, Q3 YoY Lidl 360bps Asda 90bps Morrisons (20) bps Tesco 90bps Christmas value powered by Nectar Feed 6 Sio)mUlile(=\@2%40m Best ever value with Nectar Prices Christmas dinner >6,000 Nectar Prices Offers £16 average

12. Slide 12: Nectar Prices

    Nectar Price ° co NOY £6m Donation to help tackle .°* .& Nectar Price ° food poverty? + 4m: Meals donated to support ro communities in need? "ZA 1 Nourish the Nation Q3 donation providing support to long-standing partner Comic Relief, key food redistribution partners and local charities, 2 Includes

13. Slide 13: Customers treated themselves with festive innovation

    Customers treated themselves with festive innovation Outperformance in premium own label volume growth’ Standout Christmas for Taste the Difference 13% Taste the Difference Q3 sales growth Eo >170 New products Sainsbury’s Tesco Lidl Market Aldi 1 Kantar Worldpanel—Premium tier volume performance 12

14. Slide 14: Argos: strong Black Friday, challenging Christmas comparative

    Argos: strong Black Friday, challenging Christmas comparative Argos sales growth vs the market’ Argos sales growth Q3 YoY . YoY sales growth Q3 23/24 (excl. ROI) vs Q3 22/23 Q3 2022/23 Q3 2023/24 7.1% 4.2% 2.4% Market 23/24 (1.4) % > 10 weeks 6 weeks 10 weeks 6 weeks September December to 26/11/22 t

15. Slide 15: Our priorities

    Our priorities Ly Brands that * Better value and innovation * Customer and profit focus * Structurally lower operating * Underpinned by buying * Supporting the core food costs to fuel investment in benefits and lower cost business the core to serve * Cutting complexity and increasing pace of executi

16. Slide 16: Q&A

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