Lagardere Sa · EURONEXT:MMB
Lagardere Sa — Lagardère Unlimited — Investor Day (May 2014)
25 slides from Lagardere Sa's investor day presentation, May 28, 2014
Slide 1: Lagardère Unlimited Presentation – Lagardère Investor Day
LAGARDÈRE UNLIMITED PRESENTATION LAGARDÈRE INVESTOR DAY Paris, May 28th 2014
Slide 2: Introduction (1/3)
INVESTOR DAY – May 28th, 2014 INTRODUCTION (1/3) May 2011 – May 2014 - the start of a 5-year recovery plan centered on Europe Turning around Europe • Individual companies coordination and development • Restructuring media business in Europe • Balance sheet clean-up Lowering risk profile 2014 – 2
Slide 3: Introduction (2/3): Lagardère Unlimited organisation – medium term evolution
INVESTOR DAY – May 28th, 2014 INTRODUCTION (2/3) Lagardère Unlimited organisation – medium term evolution Globally integrated full service sports marketing agency Integrate businesses acquired over the years to further accelerate our level of profitability • Build-up worldwide sponsorship and medi
Slide 4: Introduction (3/3): Lagardère Unlimited organisation – May 2014
INVESTOR DAY – May 28th, 2014 INTRODUCTION (3/3) Lagardère Unlimited organisation – May 2014 Starting today • Creation of an Executive Committee: ‒ Managing the business on a day to day basis ‒ Responsible for the transition to a globally integrated business • Executive Committee members: ‒ Arnaud
Slide 5: Team leading the transition to a more integrated organisation and today's speakers
INVESTOR DAY – May 28th, 2014 TEAM LEADING THE TRANSITION TO A MORE INTEGRATED ORGANISATION AND TODAY’S SPEAKERS SEAMUS O’BRIEN Seamus O’Brien established World Sport Group (then known as Asia Sport Group), in Hong Kong in 1992 – a company born from a landmark partnership with the Asian Football Con
Slide 6: Agenda
INVESTOR DAY – May 28th, 2014 AGENDA Global sports market key facts and trends Overview of Lagardère Unlimited Illustration of growth perspectives by sport 6
Slide 7: Global sports market key facts and trends
INVESTOR DAY – May 28th, 2014 GLOBAL SPORTS MARKET KEY FACTS AND TRENDS 1 1 Global sports market (~110Bn€ by 2015) growing at +5% per year, mostly driven by media and sponsorship revenue growth 4 4 Increasing globalization +5% (1) of sports rights +5%(1) +5% (1) +6%(1) 22 Football and US major leagu
Slide 8: Global sports market outperforms GDP growth, driven by media and sponsorship revenues
INVESTOR DAY – May 28th, 2014 GLOBAL SPORTS MARKET OUTPERFORMS GDP GROWTH, DRIVEN BY MEDIA AND SPONSORSHIP REVENUES Global Sports Market revenues by segment - Bn€ / 2011 to 2015 - CAGR 5% 110 2011-2015 CAGR 90 15 (14%) Sports market Global GDP 13 (15%) 27 (24%) 20 (23%) Merchandising + 3.4% 34 (31%)
Slide 9: More and more sports events are being organized outside of Europe and North America
INVESTOR DAY – May 28th, 2014 MORE AND MORE SPORTS EVENTS ARE BEING ORGANIZED OUTSIDE OF EUROPE AND NORTH AMERICA Olympic Games and FIFA World Cup hosts - 1992 to 2022 - 4 of 7 Olympic Games London 2012 outside of Europe/US Salt Lake City 2002 Athens 04 Nagano 1998 between 2008 and 2020 Barcelona
Slide 10: Increasing globalization of sports rights
INVESTOR DAY – May 28th, 2014 INCREASING GLOBALIZATION OF SPORTS RIGHTS International media growth illustration IOC media revenues by region Top 5 European football leagues(1) media revenues - % of media revenues / 2002 to 2012 - - % of media revenues / 2005 to 2017 - US / Europe 78% Asia Pacific
Slide 11: Implications for Lagardère Unlimited
INVESTOR DAY – May 28th, 2014 IMPLICATIONS FOR LAGARDERE UNLIMITED Lagardère Unlimited benefits from a long term exposure to the growing sports market • Exposure to major sports • Exposure to fast growing media and sponsorship segments • Exposure to emerging countries In the short term, several
Slide 12: Agenda
INVESTOR DAY – May 28th, 2014 AGENDA Global sports market key facts and trends Overview of Lagardère Unlimited Illustration of growth perspectives by sport 12
Slide 13: A global network combining international expertise with local market knowledge
INVESTOR DAY – May 28th, 2014 A GLOBAL NETWORK COMBINING INTERNATIONAL EXPERTISE WITH LOCAL MARKET KNOWLEDGE Stockholm Manchester Gothenburg London Hamburg Seoul Portland New York Paris Geneva Tokyo Los Angeles Washington Lausanne Phoenix Sea Island Beirut Beijing Casablanca Dubai Jacksonville Delhi
Slide 14: We deliver our partners comprehensive solutions to generate value
INVESTOR DAY – May 28th, 2014 WE DELIVER OUR PARTNERS COMPREHENSIVE SOLUTIONS TO GENERATE VALUE Sales Sponsorship sales, Rights delivery, Events & venue Servicing management Management, Marketing, Promotion and implementation Content Sales, Licensing, We Production, Distribution create Arena Castela
Slide 15: Recovery plan is on track
INVESTOR DAY – May 28th, 2014 RECOVERY PLAN IS ON TRACK Revenues Rec. EBIT - M€ / 2012 to 2014 (estimate) - - M€ / 2012 to 2014 (estimate) - 471 409 0+ -11 -33 2012 2013 2014 2012 2013 2014 (estimate) (estimate) • Geneva office restructuring • Restructuring (including Geneva) • Low CAF and AFC cycle
Slide 16: Agenda
INVESTOR DAY – May 28th, 2014 AGENDA Global sports market key facts and trends Overview of Lagardère Unlimited Illustration of growth perspectives by sport 16
Slide 17: Football Europe – consolidate positions and continue expansion of club business
INVESTOR DAY – May 28th, 2014 FOOTBALL EUROPE – CONSOLIDATE POSITIONS AND CONTINUE EXPANSION OF CLUB BUSINESS We work with 70+ football clubs across Europe Growth strategy • We have comprehensive marketing contracts with 20+ football clubs in Europe, lasting 6-8 years on average • Illustration of
Slide 18: Football Asia – focus on AFC next cycle and develop regional, league and club business
INVESTOR DAY – May 28th, 2014 FOOTBALL ASIA – FOCUS ON AFC NEXT CYCLE AND DEVELOP REGIONAL, LEAGUE AND CLUB BUSINESS We have been working with the Asian Football Growth strategy Confederation (AFC) since 1993 • Managing both their marketing and media rights • Asian Cup, AFC Champions League, FIFA
Slide 19: Football Africa – focus on next CAF cycle and expand to federation, league and club level
INVESTOR DAY – May 28th, 2014 FOOTBALL AFRICA – FOCUS ON NEXT CAF CYCLE AND EXPAND TO FEDERATION, LEAGUE AND CLUB LEVEL Growth strategy We have been working with the Confederation Africaine de Football (CAF) since 1994 • Managing both their marketing and media rights • AFCON, CAF Champions League,
Slide 20: Golf – continued growth through developing and integrating global platforms
INVESTOR DAY – May 28th, 2014 GOLF – CONTINUED GROWTH THROUGH DEVELOPPING AND INTEGRATING GLOBAL PLATFORMS Illustration of Lagardère Unlimited Golf Growth strategy The largest golf talent agency with a unique portfolio of 92 golf players, incl. 43 PGA Tour card holders for 2014 • 43 PGA Tour (1 in
Slide 21: Tennis – continued growth through developing and integrating global platforms
INVESTOR DAY – May 28th, 2014 TENNIS – CONTINUED GROWTH THROUGH DEVELOPPING AND INTEGRATING GLOBAL PLATFORMS Illustration of Lagardère Unlimited Tennis Growth strategy A wide portfolio of 55 tennis athletes • 24 ATP, 28 WTA, and 3 Legends – e.g. Murray, Gasquet, Janowicz, Chardy, Isner, Bryan brot
Slide 22: Olympic sports – emphasis on dedicated marketing services business unit
INVESTOR DAY – May 28th, 2014 OLYMPIC SPORTS – EMPHASIS ON DEDICATED MARKETING SERVICES BUSINESS UNIT, COMPLEMENTING HISTORICAL MEDIA ACTIVITIES Illustration of Lagardère Unlimited experience Growth strategy IOC and International Federations media rights International Olympic Committee Develop a d
Slide 23: Venues – consulting and long term operations for sports and entertainment venues
INVESTOR DAY – May 28th, 2014 VENUES – CONSULTING AND LONG TERM OPERATIONS FOR SPORTS AND ENTERTAINMENT VENUES, WITH AN EMPHASIS ON EMERGING COUNTRIES A well balanced portfolio, both geographically Growth strategy and in terms of business models Value chain Our businesses Capitalize on our consult
Slide 24: Digital – support to our media and sponsorship organisation and new revenue streams
INVESTOR DAY – May 28th, 2014 DIGITAL – SUPPORT TO OUR MEDIA AND SPONSORSHIP ORGANISATION AND NEW REVENUE STREAMS Illustration of our experience in developing Growth strategy digital platforms Develop innovative, tailor-made and Comprehensive digital strategies global digital solutions to: – e.g
Slide 25: Outlook
INVESTOR DAY – May 28th, 2014 OUTLOOK We are positioned to benefit from the continued long term growth of the sports market The next 18 months will have us focus on integrating the various parts of our business to create a globally integrated full service sports marketing agency The focus on t