Hapag-lloyd Ag · XETR:HLAG

Hapag-lloyd — Investor Day (November 2018)

94 slides from Hapag-lloyd's investor day presentation, Nov 21, 2018

  1. Slide 1: Capital Markets Day

    Capital Markets Day Hamburg, 21 November 2018

  2. Slide 2: Corporate Development

    Corporate Development CEO Rolf Habben Jansen

  3. Slide 3: Hapag-Lloyd – 171 years young…

    Hapag-Lloyd – 171 years young… Founding Merger Takeover of Hapag in of Hapag and NDL to by Albert Ballin Hamburg Hapag-Lloyd Consortium 1847 1970 2009 1857 2005 Profit slump in the course of the Founding Merger global economic crisis of Norddeutscher with CP Ships Lloyd (NDL) 3

  4. Slide 4: … and we continue to further build the company

    … and we continue to further build the company and help shape the future of the Industry… CSAV Merger Successful cash Hapag-Lloyd kicked off BCA the latest wave of with UASC capital increase signed of USD 413m sector consolidation CSAV Synergies Closing of the exceeded expectations UASC Merger 2014

  5. Slide 5: …as illustrated by some key figures

    …as illustrated by some key figures when looking back only a few years People Volume 12,660 11,700 TTEU 7,000 5,900 TTEU 2014 9M 2018 2014 LTM 9M 2018 Ø Vessel Size & Age Revenue 7,190 TEU USD 13,200 m 5,300 TEU USD 9,050 m 8.7 years 7.5 years 2014 9M 2018 2014 LTM 9M 2018 5 Note: Rounded figures, 2

  6. Slide 6: Industry consolidation wave

    The past years, the industry has gone through a needed and unprecedented wave of consolidation… Industry consolidation Global capacity share [%] Carrier capacity [TEU m] 2.5 2.3 Ranking end of 2013 Top 5 1.5 Top 6-10 Remaining 0.8 0.8 0.7 0.7 0.6 44% 0.6 0.5 0.5 0.5 0.5 0.4 0.4 0.3 0.3 0.3 0.3 0.3 6

  7. Slide 7: Integration ability and synergies gained

    …and we leveraged our ability to integrate efficiently, which allowed us to create significant value and achieve sustainable scale Timeline of major integration activities Synergies gained (in USDm) Initially estimated synergies 180 12 months CP Ships 218 integration 2005 Closing Integration complet

  8. Slide 8: Renewed a major part of our fleet

    In that process we have also renewed a major part of our fleet… Vessels & Total Capacity [#, TEUm] 1.6 TEUm 1.0 TEUm 0.8 TEUm 222 144 172 Pre-CSAV Pre-UASC Today 31 newbuilds were delivered from 2015 to 2017 while 26 vessels have been recycled since 2015 6 x 19,870 TEU 11 x 15,000 TEU 5 x 10,500 TEU

  9. Slide 9: One of the youngest and most fuel efficient fleets

    …resulting in one of the youngest and most fuel efficient fleets in the industry… Average fleet age [years]1) Average vessel size [TEU] Fleet ownership [%] 9.5 current chartered fleet Current own fleet3) 8.8 7,190 8.3 8.0 7.7 6,327 6,316 7.5 5,905 5,585 34% 35% 5,369 41% 51% 55% 66% 66% 65% 59% 49%

  10. Slide 10: A well balanced network

    …we have a well balanced network… Transport volume by trade 9M 2018 16% 16% 18% 22% 9% 13% 9% 9M 2014 5% 9M 2018 TTEU 23% TTEU 2,072 1,601 1,382 1,459 959 1,033 1,115 921 945 783 489 488 EMAO Transpacific Australasia Latin America Far East Far East Middle East Atlantic Atlantic Transpacific Intra As

  11. Slide 11: Relevant global market share in all major trades

    …a relevant global market share and a solid presence in all major trades… Hapag-Lloyd’s Global Market Share on selected trades by transport volume [%] Atlantic Far East Transpacific Middle East 10% 7% 22% 18% 146,235 Latin America 11,674 Intra-Asia 116,344 >9% 14% Market share Other Trades [excl. In

  12. Slide 12: A core member of THE Alliance

    …and are a core member of THE Alliance Alliance members THE Alliance 2M Ocean Alliance Capacity consolidation on key trades has improved substantially due to alliances Atlantic Transpacific Far East Others 2M Others 2M Others 2M 9% 41% 12% 20% 0% 40% 34% 16% 27% 42% 24% 36% THE Alliance Ocean THE Al

  13. Slide 13: Container volume growth expectation remains healthy

    Despite increasing geopolitical risks, container shipping volume growth expectation remains on a healthy level… Global Container Volume Growth & Real GDP Growth [%] 2000 = Indexed to 100 GDP multiplier 1.9x 1.0x 1.3x 300 250 Container Volume 200 Growth 150 Real GDP 100 2000 2001 2002 2003 2004 2005

  14. Slide 14: Low orderbook improving supply/demand balance

    …which, combined with the historically low orderbook, will lead to a further improving supply/demand balance in the years to come Orderbook-to-fleet Newly placed orders [TEU m, %] [TEU m, %] YTD 2018 3.2 Orderbook 61% Vessels > 14,000 TEU 2.0 2.2 Share of World Fleet 1.8 6.5 50% 1.2 1.1 1.0 6.0 0.8

  15. Slide 15: Financial Development

    Financial Development CFO Nicolás Burr

  16. Slide 16: Opening Remarks

    Opening Remarks 01 Scale  Substantial volume and revenue growth 02 Cost  Continuous reduction of unit costs 03 Profitability  Consistently above industry average 04 Balance Sheet  Strengthening through capital market measures 16

  17. Slide 17: Transport volume and revenue growth after two mergers

    On the back of two mergers, Hapag-Lloyd was able to significantly increase transport volume and revenues Volume and Revenue Development Q1 2014 – Q3 2018 Capacity 1,009 966 963 1,573 1,596 year end [TTEU] 3,542 3,352 3,268 3,217 Transport Volume [TTEU] 3,119 3,052 Revenue [USDm] 2,987 2,861 2,807 2,

  18. Slide 18: Continuously reduced transport expenses

    We continuously reduced transport expenses … Unit cost development Q1 2014 – Q3 2018 Hapag-Lloyd HL + CSAV as of HL + UASC as of standalone 2nd December 2014 24th May 2017 Synergies CSAV Synergies UASC 1,363 1,089 1,057 925 921 926 Unit cost [USD] 929 Unit cost ex bunker [USD] -7.3% 825 785 765 2014

  19. Slide 19: Improvements in every cost category

    …and realised substantial improvements in every single cost category Total cost per TEU development 2014 – 2018 2014 -2018 Transport- volume TTEU 5,907 7,401 7,599 9,803 8,900 [USD] 1,562 -47% 306 1,232 160 1,067 1,074 1,059 -28% 100 136 161 1,057 929 -30% 825 785 765 91 78 73 72 64 -36% 108 70 70 7

  20. Slide 20: Bunker prices up, freight rates stable

    While bunker prices increased since 2016, freight rates have remained stable Freight Rate vs. Bunker Price Q1 2014 – Q3 2018 Freight Rate [USD] Bunker Price [USD/mt] 1,422 1,426 1,448 1,412 1,331 -1.1% 1,264 1,189 1,116 1,067 1,072 1,019 1,027 1,033 1,056 1,065 1,030 1,029 1,055 1,010 +150.4% 592 58

  21. Slide 21: Results improve consistently since Q2 2016

    Results improve consistently since Q2 2016 despite a challenging industry environment EBITDA and EBIT Development Q1 2014 – Q3 2018 EBITDA margin 1.4% 9.4% 7.9% 10.6% 9.6% EBIT margin -5.5% 4.1% 1.6% 4.2% 3.6% EBITDA USDm EBIT USDm 457 415 390 319 247 253 270 245 231 219 206 196 202 252 +453 150 152

  22. Slide 22: Profitability consistently above industry average

    Hapag-Lloyd’s profitability has been consistently above industry average for the past 4 years EBIT Margin Development Q1 2014 – Q3 2018 Hapag-Lloyd EBIT margin Average industry EBIT margin 7.6% 7.1% 8 6.1% 4.9% 5.1% 5.4% 6 3.9% 3.8% 3.4% 3.5% 4 5.0% 2.1% 2.4% 0.9% 1.4% 1.4% 1.2% 2 0.8% 0.2% 0.4% 0.6

  23. Slide 23: 2009 freight rate and bunker price on 2018 cost structure

    Our efforts to reduce costs become obvious when applying the 2009 freight rate and bunker price to our 2018 cost structure 2009 freight and bunker price impact on 2018 results (indicative) Key takeaways ▪ Results in 2009 show disappointing cost Market 2009 9M 2018 Indicative 20181) management Freigh

  24. Slide 24: Strengthened equity base and optimized debt structure

    We have also strengthened our equity base while at the same time optimizing our debt capital structure … Capital Market Projects Capital Increases Bond Issuances  Issuance of two new bonds with a total value of EUR 900 m  Takeover container activities ~ USD 1.5 bn  The proceeds were used to proac

  25. Slide 25: Financial debt profile as at 30 September 2018

    …and reduced financing Capital increase II costs as well as improved the maturity structure of financial liabilities Financial Debt Profile as at 30 September 2018 Contractual Repayment Profile as per 30 September 20181), [USDm] 2,801 Liabilities to banks Liabilities from finance lease contracts Bon

  26. Slide 26: Reduced CAPEX and positive operating cash flow

    Reduced CAPEX and substantial positive operating cash flow generation help to increase FCF and to deleverage the company CAPEX 2014-2018 [USD m] Cash flow 2014-2018 [USD m] Operating Cash Flow Other Containers Vessels Free Cash Flow 159 -38 109 1,048 651 925 1,020 105 872 279 635 521 449 11 433 501

  27. Slide 27: Equity base, liquidity reserve and net debt

    Stable equity base of USD 7.2 bn, solid liquidity reserve of USD 1.2 bn and reduced net debt of USD 6.5 bn Equity base [USDm] Net debt [USDm] Equity ratio 41.3% 45.5% 44.6% 40.9% 41.0% LTM Net debt / Gearing 72.1% 66.1% 71.0% 93.8% 91.1% 27.9x 3.9x 5.7x 5.7x 4.8x EBITDA 7,595 7,272 7,263 7,171 783 7

  28. Slide 28: Efforts recognized by the capital markets

    Our continuous efforts have been recognized by the capital markets Share performance since 6 November 2015 Indexed Price 225 200 175 150 125 100 75 50 HLAG Maersk Evergreen OOIL SDAX DAX Global Shipping Bonds trading 110 105 103.4 100.9 100 95 HL EUR 6.75 % 2022 HL EUR 5.125% 2024 28 Source: Bloombe

  29. Slide 29: Wrap-up

    Wrap-up Key takeaways ▪ Hapag-Lloyd financials show clear positive development Scale ▪ Since 2014, Hapag-Lloyd has substantially grown transport volume and revenue ▪ At the same time, we were able to significantly reduce our unit costs ▪ In a challenging market environment, we were able to steadily

  30. Slide 30: Strategy 2023

    Strategy 2023 CEO Rolf Habben Jansen & CFO Nicolás Burr 30

  31. Slide 31: Going forward, what do we assume?

    Going forward, what do we assume? § Technology Market structure External restrictions opportunities ▪ Reasonable growth ▪ Increasing legislative ▪ Carriers build online channels and societal pressure on to target smaller customers ▪ Reasonably rational capacity environmental sustainability addition

  32. Slide 32: Marginal returns from further scale have diminished

    In our industry marginal returns from further scale have diminished significantly Hapag-Lloyd HL + CSAV as of HL + UASC as of Twice-the-scale standalone 2nd December 2014 24th May 2017 scenario -12% -11% -5% -3% -2% to -4% Unit cost ex bunker 2014 2015 2016 2017 9M 2018 32

  33. Slide 33: Clear strengths to build on

    Hapag-Lloyd has a number of clear strengths to build on Process quality In-house IT Strong brand Global blueprint data management Quality reputation Strong global Balanced trade shareholder base Pure play carrier portfolio Solid Balance Sheet Global player The best team from with a relevant Young an

  34. Slide 34: Strategy 2023 has 3 overarching goals

    Our Strategy 2023 has 3 overarching goals Number 1 Be profitable Profitability Deliver unparalleled for quality throughout the cycle quality, be customer-oriented, and create value for customers as well as capture value for Hapag-Lloyd Global Reinforce strongholds player Focus on customer Expand in

  35. Slide 35: Core elements to achieve Strategy 2023 goals

    Overview of core elements to achieve the goals of our Strategy 2023 Continuously earn and keep Mid and long-term differentiating strategy the “right to play” Environmental No. 1 quality carrier responsibility Continuous Cost Management Superior land side Best-in-class capabilities Web Channel Sustai

  36. Slide 36: Continuously earn and keep the right to play

    Continuously earn and keep the “right to play” 36

  37. Slide 37: Remaining cost competitive is a pre-requisite

    To enable our differentiation strategy, remaining cost competitive is a pre-requisite… From vendor to partner Continuous Cost Management Container Terminal Steering Partnering  Improve cargo  Increase quality steering Network Collaboration  Optimize port-stay  Container Procurement  Fix unprofi

  38. Slide 38: Cost management program with USD 350-400m savings

    …and we launched a cost management program, structured in 5 modules with a savings run-rate of USD 350-400 million1) by 2021 350 – 4001) Cost savings, USDm Modules: Network Container Collaboration Terminal Procurement Total Steering Partnering 38 1) Compared to a FY 2017 cost base (incl. UASC busine

  39. Slide 39: Initiatives in implementation phase

    Many of the initiatives are currently already in the implementation phase, with more to come Example: Transshipment  Advanced analytics tool developed  Optimize share of transshipment and direct cargo Network  Optimization of all shipsystems Managing surplus / demand  Reduce empty moves  Advanc

  40. Slide 40: Revenue Management Excellence

    Revenue Management Excellence is based on Product, Pricing and Uptake Management Decision on Decision on Booking Decision on Pricing Product/Contract Uptake ▪ Clearly defined products ▪ Analytics-based decision ▪ Better forecasting ▪ Improved contract adherence support for dynamic pricing capabiliti

  41. Slide 41: Pricing & Revenue Management in three phases

    To achieve our vision, we will transform Hapag-Lloyd’s Pricing & Revenue Management in three phases… Strengthen the basics Foundations of new Advanced Revenue Revenue Management Management excellence 2018-2019 2019-2020 Long-term aspiration (2020+) Dedicated change management along the journey 41

  42. Slide 42: Contribution Boost

    …which we started in 2018 with the “Contribution Boost” ▪ Focus on 10 short-term initiatives with Examples: Reduction of low no major system changes contributing business Strengthening the basics: ▪ Improve cargo mix steering and reduce Contribution Boost revenue leakages AT WB -63% ▪ Replacing leas

  43. Slide 43: Mid- & long-term differentiating strategy

    Mid- & long-term differentiating strategy 43

  44. Slide 44: Six strategic pillars

    Our strategy is based on our unique strengths and true differentiation through six strategic pillars I No. 1 quality carrier II Superior land side capabilities III Focus on selected attractive markets and segments Rationale: Proven willingness Rationale: Inland is a differentiator and Rationale: Shi

  45. Slide 45: Proven quality matters to more than half the market

    Market research reveals that PROVEN and CONSISTENT quality matters to more than half the market… "Price A seekers" 01 Capture willingness to pay Mainly from existing customers by cost-driven delivering the required quality selection levels Optimize customer mix by "Value 02 leveraging willingness to

  46. Slide 46: Clearly articulated core product

    …and we will deliver a clearly articulated core product to all customers and more for value and quality seekers Premium Product Diversified to target specific Improved service levels for customer needs customers who value not addressed by premium service level, base product as clearly differen- tiat

  47. Slide 47: Future Quality Commitments

    We have defined our future Quality Commitments – which will be an essential part of the “handshake” with our customers… Responsive service Commitment to volume and bookings Timely and accurate documentation Booked and loaded Provision of accurate as agreed information on time Reliable transport Paym

  48. Slide 48: First steps on a multi-year quality journey

    …and we have already taken the first steps on what we know is a multi-year journey to differentiate on quality… This will require us to reach deep down into our organizational structure and operational “engine room”, building on our proven track record of executing large scale projects. We have alre

  49. Slide 49: Segments where customers pay for value

    …and some of it is already in place today Some examples of segments where customers are willing to pay for value Web Channel Cherry Express Dangerous Goods  Instant quotes  Fast transit times  Safety  Immediate booking  Direct port calls  High quality documentation  Direct confirmation  Spec

  50. Slide 50: More end-to-end business

    Hapag-Lloyd intends to offer more end-to-end business, as we believe this can be beneficial for all parties Higher profitability by Increased differentiation Improved control over Improved cost through capturing some value through better E2E equipment flows and integrated procurement pools and feed

  51. Slide 51: Expand niche segments and strongholds

    We will expand our position in attractive niche segments, reinforce our strongholds and further build growth markets Attractive markets Niche segments ▪ High market growth Reefer ▪ Customers are prepared to pay for high quality & value ▪ The market offers Special untapped opportunities Cargo ▪ Ambit

  52. Slide 52: Sustainable value creation

    Sustainable value creation 52

  53. Slide 53: Creating Shareholder Value through Strategy 2023

    Creating Shareholder Value through Strategy 2023 To recap, we have described …and in financial terms our the 3 goals of our Strategy 2023… objectives are to: Number 1 Profitability Return more than for quality 01 our cost of capital Deliver on our Financial 02 and Non-Financial Global Targets player

  54. Slide 54: Financial Targets to be achieved until 2023

    Financial Targets to be achieved until 2023 Profitability ROIC (throughout the cycle) > WACC [This implies an EBITDA-margin of ~ 12%] Deleveraging Net Debt / EBITDA ≤ 3.0x Equity Equity ratio > 45% Liquidity Adequate liquidity reserve of ~ USD 1.1 bn 54 Note: All KPI’s subject to IFRS 16 adjustments

  55. Slide 55: Non-Financial Targets to be achieved until 2023

    Non-Financial Targets to be achieved until 2023 Quality Achieve best in class Net Promoter Score (NPS) Measure and improve On Time Delivery Superior landside Increase share of door-to-door business to over 40% of total by 2023 Grow volume in selected attractive markets and achieve a market share Att

  56. Slide 56: Wrap-up

    Wrap-up Key takeaways ▪ Marginal returns from further scale have diminished significantly Industry ▪ We believe that the industry is at an inflection point and the future is about differentiation ▪ Hapag-Lloyd has a strong starting position to take the next step to become the number one for quality

  57. Slide 57: Agile Organization

    Agile Organization – Ongoing organizational improvements to implement Strategy 2023 CPO Joachim Schlotfeldt 57

  58. Slide 58: Hapag-Lloyd became a truly global company

    Hapag-Lloyd became a truly global company over the last couple of years… The "new Hapag-Lloyd"... … is younger in age… … and is more international [Average age] [Nationalities employed] 39.2 76 78 90 39.1 38.4 Pre-CSAV Pre-UASC Post-UASC Pre-CSAV Pre-UASC Post-UASC Hapag-Lloyd in numbers: ~12,600 em

  59. Slide 59: Organization in a strong starting position

    …and it’s organization is in a strong starting position to master future challenges Capabilities ▪ Strong and recognized IT & process quality Execution excellence ▪ Ability to successfully manage large-scale projects, e.g. CSAV and UASC integration Sales and ▪ Global Sales and Customer Service netwo

  60. Slide 60: Modernize organization and improve agility

    But to be able to execute Strategy 2023 successfully we need to modernize our organization and improve agility… Introduction to Agile Organization Our goal: Steps of the organizational transformation Increase the agility of the organization Core Processes Improve core processes, optimize / simplify

  61. Slide 61: Streamlined processes, better tools, core focus

    …which requires streamlined processes, better tools and a focus on core business functions Core Processes Business Admin Excellence: Voyage Control: Cargo Control: Streamline planning and Increase schedule Improve quality of steering processes reliability allocation management and ship planning Appr

  62. Slide 62: Quality Service Centers

    Establishing Quality Service Centers will increase consistency and quality… 1. Improve the consistency and quality of the service provided by Hapag-Lloyd in Areas 2. Make continuous improvement of processes easier 3. Make process and system roll-outs / updates much faster and more reliable  Regiona

  63. Slide 63: Automation to focus staff on higher value-added tasks

    …while automation will allow staff to focus on tasks with higher value-added Robotics Focus staff on value-adding functions Natural language Increase quality and speed of work, generation reduce errors Cognitive agents Support further volume growth of HL Build on automation already in place Machine

  64. Slide 64: Organization looking different in 2023

    Our organization will look substantially different in 2023 with more analytically driven roles and reduced data entry & processing roles Resource shifts Illustrative Additional staff Regular Additional staff to support to cover productivity Long-term strategy, e.g. niche specialists, volume growth g

  65. Slide 65: Procurement Focus

    Continuously earn and keep the “right to play” – Procurement Focus CPO Joachim Schlotfeldt 65

  66. Slide 66: Strengthen procurement and supplier management

    We will significantly strengthen our procurement and supplier management capabilities and competence Transport+ initiative to reduce transport spend Bunker procurement Corporate procurement Terminal procurement ▪ Objective is to raise service levels and reduce cost – i.e., improve value for money, n

  67. Slide 67: Procurement excellence program in transport

    Procurement excellence program in transport aims at capturing the full potential by reducing costs and increasing service levels Standard procurement Individual levers Focused enablement to methods ensure savings capture ▪ Apply standard procurement ▪ Develop market specific levers ▪ Ensure successf

  68. Slide 68: Procurement program focus on transport spend

    The procurement program will initially focus on transport spend and additional locally sourced spend categories… Key takeaways ▪ Transport spend fully in scope 2,882 ▪ Further increase due to general cost inflation cannot be ruled out Rail ▪ Additional locally sourced cost Container transport Barge

  69. Slide 69: First results show ambition is feasible

    …and the first results illustrate that this ambition is feasible and realistic First pilot in Area Benelux completed with positive results Next steps  Cost savings of mid single digit USD million as well as process and quality ▪ Europe-wide rail improvements tender ▪ Currently addressing  Partners

  70. Slide 70: Wrap-up

    Wrap-up Key takeaways Strong ▪ Hapag-Lloyd became a truly global company over the last couple of years… backbone ▪ …and can build on acknowledged core competencies ▪ To adapt faster than competition to changing business environment and to adapt Become successfully Strategy 2023 we need to further mo

  71. Slide 71: Environmental Responsibility – IMO 2020

    Environmental Responsibility – IMO 2020: Tackling regulatory challenges COO Anthony Firmin 71

  72. Slide 72: Regulatory challenges in shipping

    Regulatory challenges have always played a role in shipping Hapag-Lloyd has successfully adopted new regulations throughout its history Tier 3 IMO2020 24-hour rule SOX max 3.5% ISPS Shiprecycling Ballast water … 72

  73. Slide 73: From 2020 ships must use 0.5% sulphur fuel

    As of 2020, all ships will be required to use fuel with 0.5% sulphur content or less on all the world‘s oceans IMO 2020 Sulphur Regulation Bunker fuel Sulphur limit % Sulphur (by weight) 4.5 Global 4.0 ECA 3.5 3.0 Emission control All international 0.5% worldwide areas (ECAs3: bunkers outside 2.5 Eu

  74. Slide 74: Three options to comply with IMO2020

    There are three options to comply with IMO2020 but Low Sulphur Fuel Oil will be the key solution in the short term Options for ensuring compliance 1 2 3 Liquefied natural Exhaust gas Compliant gas (LNG) cleaning systems fuels Estimated containership fleet as at 2020E LNG powered newbuildings LNG pow

  75. Slide 75: Liquefied Natural Gas (LNG)

    Liquefied Natural Gas (LNG) Hapag-Lloyd believes LNG could be the mid-term fuel solution for the shipping industry Hapag-Lloyd’s position  Regulatory certainty +  Lower emissions 17 vessels LNG  Future availability ready1) Refitting  High capex one 15k – class vessel  Bunkering network not yet

  76. Slide 76: Exhaust Gas Cleaning Systems (EGCS)

    Exhaust Gas Cleaning Systems (EGCS) The use of EGCS is economically attractive as a short- to mid-term solution Hapag-Lloyd’s position  Lower capex than LNG +  No issues with fuel (HSFO 3.5%) 10 retrofits  Economically attractive planned for 2019/2020  Proven base technology Retrofits for 13k TE

  77. Slide 77: Compliant Fuels

    Compliant Fuels Compliant fuels are the key solution for ensuring compliance from 2020 onwards Hapag-Lloyd’s position  No capex +  Currently most environmentally Key solution friendly solution going into 2020  Confirmed availability1) ~90% of ships in –  High price industry  Higher opex Major 

  78. Slide 78: IMO2020 makes industry greener but at a price

    The IMO2020 regulation will make the industry greener but it will come with a price Costs will go up as both compliant fuels and investments into new technologies will be expensive Estimated impact Estimated impact Estimated impact on entire on container on Hapag-Lloyd shipping industry shipping ind

  79. Slide 79: Marine Fuel Recovery mechanism

    To recover fuel related costs caused by the IMO2020, Hapag-Lloyd has developed a Marine Fuel Recovery (MFR) mechanism  Marine Fuel Recovery Mechanism will be gradually implemented from beginning of 2019 – all customers will take part in this change  Hapag-Lloyd will replace all existing fuel charg

  80. Slide 80: New MFR mechanism is logical and transparent

    The new MFR mechanism is logical, transparent and easy to understand MFR creates transparency and is based on market data and averages for market class vessels  Helps our customers predict and plan price development  Customer feedback on the MFR has been largely positive  The MFR is based on mark

  81. Slide 81: Welcoming the Carriage Ban

    Governance is crucial – Hapag-Lloyd welcomes the Carriage Ban A robust enforcement regime is necessary for ensuring a level playing field The IMO itself has no authority for Each Flag and port state responsible governance for enforcing the regulation with sanctions and fines Carriage Ban as of March

  82. Slide 82: Effect on supply / demand balance

    Will the new regulation affect the supply / demand balance in liner shipping? Disadvantage of inefficient vessels will become more apparent as older vessels need to use more expensive fuels Illustrative Fuel costs per day for an old +62,5% 4,000 TEU vessel 32.850 [USD/day] +$6,407 20.216 +$3,943 Cos

  83. Slide 83: Wrap-up

    Wrap-up Key takeaways  IMO 2020 will effect the industry as a whole Regulation 2020  Three options are available to achive compliance (LNG, EGCS, Compliant Fuels)  Majority of containerships will run on compliant fuel as of 2020  Hapag-Lloyd embraces new regulation as industry is becoming greene

  84. Slide 84: Digital Transformation

    Digital Transformation CEO Rolf Habben Jansen 84

  85. Slide 85: Journey to digitization started in the early 90s

    Hapag-Lloyd’s journey to digitization started in the early 90’s „Electrification“ Digitization 1990 Today Integration 93 00 10 CSAV & 18 UASC Advanced functions and process Advanced System standardization & coverage, EDI-connectivity, forecasting & integration for core processes automation, system a

  86. Slide 86: Existing IT is the basis for digitization

    Hapag-Lloyd’s existing IT is the basis for our digitization efforts… Compass Integration  Single Version of Truth FIS Biz Analytics High Degree of Automation, i.e. Quality and Efficiency Customer Supplier SAP Connectivity EDI/API/Web/Mobile Communication CRM Marine Ops Analytics to manage global ne

  87. Slide 87: Close alignment between Business and IT

    …which can only be successful if there is close alignment between Business and IT HL IT Biz-IT Alignment Digital Excellence Integrated management of digital Tech Watch Unit development programme Digital Channel & e-Biz Unit  Track >200 start-ups  Commercial, Operations, BA, IT, Board  Hapag-Lloyd

  88. Slide 88: Monitoring developments and partnering with leading-edge companies

    Hapag-Lloyd is actively monitoring digital developments and partnering with leading-edge companies… We are closely monitoring developments. Where sufficiently interesting we start discussions, leading to pilots, and eventually to partnerships TechWatch Objective Artificial Forecasting of empty conta

  89. Slide 89: Technological innovations create better customer solutions

    …as we know that technological innovations help to create new and better customer solutions… There are plenty of opportunities for carriers to differentiate, also with regard to digitization While the basic customer  Customer service needs have not changed  Physical services much, customers today

  90. Slide 90: Digital Channel Incubation Unit (DCIU)

    …and to accelerate this we set up the Digital Channel Incubation Unit (DCIU)… Hapag-Lloyd’s new Digital Channel Incubation Unit Customer (DCIU) drives digitization within the company Insights & Data Working with continuous real-time market & customer research, product development, marketing and IT t

  91. Slide 91: Quick Quotes launched in 2018

    …who in a joint effort with IT & Business launched Quick Quotes in 2018… 24/7 access to the Quick Reception of rate in immediate Quotation with just a Quotes tool whenever and response few clicks wherever Access for all customers Start of booking process follows Flexible access to Hapag- regardless

  92. Slide 92: Quick Quotes grown to around 6% of volume

    …which in 10 months has grown to around 6% of global Hapag- Lloyd volume – a business of over USD 0.5 bn annualized revenue! Quick Quotes volume development Volume1 Quotations2 ‘000 TEUs ‘000 New product 15 Public launch of (Open Top) 100 Project Web Channel start (week 33) 12 80 New products 9 (e.g

  93. Slide 93: Wrap-up

    Wrap-up Key takeaways ▪ Hapag-Lloyd has always been at the forefront of IT developments Single ▪ Our global single operating system is an industry acclaimed competitive operating advantage… system ▪ …and a strong basis for further digital development Digitization ▪ Providing customer solutions by dr

  94. Slide 94: Number One for Quality!

    Number One for Quality! Actively drive change by building on our capabilities Continually earn and keep our right to play Deliver unparalleled quality Become a more agile organization Deal with regulatory changes in an environmentally friendly manner Create new and better customer solutions through

Hapag-Lloyd — Investor Day (November 2018) on 6ix