Slide 1: MCVE Investment Overview
MCVE Investment Overview January 2012
Slide 2: Safe Harbor Statement
Safe Harbor Statement SAFE HARBOR STATEMENT In addition to historical information, this presentation may contain statements that constitute forward-looking statements within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litiga
Slide 3: Summary
Summary Market: Mobile Apps for Businesses Market Size: $17 Billion and Growing Product Capability: Proven Distribution: Unique and Powerful Management & Board: Deep Experience Patent Portfolio: Landmark & Extremely Strong
Slide 4: Who We Are
Who We Are Pioneer in Mobile Apps • One of a few publicly traded Emerging As Major National Player • National Pipeline of Opportunities Growing Focus on Business Applications Experience Across Breadth of Industries R t t Hospitality, • Restaurant, H it lit H lthC HealthCare, Ch it R Charity, Reall E
Slide 5: Market Opportunity
Market Opportunity Market Size: Huge & Growing • Global Mobile App Economy 2012: $17B 2014: $35B • Mobile App Downloads 2009: 7B 2012: 50B • Mobile App Development Rev 2010: $10B 2015: $100B Suppliers: Small & Fragmented – Industry is Ready for a Clear Leader to Emerge http://www.techeye.net/mobile/
Slide 6: Emerging As Major National Player
Emerging As Major National Player Started as Oklahoma-based Regional Services Provider Filed Mobile App Patent in 2002 - Before Apps were Apps Funded by Oklahoma Oil Money Recently Brought in Globally Experienced Leadership: New Chairman,, CEO,, and COO Established National Marketing Partnerships: D
Slide 7: Financial Results
Financial Results FY 2011 Q3 Revenues Up 371% to $593,000 Over Prior Year Quarter-over-Quarter Revenues Up 170% First Nine Months of FY 2011 Revenues Up 74% to $929,000 Sales Driven by Mobile App Software Products & Licensing Increasing Demand & Pipeline Hiring Developers & Sales Execs
Slide 8: Economics of Mobile Apps
Economics of Mobile Apps Business Brand Extension & Retail • Consumers/end users get app for free, with ads, or for $ • Business pays MacroSolve • App development & implementation fees, ongoing maintenance, analytics, content management fees, licensing fees Corporate Productivity Apps • Business dir
Slide 9: Revenue Streams
4 Revenue Streams Apps: Business Retail Brand Extension, Corporate Productivity Products, Custom Apps C t tM Content Management:t Ongoing fees for mobile content management of apps Analytics: Significant Targeted Marketing Value Intellectual Property: Licensing Fees
Slide 10: Distribution Channels
Distribution Channels Donald Trump Jr. Presenting MacroSolve To Business Network N t k The Richards Group/Click Here Division; Largest Private Ad Agency in US Industry Vertical and Horizontal Distribution Partners Direct Sales
Slide 11: Patent Licensing Strategy
Patent Licensing Strategy October 2010: U.S. Patent No. 7,822,816 Focus on Win-Win License Deals • Offer licenses for both the patent and the ReForm™ rapid application development platform • Focus on license deals that will make moneyy for our licensees Legal Representation & Activity • Experienced
Slide 12: Management & Board Backgrounds
Management & Board Backgrounds Steve Signoff Signoff, CEO (August (A t 1) Randy Ritter, Ritter COO Howard Janzen, Janzen Chairman OneCommunications Sprint CEO OneCommunications Sprint OneCommunications President Sprint Business Solutions CEO MobileUSA & other Ventures CEO Williams Communications Joh
Slide 13: Equity Snapshot as of 01/13/12
Equity Snapshot as of 01/13/12 Ticker: MCVE Market Cap: $9 Million Product Capability: Proven Avg. Trading Volume (3m): 134,032 Shares Outstanding: 112 M Float: 44.5 M
Slide 14: Investment Highlights
Investment Highlights Pioneer in $17.5 B Mobile App Market Recent Shift to National Strategy and Prominence Key IP and Patents in Mobile App Space: Drives Customer Acquisition & Licensing Revenues Proven Technology Platform Growing Revenues Timing – Now