Van De Velde Nv · EURONEXT:VAN
Van De Velde Nv — KBCS' Local Champions Mid Cap Conference (December 2024)
27 slides from Van De Velde Nv's conference presentation, Dec 12, 2024
Slide 1: KBCS' Local Champions Mid Cap Conference
KBCS' Local Champions Mid Cap Conference December 12th Brussels C O N F I D E N T I A L 1
Slide 2: Agenda
Agenda 1. State of Fashion 2. Strategy 3. Update Germany & Sarda 4. Financials & Sustainability C O N F I D E N T I A L 2
Slide 3: State of Fashion
State of Fashion C O N F I D E N T I A L 3
Slide 4: State of fashion 2025 | There is uncertainty
State of fashion 2025 | There is uncertainty What aspects of the global economy will be the greatest risks to growth in the fashion industry? Fashion leaders remain uncertain about 2025: • 20% expecting improvement • 41% anticipating stability • 39% predicting worsening conditions Source: BoF-McKins
Slide 5: State of fashion 2025 | Modest growth expectations
State of fashion 2025 | Modest growth expectations Retail sales year-on-year growth by geography and segment GDP: +1,2% Appetite to spend is ticking up slightly as disposable personal incomes rise, and inflation falls. GDP: +2,2% Source: BoF-McKinsey State of Fashion 2025 C O N F I D E N T I A L 5
Slide 6: State of fashion 2025 | Shift to volume growth
State of fashion 2025 | Shift to volume growth How much volume How will prices growth is expected? evolve? • Executives expect volume growth, rather than price increases, to drive sales, • Two-thirds anticipating low single-digit volume growth. Source: BoF-McKinsey State of Fashion 2025 C O N F I D
Slide 7: State of fashion 2025 | Despite uncertainty the recent trends are an opportunity
State of fashion 2025 | Despite uncertainty the recent trends are an opportunity Discovery Value shift Human side of Marketplaces Sustainability reinvented sales disrupted collective Fashion shoppers are Macroeconomic Differentiating the in- After a turbulent Fragmentation in the overwhelmed by too
Slide 8: Changing landscape | Long term trends and implications
Changing landscape | Long term trends and implications • Increasing importance of brand awareness and recognizability • Conversion driver, from craftmanship/know-how to Specialty technology Store Department Conversion Store Brand Webshop Market places Traffic C O N F I D E N T I A L 8
Slide 9: Strategy
Van de Velde Strategy ‘ Gl CONFIDENTIAL
Slide 10: Strategy 2025 - 2031
STRATEGY 2025 - 2031 OUR Drive sustainable sales growth STRATEGIC by building the most valuable brands at every salespoint, AMBITION with focus on sell-through value Leverage the strong brand Strengthen the brand Conquer the lifestyle STRATEGIC DNA to reach a broad audience of consumers INTENT to ex
Slide 11: Strategy 2025-2031 Implementation | Initiatives
STRATEGY 2025 – 2031 IMPLEMENTATION OPTIMIZED ASSORTMENT WIDE DISTRIBUTION & DISTINCTIVE BRAND DRIVE SUSTAINABLE VISIBILITY IDENTITY GROWTH 1. Increase availability at 1. Optimize existing 1. Create distinctive brand INITIATIVES existing sales points by assortment assets claiming additional space In
Slide 12: Strategy 2025 - 2031
STRATEGY 2025 - 2031 Our purpose We ignite the power in women Drive sustainable sales growth by building the most valuable brands at every salespoint, with focus on sell- Strategy through value USP Creating superior quality fashion lingerie brands in a wide range of sizes & styles, inspiring consume
Slide 13: Assortment | Optimizing & broadening
Assortment | Optimizing & broadening Optimizing existing assortment based Product expansion via new categories is on sell-through value based on: • Based on the instore performance (on- • Brand DNA & offline), we will gradually simplify & • Primadonna wants to solve a problem improve our offer to in
Slide 14: Strengthen our brands | Easy-to-recognize & distinctive brand identity
Strengthen our brands | Easy-to-recognize & distinctive brand identity Leverage Primadonna ’s strong DNA to expand globally & across categories. Strengthen the brand to reach a broad audience of lingerie & underwear consumers Conquer the lifestyle consumers with bold and unexpected looks C O N F I D
Slide 15: Distribution | Availability & visibility in an omnichannel world
Distribution | Availability & visibility in an omnichannel world Grow with E Tailers Dept Stors the strategic Be in control of service, branding, partners assortment & price through the Concession & Consignment operating model at strategic locations Wide O&O Controlled go-lives B&M on different Mark
Slide 16: Update Germany & Sarda
Update Germany & Sarda C O N F I D E N T I A L 16
Slide 17: Performance in Germany | Best rated brand in 2024
Performance in Germany | Best rated brand in 2024* Overall position as lingerie & underwear brand Brand with most attractive lingerie offer 2024 2024 C O N F I D E N T I A L *SOURCE: TextilWirtschaft Nr. 45 _ 2024 and Nr. 44 _ 2021 17
Slide 18: Performance in Germany | Best selling brands at IRPs
Performance in Germany | Best selling brands at IRPs * 51% 49% 48% 47% 47% 47% 47% 46% 45% 44% 42% 42% 41% 41% 41% 41% 41% 40% 39% 37% 37% 36% 36% 36% 36% 35% 35% 33% 32% 29% 28% 28% 27% 27% 27% 26% 26% 26% 25% January February March April May June July August September Oktober PrimaDonna Marie Jo A
Slide 19: Performance in Germany | Brand positioning
Performance in Germany | Brand positioning* Primadonna & Marie Jo are perceived in the German market as premium and high fashionable brands C O N F I D E N T I A L *SOURCE: TextilWirtschaft Nr. 45 _ 2024 19
Slide 20: Update Sarda | First results are encouraging, still a long way to go
Update Sarda | First results are encouraging, still a long way to go CONSUMERS: More, Younger & New ASSORTMENT: Brand DNA is successful STRENGTHEN BRAND VISIBILITY • Families reflecting brand • More consumers: Sarda Autumn- DNA performing strong • Collaboration with Tomorrow- winter ‘24 collection +
Slide 21: Two game-changers. One epic style fusion.
Two Clickgame-changers. to edit Master title One styleepic fusion. When two brands share a common DNA, they are bound to collide and create one epic fusion of Sarda’s bold and daring vision with Tomorrowland’s limitless universe of freedom and creativity. Expect the unexpected. Bold. Daring. Ma
Slide 22: Financials
Financials C O N F I D E N T I A L 22
Slide 23: Comparable Sales & EBITDA | Stable after strong COVID recovery
Comparable Sales & EBITDA | Stable after strong COVID recovery Comparable Sales Comparable EBITDA 30% 29% 29% 27% 27% 27% €62M 27% €60M 26% €211M €212M 25% 25% €207M €207M €206M €203M €58M €56M €57M €196M €197M €191M €54M €52M €182M €49M €49M €161M 18% €40M €36M 2013 2014 2015 2016 2017 2018 2019 20
Slide 24: Capex & Cash Flow | Solid EBITDA's in combination with low capex
Capex & Cash Flow | Solid EBITDA’s in combination with low capex requirements generate strong cash flow CAPEX Operational Cash Flow €14M €54M €52M €50M €51M €13M €46M €45M €11M €10M €35M €35M €8M €30M €30M €6M €6M €5M €5M €5M €18M 7% 6% 5% 5% €3M 4% 3% 3% 3% 3% 2% 2% 2013 2014 2015 2016 2017 2018 20
Slide 25: Solvency & Dividend | Strong B/S provides flexibility
Solvency & Dividend | Strong B/S provides flexibility Solvency Net dividend* per share & yield 88% 84% 6,7% 80% 81% 82% 80% 78% 79% 77% 74% 73% 5,1% 5,0% 4,4% 4,1% 4,1% 3,8% €2,6 €2,6 3,1% €2,5 2,8% €1,6 €1,7 1,6% €1,5 €1,4 €0,7 €0,7 €0,7 0,0% €0,0 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2
Slide 26: CO2 reduction plan | On track
CO2 reduction plan | On track Evolution C02 by scope (in t CO2) • Scope 1-2: 30.000 • zero at 2030 • mainly influenced by energy 25.000 contracts/production & fleet 1.768 • Scope 3: 20.000 • Guidelines apparel: min 1.667 1.667 4,2%/y 1.100 15.000 550 - 22.480 10.000 17.555 16.055 14.920 13.615 11.90
Slide 27: Sustainability | Differentiated communication by brand
Sustainability | Differentiated communication by brand Our corporate sustainability strategy is shared for every brand, but has its own communication focus points, close to the brand’s DNA: we love the body you’re in and the planet you’re on. The three common pillars are • Quality & longevity • Our
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