Ly Corporation · TSE:4689

Ly — Yahoo Japan — FY2011 Q2 Earnings Presentation

29 slides from Ly's earnings presentation, Oct 21, 2011

  1. Slide 1: Yahoo Japan Corporation FY2011-2Q Business Results

    Yahoo Japan Corporation FY2011-2Q 0 Q Business us ess Results esu ts (July-September 2011) October 21, 2011 1

  2. Slide 2: Forward-looking statements notice

    Statements made at the meeting or included in the documents that are not historical facts are forward-looking statements about the future performance of Yahoo Japan Corporation and its consolidated lid t d subsidiaries b idi i and d affiliates. ffili t The Company cautions you that a number of impor

  3. Slide 3: FY2011-2Q Highlights – Financial Data

    FY2011-2Q Highlights – Financial Data Revenue and operating income both rose year on year and quarter on quarter t on the th strength t th off growth th in i display di l and d listing li ti advertising, and game-related services. * The transfer of the research business to MACROMILL MACROMILL, INCIN

  4. Slide 4: FY2011-2Q Highlights – Media Business

    FY2011-2Q Highlights – Media Business Listing advertising through advertising agencies (Paid search advertising [Sponsored Search] and interest-based advertising [Interest Match] ) - Advertising from fashion and accessory, mail-order and shopping-related, and recruitment services companies increased

  5. Slide 5: FY2011-2Q Highlights – Business-services Business

    FY2011-2Q Highlights – Business services Business Business-services Listing advertising through online order (Paid search advertising [Sponsored Search] and interest interest-based based advertising [Interest Match] ) - Revenue increased year on year and quarter on quarter, supported by the year-on-

  6. Slide 6: FY2011-2Q Highlights – Consumer Business

    FY2011-2Q Highlights – Consumer Business E-Commerce related revenues (Yahoo! Auctions, Yahoo! Shopping, Pay digital content - Revenues from game game-related related services, services such as Yahoo! Mobage and the Sengoku IXA online game game, grew favorably, resulting in increases in pay digital c

  7. Slide 7: Review of FY2011-2Q Business Outlook

    Review of FY2011-2Q Business Outlook Advertising, game related, and information listing services revenues grew compared to the same quarter last year. year As a result result, overall revenue was above the mid-point of the revenue forecast range. Although we conducted sales promotions using Yahoo! P

  8. Slide 8: FY2011-3Q Business Outlook

    FY2011-3Q Business Outlook We will aim to expand revenue, particularly in our advertising, shopping- related and pay digital content mainly from games related, games. We will aim to expand e-commerce-related transaction value heading toward the year year-end-sales end sales campaign, based on aggres

  9. Slide 9: E-Commerce Strategies

    E-Commerce Strategies We are implementing various sales expansion strategies to capture demand in the continually growing g g e-commerce market. Increasing convenience by improving platform Plan to reorganize platforms of Yahoo! Auctions and Yahoo! Shopping, and upgrade their operability and functio

  10. Slide 10: Collaboration with JCB Co., Ltd.

    Collaboration with JCB Co., Ltd. O2O O O (Online (O e to Offline) O e) Trend e d In terms of consumer purchasing habits, the impact of online information on offline purchasing activities is expanding. Leveraging Yahoo! JAPAN’s online strengths and JCB’s bricks & mortar affiliate store network, we ai

  11. Slide 11: Game Services Strategies

    Game Services Strategies Announced launch of MONSTERxDRAGON,, a new browser game g for PCs,, in cooperation with SQUARE ENIX CO., LTD. Started closed beta testing on October 13. Aims to develop user base in their 10s and 20s by building on the success with the Sengoku IXA online game, which is mainl

  12. Slide 12: FY2011-2Q Financial Results

    FY2011 2Q Financial FY2011-2Q Fi i l Results R lt •Major M j Consolidated C lid t d subsidiaries b idi i att the th end d off FY2011-2Q FY2011 2Q ‹ Cirius Technologies, Inc. ‹ Firstserver, Inc. ‹ Feedpath, Inc. ‹ GyaO CORPORATION ‹ IDC Frontier Inc. ‹ Indival, Inc. ‹ Netrust, Ltd. ‹ Yahoo Japan Cust

  13. Slide 13: FY2011-2Q Statements of Income

    FY2011-2Q Statements of Income 2010-2Q 2011-2Q YOY Change Revenue (¥100M) 711 737 37% 3.7 Cost of Sales (¥100M) 73 69 -5.4 % Gross Profit (¥100M) 637 668 48% 4.8 SG&A (¥100M) 253 262 3.7 % Operating Ope at g Income co e (¥100M) 384 405 5.5 % Ordinary Income (¥100M) 385 410 6.4 % Quarterly y Net Inco

  14. Slide 14: Quarterly Revenue

    Quarterly Revenue (¥ 100M) 600 Consumer Business 400 Business- services Business 200 Media Business 0 08/7-9 10-12 09/1-3 4-6 7-9 10-12 10/1-3 4-6 7-9 10-12 11/1-3 4-6 7-9 Total 660 669 671 676 680 709 732 705 711 750 757 718 737 *The Company reclassified its business segments from FY2010-1Q. Figure

  15. Slide 15: Quarterly Profits

    Quarterly Profits (¥ 100M) 60% 400 50% 40% 300 30% 200 20% 100 10% 0 0% 08/7-9 10-12 09/1-3 4-6 7-9 10-12 10/1-3 4-6 7-9 10-12 11/1-3 4-6 7-9 Operating Income 330 331 355 342 344 364 387 376 384 411 423 388 405 Ordinary Income 326 328 350 340 341 364 386 375 385 413 427 392 410 Operating Margin 50%

  16. Slide 16: FY2011-2Q Performance Breakdown by Business

    FY2011-2Q Performance Breakdown by Business (¥ 100M) Revenue Breakdown Cost of Operating Ordinary Operating Ordinary Revenue Sales SG&A Income Income Margin Margin by Business Segment Media Business 270 Advertising Others 97% 3% 26 96 147 147 54.4% 54.5% Advertising 65% Business-services Business 20

  17. Slide 17: Quarterly SG&A Breakdown

    Quarterly SG&A Breakdown (¥ 100M) Major factors for YoY changes QoQ YoY 10/2Q 11/1Q 11/2Q % Change Change Personnel Expenses 80 84 81 31.2% -3.0% 2.3% Expenses related to maintenance Business Commissions 32 35 37 14.2% 4.0% 13.7% and operations p increased Sales Promotion Costs 15 25 25 9.6% -2.0% 6

  18. Slide 18: FY2011-2Q Balance Sheets

    FY2011-2Q Balance Sheets As of As of Increase/ Major Factors for Major Items (¥ 100M) 2010/9/30 2011/9/30 Decrease Increase/Decrease Assets Current Assets 1,951 2,756 804 Increase in cash from operating activities Cash and Deposits 1,362 2,131 768 Accounts Receivable - Trade 333 346 13 Construction

  19. Slide 19: FY2011-2Q Cash Flow Statements

    FY2011-2Q Cash Flow Statements FY2011-2Q (¥ 100M) Major Items Major Factors for Changes (July-Sep. 2011) Operating Activities 405 Quarterly Q y Net Income before Income Taxes 408 Increase in quarterly net income before income taxes Depreciation Expenses 25 Trade Receivables -11 Trade Payables 5 Inve

  20. Slide 20: Number of Directors and Employees

    Number of Directors and Employees (at the End of Quarter) (Number of People) 5,000 4,000 3,000 2,000 1,000 0 08/9 12 09/3 6 9 12 10/3 6 9 12 11/3 6 9 Directors and Auditors of Subsidiaries 25 24 39 31 32 30 30 24 24 17 17 18 18 Employees of S b idi i Subsidiaries 747 814 977 1,082 1,228 1,249 1,238

  21. Slide 21: Appendix

    Appendix 21

  22. Slide 22: Listing Advertising Revenue by Industry

    Listing Advertising Revenue by Industry Industries with large year-on-year increase Industries with large year-on-year decrease „ Fashion/Accessories „ Information Processing/Software/ g „ Department Store/Mail Order/Shopping Malls Internet Information Service „ Recruitment Services „ Finance/Insura

  23. Slide 23: Display Advertising Revenue by Industry

    Display Advertising Revenue by Industry Industries with large year-on-year increase Industries with large year-on-year decrease „ Real Estate/Construction „ Autos (Transport Equipment) „ Foodstuffs „ Finance/Insurance/Securities „ Transportation/Leisure „ Internet Information Service/Email Service 1

  24. Slide 24: Quarterly Business Data (1)

    Quarterly Business Data (1) Indicator (Quarterly average) FY2010-2Q FY2011-2Q Number of Yahoo! JAPAN total monthly page views (millions) 48,819 52,160 Number of monthly mobile phone page views (millions) 8,094 10,957 Number of Yahoo! JAPAN monthly unique browsers (millions)(*1) 222.03 255.94 Number

  25. Slide 25: Quarterly Business Data (2)

    Quarterly Business Data (2) Indicator (Quarterly average) FY2010-2Q FY2011-2Q Yahoo! Auctions Number of monthly unique browsers (millions) 36.92 39.57 Number of stores (quarter-end) 17,393 17,542 Transaction value (quarterly total)(100 millions of yen) 1,566 1,611 Unit price of winning bid (yen) 4,7

  26. Slide 26: Organization Chart of Yahoo! JAPAN

    Organization Chart of Yahoo! JAPAN Auditors Board of Directors President & CEO CSO CCO CTO CIO Director & COO President & CEO Director & CFO Media Business Business-services Consumer R&D Group Business Administrative Business (1,862) Division Group (472) G Group (361) Group (296) Regional Front-End

  27. Slide 27: Yahoo! JAPAN Group – Major Companies

    Yahoo! JAPAN Group – Major Companies Business-services Consumer Media Business Operations Business Business G Group Group G Group Group Yahoo Japan Y’s Sports Inc. IDC Frontier Inc. Y’s Insurance Inc. Customer Relations p Corporation GyaO Firstserver, Inc. Netrust, Ltd. CREO CO., LTD. CORPORATION Va

  28. Slide 28: Business Segments Breakdown

    Business Segments Breakdown Main Components Media Business Advertising: Listing advertising through advertising agencies Display advertising (banner, text, email, and video advertising) Business-services Business Advertising: Listing advertising through online order C Corporate t services: i Data D

  29. Slide 29: IR information

    Yahoo Japan Corporation IR information is available at : htt //i http://ir.yahoo.co.jp/en/ h j / /

Yahoo Japan — FY2011 Q2 Earnings Presentation on 6ix