Europris Asa · OSL:EPR

Europris Asa — SEB Retail Seminar 2022

11 slides from Europris Asa's conference presentation, Nov 15, 2022

  1. Slide 1: Company presentation

    Company presentation November 2022

  2. Slide 2: Disclaimer

    Disclaimer This presentation has been produced by Europris ASA (the "Company") exclusively for information purposes. This Presentation has not been approved, reviewed or registered with any public authority or stock exchange. Further to the aforementioned, this presentation is the result of an effor

  3. Slide 3: Norway's #1 discount variety retailer

    Norway’s #1 discount variety retailer • 35 million customer transactions in 2021 Customers • Widely recognised brand and price position1 • Increasing market share and gaining new customers • 1 million leaflets in distribution Marketing • 0.7 million subscribers to digital newsletter • 1.2 million me

  4. Slide 4: 30 years of consecutive growth

    30 years of consecutive growth Strong Acquired NOK million growth 67% of following Lekekassen JV with Covid-19 Tokmanni and opened Listing 9 000 Shanghai on Store sourcing Oslo #250 8 000 office Børs Acquired by 7 000 Nordic Capital, 6 000 Store #200 5 000 Founded by Acquired by Wiggo IK Store 4 000

  5. Slide 5: Strong performance driven by solid merchandising

    Strong performance driven by solid merchandising Revenue and gross margin* • Revenue growth: NOK billion 8,6 8,8 • Solid performance in existing stores 8,0 • Store expansion • E-commerce 6,2 5,8 5,4 • Positive revenue effects from Covid-19 5,1 4,6 4,3 47% 48% • Gross margin: 45% 43% 43% 43% 43% 44%

  6. Slide 6: Outperforming the general market

    Outperforming the general market Retail sales development per September, three-year-stacked (%)* • Overall strong market performance last three years 30% 28,3 % • Europris has outperformed the market year to September 28% • Development in Q3 more comparable to last year 26% 24% • Europris outperform

  7. Slide 7: Europris with a competitive edge and strong concept

    Europris with a competitive edge and strong concept Continuously expanding market share1,2,3 Market leader in Norway driven by a strong brand4 27,8 % ✓ #1 price perception 9,3 % 8,4 % 7,7 % 6,0 % 5,3 % 6,4 % ✓ 100% brand recognition 2,2 % 2014 2015 2016 2017 2018 2019 2020 2021 Shopping centres Tota

  8. Slide 8: Sales growth for low-price items

    Europris Sales growth for low-price items Q2-22 Sales development per price point • Share of sales • • < NOK 100 8.5% +8.5% 60% -2.8% -2.8% NOK 100 – NOK 1,000 • 33% -25.1% 7.0% > NOK 1,000 • -25.1% < NOK 100 NOK 100-1000 > NOK 1000 Figures are for the second quarter 8

  9. Slide 9: Successful campaign targeting and category upgrades

    Successful campaign targeting and category upgrades • More campaigning towards everyday consumables – driving recurring traffic to stores and generating sales • Upgrade of the «Handyman» and DIY category • Successful take-over of carpets distribution – new assortment well received by customers • Pet

  10. Slide 10: Leveraging on low-price position

    Leveraging on low-price position • A tougher market for consumers • Inflation and interest rate hikes hit household’s disposable income • Strong focus on daily consumables and lower price items • Driving traffic and sales through targeted campaigns • The Europris concept is well suited for current m

  11. Slide 11: Next event: Capital markets update 8 December 2022

    Next event: Capital markets update 8 December 2022, at Hotel Continental

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