Slide 1: Investor Presentation Q2 2026
Investor Presentation Q2 2026 August 10, 2026
Slide 2: Forward Looking Statements
Forward Looking Statements This presentation contains historical information and forward-looking statements within the meaning of the Securities Act of 1933, as amended, the Securities Exchange Act of 1934, as amended, and the safe- harbor provisions of the Private Securities Litigation Reform Act o
Slide 3: Today's Call
Today’s Call ● Opening Remarks ● Q2 2026 Results ● Business Updates ● Financial Results ● Q&A ● Closing Remarks Tal Jacobson Elad Tzubery Chief Executive Officer Chief Financial Officer
Slide 4: Q2 Business & Financial Highlights
Q2 Business & Financial Highlights Results Growth Engines Highlights Best Buy Canada Selected Perion to power its in-store Retail Perion One Spend1 56% 45% Channels Media network with end-to-end DOOH $156.7M YoY Spend growth YoY Spend growth technology 15% YoY growth CTV DOOH AcrossMedia241 Partner-
Slide 5: Solving The $1T Advertising Challenge
Google Solving The YouTube Meta DOOH $1T Advertising Bing Challenge Spotify Open Pinterest Web Advertiser Marketers are navigating a fragmented universe of screens, creative formats, Netflix TikTok and placements, trying to Amazon connect the dots and drive Apple business results. Reddit CTV 5
Slide 6: Perion One and Outmax
Perion One A unified multi-channel platform for Advertisers that plans, activates, optimizes, and measures campaigns across CTV, DOOH, Retail Media, Social, and the Open Web Outmax The proprietary AI agent at the core of Perion One, continuously optimizing advertiser outcomes across channels and wal
Slide 7: One: The Performance OS for Modern Marketers
The Performance OS for Modern Marketers Advertiser One AI execution layer Outmax AI Agent Multiple Audience Data and Measurement integrations including Perion owned SORT Multiple Open Web DSPs CTV - Display - Web Multiple Open Web SSPs DOOH DSP / SSP CTV - Display - Web pDOOH - Perion-owned DSP DSP
Slide 8: Perion Outmax
Perion Outmax The intelligent AI agent Every inside Perion One that Channel optimizes outcomes One Agent across channels and walled gardens. 8
Slide 9: Ask Agentic Self Served App
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Slide 10: Best Buy Canada In-Store Retail Media DOOH
Best Buy Canada In-Store Retail Media DOOH Best Buy Canada has selected Perion as its end-to-end technology partner to power and monetize its programmatic in-store digital signage network, creating one of the largest SSP-enabled + DOOH media networks in the Canadian market. ● Extends Perion's retail
Slide 11: Google DV360 Programmatic Guaranteed
Google DV360 Programmatic Guaranteed Perion now supports Programmatic Guaranteed (PG) deal execution for Digital-Out-of-Home directly within Google's Display & Video 360, giving buyers access to premium DOOH inventory at global scale. + ● Extends Perion's full-stack DOOH infrastructure by enabling P
Slide 12: Greece & CEE Expansion With Acrossmedia241
Greece & CEE Expansion With Acrossmedia241 Partnered with Acrossmedia241, a leading digital advertising and media technology company in Greece, to bring Outmax to agencies and brands across the region. + ● Extends Perion's distribution partner network into the region, building on Acrossmedia241's ex
Slide 13: Fetch Verified Purchase Data via LiveRamp
Fetch Verified Purchase Data via LiveRamp Perion has partnered with Fetch, the leading consumer rewards and purchase intelligence platform, to bring verified, SKU-level purchase data to advertisers through a LiveRamp integration. + ● Extends Perion's data infrastructure with deterministic, SKU-level
Slide 14: Financial Results & Outlook
Financial Results & Outlook Elad Tzubery Chief Financial Officer
Slide 15: Q2 Key Financial Highlights
Q2 Key Financial Highlights Results Growth Engines Highlights Perion One Spend $156.7M Narrowing guidance Range $194.7M $98.2M 15% YoY growth Spend1 Revenue Channels 56% 45% 2028 Target Plan on track YoY Spend growth YoY Spend growth $42.3M $2.8M CTV DOOH Contribution Adjusted Balanced, disciplined
Slide 16: Spend
Spend Perion Total Spend ($M) Perion Spend by Product Lines ($M) Perion One + Legacy represent Advertising Solutions 16 Legacy includes low-margin historical activities Numbers may not add due to rounding
Slide 17: Growth Engines - CTV Spend
Growth Engines - CTV Spend ($M) CTV Channel grew 56% in Q2’26 Vs 17.5% Expected U.S. Market Growth in 2026 1 Source: eMarketer data, June 2026 17 See glossary at the appendix to this presentation
Slide 18: Growth Engines - DOOH Spend
Growth Engines - DOOH Spend ($M) DOOH channel grew 45% in Q2’26 Vs 16.3% Expected U.S. Market Growth in 2026 1 Source: eMarketer data, June 2026 18 See glossary at the appendix to this presentation
Slide 19: Growth Engines - Retail Media Spend
Growth Engines - Retail Media Spend ($M) (Market vertical; includes CTV, DOOH, DIsplay and other channels) Retail Media grew 60% in Q2’26 Vs 20.3% Expected U.S. Market Growth in 2026 1 Source: eMarketer data, June 2026 19 See glossary at the appendix to this presentation
Slide 20: Growth Engines - Outmax Spend
Growth Engines - Outmax Spend1 ($M) (AI Agent Tech Solution; includes CTV, Social, DIsplay and other channels) Outmax AI Agent grew 136% YoY in Q2’26 1 On a pro forma basis Numbers may not add due to rounding 20 See glossary at the appendix to this presentation
Slide 21: Revenue
Revenue Perion Total Revenue ($M) Perion Revenue by Product Lines ($M) Advertising Solutions revenue is comprised of Perion One + Legacy Legacy includes low-margin historical activities 21 Numbers may not add due to rounding
Slide 22: Contribution ex-TAC
Contribution ex-TAC1 Perion One Contribution ex-TAC representing 83% of total contribution ex-TAC in Q2’26, up from 76% in Q2’25 Perion Contribution ex-TAC ($M) & Margin (%) Perion Contribution ex-TAC by Category ($M) 1 Non-GAAP metrics. Please see the Appendix to this presentation for a reconciliat
Slide 23: Adjusted EBITDA and Margins
Adjusted EBITDA1 ($M) and Margins Excluding FX impact of $1.6M in constant currency 1 Non-GAAP metrics. Please see the Appendix to this presentation for a reconciliation of each to the nearest GAAP metric. 23
Slide 24: GAAP and Non-GAAP Net Income (Loss) & EPS
GAAP and Non-GAAP1 Net Income (Loss) ($M) & EPS ($) GAAP Net Loss Non-GAAP Net Income 1 Non-GAAP metrics. Please see the Appendix to this presentation for a reconciliation of each to the nearest GAAP metric. 24
Slide 25: Cash from Operations & Adjusted Free Cash Flow
Cash from Operations & Adjusted Free Cash Flow1 ($M) Continued Momentum Drives Higher Spend Highlighting the cash-generative nature of our business model Cash from Operations Adjusted Free Cash Flow1 1 Non-GAAP metrics. Please see the Appendix to this presentation for a reconciliation of each to the
Slide 26: Disciplined Cash Deployment
Disciplined Cash Deployment Low CapEx, Strong FCF1, Aggressive Shareholder Returns ($M) Investing in Growth While Maximizing Shareholder Returns 2 2 1 Non-GAAP metrics. Please see the Appendix to this presentation for a reconciliation of each to the nearest GAAP metric. 2 Mid-point range of 75% to 8
Slide 27: Net Cash
Net Cash1 ($M) Creating Value to Shareholders Returning cash Generating cash to shareholders from operations Investing in Organic growth 27 1 Includes cash, cash equivalents, short term deposits and marketable securities
Slide 28: Share Repurchase Program
Share Repurchase Program $200 million authorized plan expected to be fully executed by year-end Accumulated spend ($M) Number of shares repurchased (M) & Average Share Price ($) 28
Slide 29: Forward Outlook
Forward Outlook Scaling Platform, Intelligence & Technology 2026 Guidance: Previous Updated YoY3 2H’26 Drivers: Contribution ex-TAC1 $215M - $235M $215M - $225M2 +8% YoY ● Continued scale and adoption of Perion One’s growth engines Adjusted EBITDA1 $50M - $54M $51M - $53M +15% YoY ● Growing pipeline
Slide 30: Why Invest
Large Omnichannel Profitability Growth Opportunity & Cash Generation1 Strong focus on high-growth channels Over a decade of positive annual and market verticals: Adjusted EBITDA & Operating Cash Flow, CTV, DOOH & Retail Media, through combined with efficient operations with integrated cross-channel
Slide 31: Appendix
Appendix. 31
Slide 32: How We Measure our Business
How We Measure our Business Spend and Contribution ex-TAC1 Spend and Contribution ex-TAC are the true indicators of our underlying growth, reflecting platform adoption and scale Spend Revenue Contribution EX-TAC (Represents Customer Adoption) (Net Revenue) Spend Contribution EX-TAC What it is: Total
Slide 33: Glossary
Glossary Definitions of the key terms used throughout this presentation Spend Gross advertiser and media dollars activated through Perion. A measure of scale and adoption. Total reported revenue, recognized on either a gross or net basis in accordance with GAAP accounting principles, Revenue dependi
Slide 34: Glossary
Glossary Definitions of the key terms used throughout this presentation Perion's proprietary AI agent embedded within Perion One. It automatically optimizes advertiser campaigns Outmax across channels and walled gardens in real time, driving outcome-based performance. Demand-Side Platform, technolog
Slide 35: Condensed Consolidated Balance Sheets
Condensed Consolidated Balance Sheets 35
Slide 36: Consolidated Statements Of Operations - GAAP
Consolidated Statements Of Operations - GAAP 36
Slide 37: Condensed Consolidated Statements of Cash Flows
Condensed Consolidated Statements of Cash Flows 37
Slide 38: Reconciliation of GAAP to Non-GAAP Results
Reconciliation of GAAP to Non-GAAP Results 38
Slide 39: Reconciliation of GAAP to Non-GAAP Results
Reconciliation of GAAP to Non-GAAP Results 39
Slide 40: Reconciliation of GAAP to Non-GAAP Results
Reconciliation of GAAP to Non-GAAP Results 40
Slide 41: Reconciliation of GAAP to Non-GAAP Full Year 2026 Guidance
Reconciliation of GAAP to Non-GAAP Full Year 2026 Guidance 41
Slide 42: Perion One Spend - Distribution by Channel
Perion One Spend - Distribution by Channel ($M) Numbers may not add due to rounding 42 Social includes activities driven by the Outmax AI agent
Slide 43: Thank You
Thank You. 93 PERION