Slide 1: The Gold Fields DNA
The Gold Fields DNA NICK HOLLAND Brand and DNA Presentation 2 September 2013
Slide 2: Positioning the Gold Fields Brand
Positioning the Gold Fields Brand Gold Fields has changed fundamentally over the past year Portfolio Review A - Dec Aug D 2012 Sibanye Dec - Jan 2012 New Cash Strategy 2013 Business Plan A New Paradigm 15 April 2013 ● From Top 4 to mid-tier mining company ● Unbundling of Sibanye Gold ● A strengthene
Slide 3: The Gold Fields DNA
The Gold Fields DNA The glue that holds together Gold Fields is the brand and what it stands for – our DNA The Gold Fields DNA is made up of: ● Our Vision ● Our Values ● Our strategic objective ● Our commitments to our stakeholders − Employee Charter − Employee E l V Value l P Proposition iti − Soci
Slide 4: Vision
The Gold Fields DNA Our Vision To Be The Global Leader In Sustainable Gold Mining • We don’t want to be the biggest, but we do want to be the best at everything we do • We seek to create the greatest enduring value from gold mining for all of our stakeholders, “The The Global including our employees
Slide 5: Values
The Gold Fields DNA Our Values Safety If we cannot mine safely, we will not mine Responsibility We act responsibly and we care for the environment and all of our stakeholders, including our employees employees, our communities and our shareholders Honesty We act with honesty, fairness, integrity and
Slide 6: Strategic objective
The Gold Fields DNA Our strategic objective • To structure our business to generate at least a 15% free cash flow margin at any gold price • It is only if we generate cash on a sustainable basis that we will create sufficient value to meet our commitments to all of our stakeholders, and to grow Gold
Slide 7: Commitment to our stakeholders
The Gold Fields DNA Our commitment to our stakeholders Our Commitment to stakeholders Our Employees Our Communities and Society Our Investors A Winning, Safe and Productive The Most Trusted A Quality Portfolio of Producing Team and Valued Mining Partner and Growth Assets, Providing Superior Returns
Slide 8: Employee Charter
The Gold Fields DNA Employee Charter Our Commitment to Gold Fields Employees… • We live our values and deliver on our promises To be a company you can • W contribute We t ib t to t our communities iti in i a way that th t you can be b proud d off and d we be proud of share the value we create in a w
Slide 9: Employee Value Proposition
The Gold Fields DNA Our Employee Value Proposition My pay My benefits* • Guaranteed pay - market • Leave competitive base pay • Housing (where applicable) • Variable pay- short term incentives • Health benefits ( (e.g. bonus), b ) and d llong tterm • Life Lif IInsurance incentives (e.g. shares) (whe
Slide 10: Society and Community Charter
The Gold Fields DNA Society and Community Charter Our Commitment to Society and Gold Fields’ Host Communities… To build strong • We build strong relationships with key stakeholders, based on trust and relationships and trust open, honest and frequent engagement • To ensure that we leave an enduring,
Slide 11: Investor Charter
The Gold Fields DNA Investor Charter Our Commitment to Gold Fields’ Investors… To build a quality portfolio • The quality of our asset portfolio is key to our success. What is most of productive mines and important, however, is our commitment to generate cash on a sustainable assets under exploratio
Slide 12: Group culture and personality
The Gold Fields DNA Our group culture and personality The Gold Fields Culture… • Is dynamic, dynamic innovative and entrepreneurial ‒ “acting like engaged owners and executing with a sense of urgency” ‒ “no red tape, bureaucracy, politics, ego or status symbols” ‒ “we say what we mean and we mean wh
Slide 13: Group culture and personality – The Power of the Pride
The Gold Fields DNA Our group culture and personality – The Power of the Pride Pride* The success of the pride (the team) is the success of each individual. A pride Teamwork of lion is an example of teamwork that delivers maximum results The individual P Powerful f l teams t are made d up off powerf
Slide 14: Operating model and structure
The Gold Fields DNA Our operating model and structure ● A fit-for-purpose, low-cost, operating model and structure focussed on sustainable cash generation ● F ll operational Full ti l responsibility ibilit & accountability t bilit iin capable bl and d appropriately i t l resourced d regions i ● Corp
Slide 15: Operating model and structure
The Gold Fields DNA Our operating model and structure This is Who We Are, What We Do, And How We Work The Gold Fields DNA: This is Who We Are, What We Do and How We Work | Nick Holland | 2 September 2013 15
Slide 16: Strategy
The Gold Fields DNA Our strategy Operational Excellence Growing Gold Fields Securing The Future Uncompromising commitment Organic growth, exploration and Ensure the sustainability of to: opportunistic M&A: our business through a commitment to: • Safe and productive teams • Prioritise low risk, high
Slide 17: Brand repositioning – what you can expect
The Gold Fields DNA Brand repositioning – what you can expect Corporate Identity (CI) ● We require absolute and strict adherence to our CI manual Manual ● Includes signage at our operations (phase-in) ● New website: www.goldfields.com ● DNA website on the Intranet in due course ● New e-mail signatur
Slide 18: Brand repositioning – Programme for rest of 2013
The Gold Fields DNA Brand repositioning – Programme for rest of 2013 1 September 2013 Launch of the Employee Charter and Gold Fields DNA 2 5 This is who December 2013 Review and September 2013 we are, what Wrap up we do and how we work 4 3 November 2013 Employee October 2013 Value U d Understanding
Slide 19: Nick Holland, Brand and DNA Presentation
The Gold Fields DNA NICK HOLLAND Brand and DNA Presentation 2 September 2013