Telefonica Sa · BME:TEF
Telefonica Sa — Telefonica S A — Investor Presentation (July 2012)
26 slides from Telefonica Sa's investor presentation, Jul 5, 2012
Slide 1: Form 6-K Telefónica, S.A.
Table of Contents FORM 6-K SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Report of Foreign Private Issuer Pursuant to Rule 13a-16 or 15d-16 of the Securities Exchange Act of 1934 For the month of July, 2012 Commission File Number: 001-09531 Telefónica, S.A. (Translation of registrant’s n
Slide 2: Table of Contents
Table of Contents Telefónica, S.A. TABLE OF CONTENTS Sequential Page Item Number 1. Telefónica – Presentation Telefónica Digital - Our formula for success 3
Slide 3: Our formula for success
Table of Contents Our formula for success Mr. Matthew Key
Slide 4: Disclaimer
Table of Contents Disclaimer laws, document business, in not and Regulator. events presentation recommendation subject may information Telefónica generally companies. some guarantees uncertainties present including and to, instances, market accepted and and Except planning circumstances This Investo
Slide 5: What is Telefónica Digital about and how will we succeed?
Table of Contents Howthe our operating 2015 On recognized Telefónica Applications). points will guidance Spot we model of Digital Operating based Services, difference succeed? Revenues assumes operating on Subsidiaries the Businesses Telefónica ?What ambitious constant proportional from model are co
Slide 6: Telefónica Digital operating businesses
Table of Contents Telefonica Digital development Content Digital VCDistribution innovatio was set Advertising nWholesale capabilities Financial Retail 4 4 payClTV oudpay Serv. TVDigital operations Services Digital (Former OBs* Verticals) * Most relevant We believe digitalSecurity Operating we Busine
Slide 7: What we want and don't want to be
Table of Contents 1 with for wantchange hardware a clear in business vision spaceof ?We value what don’t chains What want are ?Build financial we about? ecosystems investor Somearound boundaries in digital families companies ?A global of services Operating unit of ?Leverage Telefónica 5 Businesses ?
Slide 8: Telefónica's core strengths
Table of Contents Telef?ica’s in 2012, Terra smartphone Portal coreDistribution strengths sales relate 2 network important to Q112 30foundation 6K stores 11 forKlaunching stores Smartphone digital services sales 2LATAM M smartphone Europesales 206 M3M Accesses smartphone 103 M sales Accesses per qua
Slide 9: Exploiting points of difference to build our digital value proposition
Table of Contents We will OBs eHealth Consumer ?????????0.3-0.6 exploit Telef?ica’s provisioning Content points targetof ??????????1.2 bydifference Network to Government -build 1.5 Security 3 our beyond digital ??????0.5- services connectivity 0.7value Cloud Network proposition ????* 2015 According
Slide 10: Points of difference beyond connectivity
Table of Contents We will exploit Network NetworkTelef?ica’s Government points beyond of difference connectivity to build capability 3 our digital 8 services value proposition Market Strength Product Service Global Distribution Consumer Corporate / differentiation provisioning
Slide 11: A global approach to launch services
Table of Contents A global Mobile country the OTTSecurity and approach footprint spreading Wayra is toalaunch major them – integrated selectively global advantage services TERRA through M2M[Graphic - Global OTT TEFinnovation footprint deals Appears Advertising Unique Here] Banking 9 position Operato
Slide 12: Opportunities in security, eHealth and financial services
Table of Contents We advertising Security 4 have Development The are adigital bank incompany a market unique account* economy Security in Exporting position Corporate c.13-14 Between can transform forthe professionals making corporates 40 product to society 55the % to[Graphic market of per LinATAM p
Slide 13: Flexible operating model: find, buy, partner, develop
Table of Contents 5 We have capture beyond innovation reselling defined(from aFind flexible product opportunities operating to service) alongside model Buy- capturing / the Invest Partner Partner innovation with12category at multiple leaderslevels to provide Develop innovation our ownchain platforms
Slide 14: Diverse team and innovation hubs
Table of Contents 5 Our–diverse team 2011-2012 presence YTDfootprint in 135 of brings the most new innovative thinking hubs &in differential the world ?High capabilities qualified to our development product development team – 10%USA PhDs, BRAZIL prestigious SPAIN fellowships UK ISRAEL (3 Marie S
Slide 15: Digital Innovation Ecosystem: Campus Party
Table of Contents 6 We understand and embrace the Digital Innovation Ecosystem Campus Party Ideas and Start-up ?A s ocial network with more th an 180K developers ?A p owerful source of innovation 14
Slide 16: Digital Innovation Ecosystem: Wayra
Table of Contents 6 We understand Investing in businesses and embrace to help the ourDigital core: Automated Innovationcomplaint Ecosystemresolution Wayra Ideas – TEspaña and Seed piloting Start-up theCapital service?140 C ollaborative businessessocial in 11 networ countries* k for– SME supporting *
Slide 17: Digital Innovation Ecosystem: venture funds
Table of Contents 6 We understand managed VC Fundsandset embrace up jointly the with Digital public Innovation authorities Ecosystem 16 Ideas and Seed Venture and Start-up Capital Growth Capital Corporate VC Amerigo ???Tech Investment Network of independently
Slide 18: Building win-win ecosystems in the digital space
Table of Contents Building OEM to Open win-win addecosystems value Web OS is vital Developers in the digital Firefox space OSUsers The Web Telcos in the Develop mobileerDevelopers s Chips Operator OEM Mobile billing manuf. OS 17 Advertising A new commerce Digital Improving experience players effecti
Slide 19: People: building capability
Table of Contents 7 People - building capability by complementing existing internal skills with new external hires VI DEO 18
Slide 20: Developing an entrepreneurial culture
Table of Contents We are developing Risking evolution toThe fail Tension making a distinct, –Perfection buildentrepreneurial power is Innovation with Talent 8 culture Value mixture creators - evolving Ableenemy to the flexibility telco of agility operating External is king model and Largest internal
Slide 21: 2015 revenue guidance
Table of Contents We calculation: 0.8-1.1Bn for consolidation. Tuenti, Digital Services Financial aimJoint Telefónica to(revenues Services, Advertising generate 20Revenues 2.4Bn. Ventures Learning recognized Advertising, 5 Bn ~2015 20% include of (revenues revenue Services, guidance Content inApplic
Slide 22: Becoming a more digital company
Table of Contents while strengthening Differential digital products Firefox dTelefónica evice Customer as a more basedigital valuecompany CustomerExploit value Customer the future value 21 Comms innovation Firefox device Firefox device Churn Market share Customer value Product penetration
Slide 23: Early days, but momentum
Table of Contents It’s early they burying mobilecould announced are its days, have converging” headbut their been” in momentum theMozilla “sand Antonio I’d be “ Telefónica alliance external content Davila, that to recognition professor isname focuses mo ving February of on of from Entrepreneurship M
Slide 24: Conclusions
Table of Contents Conclusions succeed operating ~70% will continue ofcreating our model ??We products to increase is interdependence are already today, creating over delivering the the something rest coming with will –other creating be years that unveiled operating exploits 23 win-win when units cor
Slide 25: Conclusions
Table of Contents Conclusions It’s We Our LATAM showing broader ahave are flexible journey creating impact you beenoperating ~70% that set will something up started of continue toour model succeed 2products that years to is exploits increase already creating agotoday, delivering core over interdepen
Slide 26: Signatures
Table of Contents SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized. Telefónica, S.A. Date: July 5th, 2012 By: /s/ Ramiro Sánchez de Lerín García -Ovies N