Sirca Paints India Ltd. · NSE:SIRCA
Sirca Paints India — Q3 FY22 Earnings Presentation
31 slides from Sirca Paints India's earnings presentation, February 2022
Slide 1: Submission of Investor Presentation to NSE
es ~=—<i—si«~Sircts SIRCA PAINTS INDIA LIMITED ——E 9 Regd. office : G-82, Kirti Nagar, Delhi-110015 & 011-42083083 / 47533213 eq info@sircapaints.com @ www.sircapaints.com CIN NO : L24219DL2006PLC145092 TO, LISTING DEPARTMENT NATIONAL STOCK EXCHANGE OF INDIA LIMITED EXCHANGE PLAZA, 5TH FLOOR, PLOT N
Slide 2: Q3FY22 Earnings Presentation
NSE: SIRCA | Bloomberg: SIRCA:IN CIN: L24219DL2006PLC145092 Q3FY22 Earnings Presentation F E B R U A R Y 2 0 2 2
Slide 3: Inside
INSIDE Introduction 04 Sirca at a Glance 05 Sirca’s Value Proposition 06 Brand Portfolio 08 Sirca’s Footprint & Distribution 09 Customer Segments 10 Manufacturing Facilities 11 Marketing & Promotional Activity Industry 13 Contractor Loyalty Program 15 Indian Paints Industry 16 Wood Coatings & Finish
Slide 4: Company Profile
Company Profile
Slide 5: Introduction
EARNINGS PRESENTATION COMPANY PROFILE INTRODUCTION About Sirca Paints India Limited About Sirca S.P.A (Italy) • Sirca Paints India Limited (SPIL) is among the country’s leading manufacturers of wood coating Founded in the 1973, Sirca is an integral part of the Durante Group. It is among the products
Slide 6: SPIL at a Glance
EARNINGS PRESENTATION COMPANY PROFILE SPIL AT A GLANCE EXCLUSIVE LICENSEE MARKET LEADER OEM VENDOR Of Globally Established ‘Sirca’ Among the Top 3 Premium Preferred OEM Vendor on its way to brand for India, Nepal, Bangladesh wood coatings brand in India become a Dominating Retail Brand and Sri Lanka
Slide 7: Value Proposition
EARNINGS PRESENTATION COMPANY PROFILE VALUE PROPOSITION The promise and quality of ‘Made in Italy’ CORE OFFERING : blended with innovation, research and development to provide the most Premium Italian Wood Coatings Metal Coatings Glass Coatings sophisticated and customized products and services in t
Slide 8: Value Proposition: Portfolio Expansion
EARNINGS PRESENTATION COMPANY PROFILE VALUE PROPOSITION Portfolio Expansion Recent Additions Wall Paints Range Wood Coatings Wall Paints & others MASS MARKET RANGE • San Marco Portfolio • Nitrocellulose (NC), Melamine, (Decorative, Solid Colour Finishes, PU Coatings and Thinners and Texture Coatings
Slide 9: Brand Portfolio
EARNINGS PRESENTATION COMPANY PROFILE BRAND PORTFOLIO Sirca INDIAN SUBCONTINENT* • Luxury Italian Wood Coatings • High-end Wall Paints Unico • Mass-market Wood 08 Coatings products San Marco INDIA • High-end Decorative, Solid Colour Finishes and Texture Coatings DuranteVivan • Adhesives Product Port
Slide 10: Sirca's Footprint
EARNINGS PRESENTATION COMPANY PROFILE SIRCA’S FOOTPRINT MOHALI JAGADHARI 1,700+ 12 AMBALA Dealers Branches & Depots KARNAL NOIDA RAI & SONIPAT DEHRADUN NEPAL DELHI GURUGRAM SILLIGURI 12 02 GUWAHATI Sirca Studios Manufacturing 09 INDORE BANGLADESH KOLKATA Facilities NAGPUR MUMBAI Key RAIPUR BRANCHES
Slide 11: Customer Segments
EARNINGS PRESENTATION COMPANY PROFILE CUSTOMER SEGMENTS CUSTOMER SEGMENTS ~70% ~30% 10 Revenue Contribution Revenue Contribution 1,700+ APPROACH • Dealing in Premium products. Aggressively growing Distribution • Providing strong technical support and after sales Network with 1,700* nodes services to
Slide 12: Manufacturing Facilities
EARNINGS PRESENTATION COMPANY PROFILE MANUFACTURING FACILITIES COMMISSIONED COMISSIONED WALL PAINT & WALL PRODUCTION CAPACITY In Nov’2019, Sirca commissioned a manufacturing facility for PUTTY MANUFACTURING This Company has a production capacity of: Nitrocellulose, Melamine, Economical PU products,
Slide 13: Marketing and Promotional Activities
EARNINGS PRESENTATION COMPANY PROFILE MARKETING AND PROMOTIONAL ACTIVITIES INCREASE EXPENDITURE ON IMPLEMENTED 360° MARKETING ADVERTISEMENTS CAMPAIGN Radio commercials & tv To achieve a greater brand-recall for ‘Sirca’, The company has implemented a 360° commercials in regional the company is increa
Slide 14: Marketing and Promotional Activities: Sirca Studios
EARNINGS PRESENTATION COMPANY PROFILE MARKETING AND PROMOTIONAL ACTIVITIES Sirca studios for a class-apart consumer experience 13 sircapaints.com
Slide 15: Marketing and Promotional Activities: Shop Boards
EARNINGS PRESENTATION COMPANY PROFILE MARKETING AND PROMOTIONAL ACTIVITIES ~1150 shop board installed for enhanced visibility. Refreshed brand positioning as “Your Italian Autograph”. 14 sircapaints.com
Slide 16: Contractor Loyalty Program
EARNINGS PRESENTATION COMPANY PROFILE CONTRACTOR LOYALTY PROGRAM Sirca Parivar App Highlights Sirca Parivar App Highlights The main objective of this app is to automate the 8,000+ 3,000+ 10,000+ process of contractor loyalty program and streamline the process of rewards and redemption. Contractors A
Slide 17: India Paint Industry
EARNINGS PRESENTATION COMPANY PROFILE INDIA PAINT INDUSTRY 55,000 PAINT INDUSTRY CRORE MARKET IS BROADLY DIVIDED INTO 3/4th 1/4th The Indian Paints industry is estimated to be a 55,000 Crore market annually Decorative Paints Industrial Paints & Decorative Paints constitute almost 3/4th of the market
Slide 18: Wood Coatings & Finishes Segments
EARNINGS PRESENTATION COMPANY PROFILE WOOD COATINGS & FINISHES SEGMENTS Overview Market Trends • Wood coatings are used for their • The wood coatings product category is facing a shift in consumer adhesion, anti-corrosion, durability, preferences from toxic and environmentally harmful products to ap
Slide 19: Board of Directors
EARNINGS PRESENTATION COMPANY PROFILE BOARD OF DIRECTORS Mr. Sanjay Agarwal Mr. Apoorv Agarwal Mr. Gurjit Singh Bains Mr. Ugo Pelosin CHAIRMAN AND MANAGING JOINT MANAGING NON-EXECUTIVE NON-EXECUTIVE DIRECTOR DIRECTOR DIRECTOR DIRECTOR 18 Mr. Agarwal is one of the co-founders of Sirca Mr. Agarwal has
Slide 20: Board of Directors
EARNINGS PRESENTATION COMPANY PROFILE BOARD OF DIRECTORS Mr. Shyam Lal Goyal Mr. Anil Kumar Mrs. Anu Chauhan Mr. Sanjay Kapoor NON-EXECUTIVE & Mehrotra NON-EXECUTIVE & NON-EXECUTIVE & INDEPENDENT DIRECTOR NON-EXECUTIVE & INDEPENDENT DIRECTOR INDEPENDENT DIRECTOR 19 INDEPENDENT DIRECTOR Mr. Goyal was
Slide 21: 5Y Financial Summary
5Y Financial Summary
Slide 22: 5Y Profit & Loss Summary
EARNINGS PRESENTATION 5Y FINANCIAL SUMMARY 5Y PROFIT & LOSS SUMMARY (₹ in crores) PARTICULARS FY21 FY20 FY19 FY18 FY17 Revenue from Operations 143.18 135.05 125.34 89.22 82.51 Total Income 157.32 140.66 131.46 93.57 84.34 Total Operating Expenses 121.37 103.26 93.81 63.26 62.30 EBIDTA (Excluding OI)
Slide 23: 5Y Balance Sheet Summary
EARNINGS PRESENTATION 5Y FINANCIAL SUMMARY 5Y BALANCE SHEET SUMMARY (₹ in crores) PARTICULARS FY21 FY20 FY19 FY18 FY17 Shareholders Fund 201.57 184.65 167.84 67.63 34.12 Non Current Liabilities 0.27 0.18 0.48 0.33 0.02 Current Liabilities 52.87 24.98 22.45 26.57 27.14 - Trade Payables 34.84 20.29 17
Slide 24: 5Y Cash Flow Summary
EARNINGS PRESENTATION 5Y FINANCIAL SUMMARY 5Y CASH FLOW SUMMARY (₹ in crores) PARTICULARS FY21 FY20 FY19 FY18 FY17 Cash from Operating Activities 19.20 (7.56) 12.34 (18.28) 10.71 Cash from Investing Activities 14.83 4.81 (71.28) (12.87) (5.38) Cash from Financing Activities (0.10) (8.45) 68.36 15.50
Slide 25: Q3FY22 Result Discussion
Q3FY22 Result Discussion
Slide 26: Profit & Loss Summary
EARNINGS PRESENTATION Q3FY22 RESULT DISCUSSION PROFIT & LOSS SUMMARY Consolidated (₹ in crores) PARTICULARS Q3FY22 Q2FY22 Q3FY21 YoY % QoQ % 16.1% Q3FY22 Revenue from Operations Revenue from Operations 53.20 60.59 45.81 16.1% -12.2% at 53.20 Crores compared to 45.81 Crores in Q3FY21 Total Income 54.
Slide 27: Management Commentary
EARNINGS PRESENTATION Q3FY22 RESULT DISCUSSION MANAGEMENT COMMENTARY 26 Q3FY22 Result Discussion Sirca Paints continues to report strong performance. This quarter witnessed a good topline On the profitability front the Company has done really well, gross margins are up marginally growth on a YoY bas
Slide 28: Management Commentary (Cont.)
EARNINGS PRESENTATION Q3FY22 RESULT DISCUSSION MANAGEMENT COMMENTARY (Cont.) 27 Business Update Q3FY22 was driven by the sales from the Italian PU segment, while UNICO continues to Manufacturing Facility establish a footing in the market. Durante-Vivan product trials have been delayed further due Si
Slide 29: Recent Promotional Activities
EARNINGS PRESENTATION Q3FY22 RESULT DISCUSSION RECENT PROMOTIONAL ACTIVITIES 28 sircapaints.com
Slide 30: Get in Touch
EARNINGS PRESENTATION GET IN TOUCH Mr. Suraj Singh Mr. Sayam Pokharna 29 COMPANY SECRETARY AND COMPLIANCE OFFICER Sirca Paints India Limited The Investment Lab cs@sircapaints.com sayam@theinvestmentlab.in +91 94266 60791 sircapaints.com
Slide 31: Disclaimer
EARNINGS PRESENTATION DISCLAIMER No representation or warranty, express or implied, is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or correctness of the information or opinions contained in this presentation. Such information and opinions are in all events n