Digimarc Corporation · NASDAQ:DMRC
Digimarc — Pacific Crest 8th Annual Technology Forum (August 2006)
16 slides from Digimarc's conference presentation, Aug 8, 2006
Slide 1: Enabling Trusted Relationships
Enabling Trusted Relationships Pacific Crest 8th Annual Technology Forum August 8, 2006 Copyright © 2006 Digimarc Corporation
Slide 2: Safe Harbor Statement
Safe Harbor Statement With the exception of historical information contained in this presentation, the matters described herein contain certain “forward-looking statements” that are made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statement
Slide 3: Secure Media and Identity Media Management
Secure Media and Identity Media Management Digital Watermarking INTELLECTUAL Pioneer and worldwide leader in digital PROPERTY Anti-counterfeiting watermarking Systems Develop and deploy banknote counterfeit deterrence system Foster large-scale adoption under license Movies Television to DMRC p
Slide 4: Digital Watermark Identification for Media Objects
Digital Watermark Identification for Media Objects Imperceptible, pervasive, persistent Banknotes and Secure IDs Machine-readable data For video, audio, images and print Music, Movies Format and domain and Photos independent Communicate, authenticate, and identify media objects Provide s
Slide 5: Digital Watermarking Applications
Digital Watermarking Applications Counterfeit Deterrence Government Music • Counterfeit deterrence Movies • Authentication of credentials Commercial • Copyright protection and licensing • Copy prevention and play control • Tracking and monitoring • DRM Television Images/Print • Simplified mobile
Slide 6: Digital Watermarking Aids Inspection of Driver Licenses
Digital Watermarking Aids Inspection of Driver Licenses Manual inspection is inadequate. Reliable visual authentication is impacted by … • More than 200 different U.S. DL designs • Skill and experience required to be able to spot a fake ID • Darkness or areas with limited visibility • Staff distra
Slide 7: Copyright Protection and Licensing of Digital Images
Copyright Protection and Licensing of Digital Images 1st use of digital watermarking in media Protect copyrights and enhance licensing revenues Customers include Corbis, other stock photo agencies, and commercial photographers Recent contract to protect Microsoft Virtual Earth satellite imag
Slide 8: Deter Piracy of Movies, Music, and Television
Deter Piracy of Movies, Music, and Television Hollywood momentum began with tracking leaks of Academy Award screeners Digital Cinema Initiative specifies digital watermarking for all movie theaters AACS-LA notified interim licensees for high definition DVD formats that final license will requi
Slide 9: Improve Broadcast Monitoring
Improve Broadcast Monitoring Global TV and radio monitoring services for media management and reporting Monitoring more than 1000 markets in 50 countries Accurate real time identification of what’s playing Early adoption by major advertisers and agencies, broadcasters, entertainment companie
Slide 10: Facilitate Mobile Commerce
Facilitate Mobile Commerce Multi-application pilots in Japan, Spain and Portugal Transforms printed materials into hyperlinks for mobile internet access • Simplifies mobile commerce • Less invasive than barcodes Adoption driven by: • Popularity of camera phones; rollout of high speed networks
Slide 11: Focused on Growth Markets
Focused on Growth Markets $120 $100 $80 $60 $40 $20 $0 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 Copyright © 2006 Digimarc Corporation 11
Slide 12: Improving Operating and Financial Performance
Improving Operating and Financial Performance Systematically improving financial and operating performance Investments in improving quality of credentialing assets acquired 12/01 and infrastructure to support growth reflected in P&L non-cash charges for amortization and depreciation Significan
Slide 13: Path to Profitability Established
Path to Profitability Established Goal to achieve profitability within a few quarters Thorough review of operations in the context of continuing improvements in the business Accelerated pace of fixed cost reductions in Q2_06 Reduction of nearly 20% of workforce since start of year Annualiz
Slide 14: Digital Watermarking Investment Opportunity
Digital Watermarking Investment Opportunity Pioneer and recognized worldwide leader in digital watermarking Industry leading technology and IP portfolio Early adoption phase in numerous applications Signs point toward broad deployment of Digital Watermarking in media & entertainment using ou
Slide 15: Financial Highlights
Financial Highlights Stock Symbol: Nasdaq: DMRC Principal Locations: Beaverton, OR; Burlington, MA; Fort Wayne, IN Revenue Run Rate: More than $100 million Backlog: $200+ million, with 95% from long term contracts with government agencies Leading Indicators: Cash flow from operations Increasing
Slide 16: Enabling Trusted Relationships
Enabling Trusted Relationships Pacific Crest 8th Annual Technology Forum August 8, 2006 Copyright © 2006 Digimarc Corporation
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