Slide 1: Exchange filing cover letter
23rd May, 2025 The Secretary The Secretary BSE Ltd. National Stock Exchange of India Ltd. Corporate Relationship Dept., Exchange Plaza, Plot no. C/1, G Block, 14th floor, P. J. Tower, Bandra-Kurla Complex, Dalal Street, Fort Bandra (E), Mumbai - 400 001 Mumbai - 400 051 Stock Code – 500331 Stock Cod
Slide 2: Building Bonds: Track Record of Consistent Profitable Growth
BUILDING BONDS TRACK RECORD OF CONSISTENT PROFITABLE GROWTH
Slide 3: Our Journey
Our Journey Inception, Building Power Brands and Expanding the Global Footprint and entering into Collaborations 1959-93 1994-2004 2005-19 Plants commissioned for Acron brand Dr. Fixit and M-seal introduced Incorporated “Pidilite Middle East Ltd.” in Dubai of Pigment Emulsion and Fevicol The “Bus” a
Slide 4: Our Journey
Our Journey Expanding the Global Footprint and entering into Collaborations 2020-21 2021-23 2023-25 Pandemic strikes & Lockdown across Business picks up pace despite multiple pandemic waves Launch of new range of interior decorative the globe paints under the brand Haisha paints Investment in startu
Slide 5: Portfolio Evolution
BUILDING BONDS Consistent Profitable Growth PORTFOLIO EVOLUTION
Slide 6: Portfolio Approach to Sustained Profitable Growth
We Articulated our Portfolio Approach to Sustained Profitable Growth CORE GROWTH PIONEER Established Brands Emerging categories Nascent Categories with high market with significant potential with huge market maturity and strong for market growth or creation opportunity share position share gain 1-2X G
Slide 7: Portfolio for Creating Value – 2015
Portfolio for Creating Value – 2015 CORE GROWTH PIONEER INTERNATIONAL GEOGRAPHIES 6
Slide 8: Portfolio for Creating Value – 2025
Portfolio for Creating Value – 2025 CORE CORE INTERNATIONAL GEOGRAPHIES GROWTH GROWTH PIONEER PIONEER 7
Slide 9: How did we grow our core at 1-2X GDP?
How did we grow our core at 1-2X GDP? CORE GROWTH PIONEER Premiumizing Innovating Reinforcing Brand Leadership 8
Slide 10: Fevicol Story
Fevicol Story Premiumization in Core: Fevicol Evolution Then Now FEATURES Water resistant Anti-bubble Superfast setting, Heat Resistant adhesive adhesive best coverage Rubber Adhesive adhesive APPLICATIONS PVC & Acrylic AC Ducts Foam Sheets EzeeSpray Laminates Fevicol Sofa Fevicol Ezeespray Fevicol
Slide 11: Fevikwik Story
Fevikwik Story Then Now Repair Better Repair Easier Go Beyond Repair Water Proof 30 secs to adjust Easy to use & Multi-surface Application & Fevikwik Fevikwik Gel Fevikwik Advanced Shock Proof Non-drip & No Mess stock at home Clear Non-drip Formula Kabaadiwali Washroom Blind Man 10
Slide 12: How did we build Growth Businesses?
How did we build Growth Businesses? CORE GROWTH PIONEER Creating Categories Holistic Brand Management Driving Penetration International Expansion Inorganic Growth 11
Slide 13: Dr. Fixit Story
Dr. Fixit Story From Pure Waterproofing To Waterproofing + Coating range + Dr. Fixit Centre Dr. Fixit Waterproofing Dr. Fixit Roofseal ka Doctor Rang Rogan 12
Slide 14: Roff Story
Roff Story Large untapped potential • Tile and Stone Solutions market size estimated at Rs. 2,500 Cr to Rs. 3,000 Cr • Penetration of category estimated at 18% to 20%, as majority market still using cement to fix tiles Roff positioned as an expert Tile and Stone Solutions provider, supported with be
Slide 15: International Expansion
International Expansion Consistent double-digit growth across emerging geographies, with improved profitability Kuwait Bahrain Qatar Algeria Egypt Saudi UAE Arabia Oman India Bangladesh Ghana Sri lanka Cameroon Uganda Kenya Congo Tanzania Mozambique 14
Slide 16: Identifying Pioneer Categories
Identifying Pioneer Categories CORE GROWTH PIONEER Identifying and Building Nascent Categories 15
Slide 17: Pioneer - Araldite & WD-40
Pioneer - Araldite & WD-40 Pidilite acquired Araldite in 2020, a brand with 75 years of WD-40 is the versatile solution for lubrication, legacy, which has a large range of Adhesives and Epoxy rust prevention, and cleaning Clean Circuit Care Smooth Bike Chain Rust Free Tools Spotless Tiles Araldite M
Slide 18: Pidilite ICA Story
Pidilite ICA Story • In 2016, Pidilite entered into a JV with ICA, a leading Italian manufacturer of high-end wood finishes, to manufacture and distribute wood finish products and accessories • ICA's technical expertise combined with Pidilite sales and marketing savvy, has set a new standard of wood
Slide 19: Consistent Performance Over Last 10 Years
Consistent Performance Over Last 10 Years 1,44,929 crores Market Cap as on March 31, 2025 (Increased by 5X over 10 years) NET SALES GROWTH TREND OVER LAST 10 YEARS EBITDA GROWTH TREND OVER LAST 10 YEARS 3,300 3,013 32% 1 1% 3,000 5% 14,000 R 13,094 1 2,707 30% C AG 12,337 CA GR 2,700 12,000 11,752 2
Slide 20: Enabled by
Enabled by Distribution Expansion Evolution of Marketing Excellence Scaling Up Supply Chain Digital Journey People and Culture Sustainability 19
Slide 21: Multiple Anchored Sales & Marketing initiatives
Multiple Anchored Sales & Marketing initiatives to drive Penetration & Market development 2015 Now Pidilite Rural Involved Site ki Duniya Vans PBP visits Towns covered >14000 > 39200 No. of Pidilite PIL Bike Integrated Partnership ki Duniya ~ 15 > 17130 Sub- with Govt. outlets World ISR Stockists bo
Slide 22: Evolution of Marketing Excellence
Evolution of Marketing Excellence From this Now also these 21
Slide 23: Scaling Up Supply Chain
Scaling Up Supply Chain With a cumulative capex investment of Rs. 2,700+ Cr over 10 years, Pidilite currently operates through 60+ manufacturing units and 60+ distribution centres across the country, thereby having created a future ready supply chain. Map represents locations with manufacturing unit
Slide 24: Digital Journey
Digital Journey creating real-time, dynamic and customer centric eco-system Then Now Retailers Winomkar, HumaraOrder Distributors Users Sales Force 23
Slide 25: People and Culture
People and Culture Building a perennial culture Building an Inspiring Place to Work Leadership Pipeline Focus on EMERGING LEADERS NPS turnaround,with scores at Best-In-Class Frontline PROGRAM Recognised amongst Top 25 companies in Listening Manufacturing workplaces Culture Capability building Career
Slide 26: Sustainability
Sustainability Pidilite embarked on its Sustainability journey and has already achieved quantifiable success till FY25 Environment Social Governance Our Core Combatting Climate Change Servicing People and Responsible Value Creation Pillars & Sustainable Innovation Communities Water Use Intensity Rene
Slide 27: The Road Ahead
BUILDING BONDS Consistent Profitable Growth THE ROAD AHEAD
Slide 28: It's a Changing World
It’s a Changing World Continuing Growing Digital + AI Sustainability - India’s Geo-Political Emerging as The Long Term Growth Story Uncertainty a Gamechanger Play 27
Slide 29: Strong Long-Term Tailwinds With Some Near-Term Risks
Strong Long-Term Tailwinds With Some Near-Term Risks • Indian economy well positioned with resilient domestic demand and inflation ~ 5% • Soft global economy • GDP forecast to grow at 6.5% in FY25 and ~ 6.5% in FY26 • Thrust on “Building India” • Geopolitical tensions • Continued growth of Infra and
Slide 30: Vision to consistently deliver results
We reinforce our vision to consistently deliver results and being well positioned for the future CORE GROWTH PIONEER 29
Slide 31: Growth - Joineries
Growth - Joineries • Rise in joineries in the Indian markets owing to shift of furniture making from On-site to Off-site • Furthered by the need for more efficient and faster turnaround time for Contractors, Architects and Interior designers Tie-up with Jowat: German Engineering backed with the Pidi
Slide 32: Growth - Pidilite Professional Solutions
Growth - Pidilite Professional Solutions Expanding Horizons, Unlocking Potential OPPORTUNITIES: • Medium & Large Developers • Commercial, Offices & Data Centers • Hotels, Hospitals & Education • Industries & Warehouses • Government Sector • EPC & Infrastructue New Parliament Building Mumbai Metro Li
Slide 33: Pioneer - Electronics
Pioneer - Electronics • Exploring and unlocking large opportunity for adhesives used in electronics manufacturing in India • Partnered with CollTech for exclusive distribution of range of electronics adhesives in India in 2023 • Launched an application lab in Bangalore in 2024 to demonstrate our cap
Slide 34: Pioneer - Unofin
Pioneer - Unofin UNOFIN DECORATIVE WATERPROOF RENDER • Joint venture between Pidilite • UnoFin replaces conventional Industries and Grupo Puma of 4Ps (Plaster, Putty, Primer & Spain Paint) system • Driving Applicator Training • Commercial production Program to build application commenced in 2023-24 c
Slide 35: Pioneer - Haisha
Pioneer - Haisha Adding to our existing range of Dr. Fixit WP Coatings, Stainers, Premium Distempers & Wood Finishes Introducing “HAISHA paints” a range of Interior Paint products which stay true to Fevicol’s legacy of “Mazbooti” HAISHA paints offers a of simplified, differentiated and customized ra
Slide 36: Enabled by
Enabled by Accelerating innovation Investing in Emerging Channels Future Ready Supply Chain Digital + AI Building Talent for the Future Embedding Sustainability 35
Slide 37: Accelerating Innovation
Accelerating Innovation Innovations In Core Categories To Future-proof Portfolio Fevicol Fevikwik Nailfree Ultra Professional Range • Modern • Applicable across various surfaces such as Tiles, Marbles & Stones, • Multisubstrate Auto/MRO, Wood working & Signages • Easy to Apply 36
Slide 38: Investing In Emerging Channels
Investing In Emerging Channels • Sales at 21X in around 5 years. We are present on more than 15 E-Commerce & Quick Commerce platforms E-Commerce first launches No.1 Best Sellers on Amazon - Dr. Fixit Kwik-n-Ezee & Fevicryl Art of India Kits Stepping up play on Platform Performance “Instant Fix” Mark
Slide 39: Future Ready Supply chain
Future Ready Supply chain • Automated and robotic solutions for packaging • Use of Supply Chain Analytics & system automation to improve predictability & agility in our service to customers • Implementing best-in-class Warehouse Management System (WMS) with high digitization and automated mobility 3
Slide 40: Digital + AI
Digital + AI AI in Procurement AI in Lead management • Real time last mile stock visibility • Lead management system for for smart procurement, Projects businesses for production & supply planning faster conversion AI in Audit / controls AI in Customer Service • Advanced tools for fraud detection •
Slide 41: Building Talent for the Future
Building Talent for the Future Building a Beta culture Strengthening • Pilot & scale Campus hiring • Passion Projects Leadership Pipeline • Talent from Anchor Campuses Diversity • Succession Planning • Recruitment through Internships • Women at Work • Senior Leaders • Infra upgrades for Bespoke Prog
Slide 42: Embedding Sustainability
Embedding Sustainability 6 Pidilite is geared up to reach world class standards in Sustainability Initiatives, and has a clearly defined roadmap Environment Social Governance Our Core Combatting Climate Servicing People Responsible Value Creation Pillars Change & Sustainable and Communities Innovatio
Slide 43: Giving Back to Society
Giving Back to Society Agriculture & Farmer Water Swachtha Horticulture Producer Initiative Initiative Initiative Organization Education & Khadi and Women Health Skill Handloom Initiative Initiative Initiative Initiative 42
Slide 44: Our Vision
OUR VISION Together We Will Create A High-performance, Innovative, Indian Multi-national Where It Is A Pleasure To Work. 43
Slide 45: Thank you
Thank you
Slide 46: Investor Contact
Investor Contact CIN : L24100MH1969PLC014336 investor.relations@pidilite.co.in Ramkrishna Mandir Road, Off Mathuradas Vasanji Road, Andheri (E), Mumbai - 400 059. Phone : +91 22 67697000 Fax : +91 22 28216007 Disclaimer: This presentation may contain statements which reflect the management’s current