Slide 1: Investor Presentation
Investor Presentation November 2023
Slide 2: Cautionary Note Regarding Forward-Looking Statements
DISCLAIMER Cautionary Note Regarding Forward-Looking Statements This presentation contains "forward-looking statements" within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, including but not limited to statements regarding the company’s business
Slide 3: Investment Highlights
Investment Highlights Leading integrated SaaS platform for precision policing and data solutions Proprietary, widely adopted gunshot detection technology Loyal customer base with minimum churn and down-sell Massive and underpenetrated opportunity with multiple growth levers Consistent growth with st
Slide 4: By the Numbers
By the Numbers $2.5bn+ $81mm ~23% 20% Smart Policing 2021A-2025E 2022 Adj. EBITDA 2022 Revenue1 TAM Revenue CAGR2 Margin1 124% 99% $0.40 64 Net Revenue Gross Retention Of S&M Spend to NPS Score Retention Rate3 Rate4 Generate $1 of ACV5 >250 ~1,100mi2 1.3bn 34 Paying Customers Coverage Area6 Data Rec
Slide 5: Corporate Timeline
Land & Expand TIMELINE International Expansion Corporate Timeline New Products Acquires SafePointe Tuck-in M&A Acquires Intelligent Weapons Forensic Logic Detection Solution Expands Crime Analytics Platform Beyond Law Acquires Acquires Leeds (now CrimeTracer) Enforcement Further Expands HunchLab Inv
Slide 6: The Public Safety Gap
The Public Safety Gap 1 2 3 Increasing Need for Law Rise Policeof customerNationwide Departments Government Focuses Enforcement with Rising Crime Rate experience Facing Staff Shortages3 on “Refunding the Police” Gun-related Violence Spiked in management Continuous Increase in Government Recent Years
Slide 7: Smart Policing TAM Opportunity
MARKET OVERVIEW Smart Policing TAM Opportunity Total Law Enforcement Spending 4 Stage (Market Size) Investigative Policing Analytics Workforce Broader Universe Management ($100bn) 4 Digital Adjacencies Evidence Management ($15bn) 3 Current Solutions Records Surveillance Management ($2.5bn) 2 System
Slide 8: Weapons Detection TAM Opportunity $20B-$26B
MARKET OVERVIEW Weapons Detection TAM Opportunity Sports Arenas Tourist and Cultural Institutions Performing Arts Venues Hospitals Schools Government Buildings Broader Universe Warehouses/Mfg 4 >100 ee ($100bn) Hospitality/Casinos Office Buildings Office Buildings Schools Hospitality/Casinos Governm
Slide 9: Introducing the SafetySmart Platform
Introducing the SafetySmart™ Platform The SafetySmart Platform™ brings together specialized software solutions and objective data to help law enforcement, civic leadership, and private entities better protect their communities by ensuring the right resources are provided when and where they’re neede
Slide 10: The SafetySmart Platform
The SafetySmart™ Platform ShotSpotter ResourceRouter Casebuilder CrimeTracer Proven Gunshot Detection Community-First Patrol Mgmt. Case Investigative Tools Law Enforcement Platform Weapons Detection Platform ▪ Increases police response ▪ Proactive patrol management ▪ Collaboration tools ▪ Industry’s
Slide 11: ShotSpotter – Gunshot Detection Solutions
ShotSpotter – Gunshot Detection Solutions
Slide 12: Proprietary Gunshot Detection Technology
ShotSpotter Proprietary Gunshot Detection Technology 12
Slide 13: Rapid, Precise, Intelligent
ShotSpotter Rapid, Precise, Intelligent 13
Slide 14: ResourceRouter - Proactive Patrol Management
ResourceRouter - Proactive Patrol Management
Slide 15: Intelligent, Equitable, Effective
ResourceRouter Intelligent, Equitable, Effective I think the value of having ResourceRouter at our agency is really that it allows us to meet the expectations of modern- day policing. And it's a way for us to demonstrate commitment to today's policing standards of being data-driven and evidence-base
Slide 16: CaseBuilder - Case Investigative Tools
CaseBuilder - Case Investigative Tools
Slide 17: Complete CaseBuilder Case Management Software
CaseBuilder Complete CaseBuilder Case Management Software Impact on Homicide Case Clearance Rate 17
Slide 18: CrimeTracer – Law Enforcement Search Engine
CrimeTracer – Law Enforcement Search Engine
Slide 19: Producing Actionable Results
CrimeTracer Producing Actionable Results Consolidation Rule-based Entity Consolidation Across Records Visualization Association of Entities Produces Actionable Leads Casing to Conviction Link Shell Casing to Reports, Suspects and Entities Query Results Algorithm Display Most Useful Records for Law E
Slide 20: SafePointe – Intelligent Weapons Detection
SafePointe – Intelligent Weapons Detection
Slide 21: Actively Identifying Threats
SafePointe Actively Identifying Threats • Defense technology inspired • Low-cost passive sensors built within low-profile devices ruggedized for indoor or outdoor use • Low-friction screening experience (no overt security equipment, no security presence required, no divestment of possessions needed)
Slide 22: Strong Competitive Advantages
COMPETITIVE LANDSCAPE HIGHLIGHTS Strong Competitive Advantages NET PROMOTER SCORE TO TALA T DDRE PR O M SSABLE O TER S MA CO RK RE ET 64 World Class Level1 NE TRUSTED RELATIONSHIPS WITH THE MOST LA DEMANDING LAW ENFORCEMENT AGENCIES D RE TIONS S TE HI U C E 160+ Law Enforcement PS IEN CU TR ER Agenc
Slide 23: Go-to-Market
5) SOUNDIHINKING’ Go-to-Market
Slide 24: Top Domestic Customers By ShotSpotter ARR
CUSTOMER Top 20 Domestic Customers By ShotSpotter ARR $8.1 Tier 1 Tier 2 Tier 3 $7.4 $2.6 Expansion in Tier 2 and Tier 3 Cities Driving Growth and Momentum $2.1 $1.7 $1.5 $1.3 $1.2 $1.0 $0.9 $0.9 $0.9 $0.9 $0.9 $0.8 $0.8 $0.8 $0.8 $0.8 $0.7 Chicago New York City Detroit Puerto Rico Albuquerque Miami
Slide 25: Selected Case Studies
CUSTOMER Selected Case Studies Las Vegas, NV Oakland, CA Cincinnati, OH Albuquerque, NM (Tier 2) (Tier 3) (Tier 3) (Tier 2) $1.3mm $0.9mm $1.7mm $0.8mm $0.3mm $0.3mm $0.2mm $0.4mm Initial ARR Current ARR Initial ARR Current ARR Initial ARR Current ARR Initial ARR Current ARR ➔ Materially increased a
Slide 26: Growth Strategy
5) SOUNDIHINKING’ Growth Strategy
Slide 27: Case Study: NPS Led Expansion
CUSTOMER Case Study: NPS Led Expansion East Cleveland 4 Q2 2022 (Tier 5) 6 Cleveland Toledo Q2 2020 (Tier 3) 6 8 Jacksonville Q2 2019 (Tier 3) 7 Q2 2017 (Tier 2) Mansfield Warrensville Heights Q4 2020 (Tier 4) Q4 2021 (Tier 5) 5 Youngstown OH Q4 2009 (Tier 4) Tampa Q1 2019 (Tier 3) 3 FL 9 Lake Park
Slide 28: Cross-sell products to current installed base
Cross-sell products to current installed base Buyer personas by product Significant cross-selling opportunities1 93 Domestic Police ✓ ✓ ✓ ✓ ShotSpotter # of Customers International Police ✓ ✓ ✓ ✓ CrimeTracer Security ✓ ✓ ✓ ✓ Private (Commercial) ✓ ✓ ✓ >170 ResourceRouter Federal/State Agen
Slide 29: Uniquely positioned to capture organic and inorganic growth vectors
Uniquely positioned to capture several organic and inorganic growth vectors 7 Best-in-class customer retention 6 5 Strategic M&A 4 International 3 Product expansion 2 innovation Square miles expansion 1 Cross-sell products New customer acquisition 29
Slide 30: Financials
5) SOUNDIHINKING’ Financials
Slide 31: Financial highlights
Financial highlights 90%+ 39% 124% subscription revenue1 YoY Revenue Growth1 Net Revenue Retention Rate2 Highly Recurring Strong, Consistent Proven Land Revenue Growth and Expand $0.40 ~99% 20% Sales Efficiency Ratio3 Gross Retention Rate4 2022 Adj. EBITDA Margin < 0% Net Attrition⁵ Strong Unit Impr
Slide 32: Best-in-class customer retention
Best-in-class customer retention Net Revenue Retention Rate1 139% 125% 124% 111% 107% 2018A 2019A 2020A 2021A 2022A Consistently achieving 99%+ gross retention rate2 in core offerings Source: Company filings 1 Net revenue retention rate is calculated as dividing the (a) total revenues for such year
Slide 33: Attractive unit economics drive long term profitability
Attractive unit economics drive long term profitability Sales Efficiency Ratio1 $0.51 $0.43 $0.40 $0.37 $0.30 2018A 2019A 2020A 2021A 2022A Source: Company filings; Management Actuals as reported 1 Reflects Sales and Marketing expense per $1.00 of new Annualized Contract Value. Calculated as total S
Slide 34: Thank you
®) SOUNDIHINKING’ Thank you