Alma Media Oyj · OMXHEX:ALMA

Alma Media Oyj — Investor Day (November 2010)

38 slides from Alma Media Oyj's investor day presentation, Nov 24, 2010

  1. Slide 1: Strategic directions

    Strategic directions Kai Telanne, President & CEO Alma Media Corporation Capital Markets Day November 24, 2010, Helsinki 1 24.11.2010

  2. Slide 2: Contents

    Strategic directions Contents  Since one year ago...  Strong position in the domestic market  Near-term outlook of media transformation  Creating value, creating growth 2 24.11.2010

  3. Slide 3: Since one year ago…

    Since one year ago… 3 24.11.2010

  4. Slide 4: Alma has been renewing operations

    Alma has been renewing operations 4 24.11.2010

  5. Slide 5: Some examples of the renewal

    Some examples of the renewal • Renewal of several regional newspapers. • The cooperation with Arena Partners in national marketplaces business. • Replacement investment decision of the Tampere newspaper printing facility (50 MEUR). • Printing and distribution business unit, Alma Manu, started. • Sma

  6. Slide 6: Acquisitions and divestments

    In 2010 also: Acquisitions and divestments Arena Interactive, 35% share Kotikokki.net, from 40% to 65% share Kateetti Oy, 24 % share online services Marknadspriser.se, 60% share publishing Kauppalehti 121 Vuodatus.net Intermedia Titanik Kokkolan Partners Helsinki Sanomat Janakkalan Motors24.ee Objek

  7. Slide 7: Advertising market slowly picking up

    Advertising market slowly picking up 7 24.11.2010

  8. Slide 8: Advertising sales change 10/2009 - 10/2010

    Advertising sales change 10/2009 - 10/2010 70 % 60 % 50 % 40 % 30 % 20 % 10 % 0% -10 % -20 % -30 % Advertising sales total, chg % Newspaper advertising, chg % Internet advertising, chg % * Source: TNS Media Intelligence 8 24.11.2010

  9. Slide 9: Advertising change by branch

    Advertising change by branch Total market; change from previous year Q1 2010 vs 2009 Q2 2010 vs 2009 Q3 2010 vs 2009 Retail -1,5 % Retail -1,3 % Retail 7,5 % Motor v. -0,9 % Motor v. 3,2 % Motor v. 23,7 % Food &… -7,4 % Food &… 7,2 % Food & bev. 1,4 % Entert 0,0 % Entert -8,4 % Entert -1,3 % Houses

  10. Slide 10: People have been busy consuming media

    People have been busy consuming media 10 24.11.2010

  11. Slide 11: Online keeps attracting more visitors

    Online keeps attracting more visitors 5 000 000 4 500 000 4 000 000 3 500 000 3 000 000 2 500 000 2 000 000 1 500 000 1 000 000 500 000 0 2009 2010YTD Aamulehti Marketplaces Kauppalehti.fi Iltalehti.fi Telkku.com and Vuodatus.net total Annual average visitors numbers. Overlapping use not taken into

  12. Slide 12: People continue to read printed media

    People continue to read printed media Readers (’000) Change, % Iltalehti 654 +1.6 Aamulehti 310 -1.6 Kauppalehti 229 -0.4 Satakunnan Kansa 134 +3.9 Lapin Kansa 85 -4.5 Kainuun Sanomat 58 -3.3 Pohjolan Sanomat 53 -7.0 Readership change 2009. The gross readership of all daily newspapers declined 1.8 %

  13. Slide 13: Print circulations in slow decline

    Print circulations in slow decline CHANGE CHANGE TREND 2007-2008 2009-2010 2010-2011 Alma Media’s -0,5% Expected stabilising regional newspapers slight decline. Stabilising after controlled Kauppalehti -9,1% cutting of free circulation copies and economic downturn. Downward trend continues due to Il

  14. Slide 14: We have kept our numbers healthy

    We have kept our numbers healthy 14 24.11.2010

  15. Slide 15: Net sales and EBIT development

    Net sales and EBIT development 15 24.11.2010

  16. Slide 16: Sustained financial performance

    Sustained financial performance 16 24.11.2010

  17. Slide 17: Key figures 2005 - 2009

    Key figures 2005 - 2009 Without one-time items Net sales MEUR EBIT, MEUR & margin (%) 400 60 18 % 16,1 % +9,0% +3,7% 15,4 % 350 14,7 % 16 % -9,8% 50 52,9 14,0 % 341,2 13,9 % 14 % 328,9 300 46,4 47,7 301,9 307,8 285,9 40 42,1 42,6 12 % 250 10 % 200 30 8% 150 20 6% 100 4% 10 50 2% 0 0 0% 2005 2006 200

  18. Slide 18: Key ratios in 2010

    Key ratios in 2010 IFRS Equity ratio, % Gearing, % ROE% ROI% 80 0 60 50 45 47,0 70 69,6 -5 50 40 67,2 48,6 60 35 37,3 40 42,7 50 -10 30 40 30 25 -15 20 30 -17,1 20 15 20 -20,5 -20 10 10 10 5 0 -25 0 0 Q4 09 Q3 10 Q4 09 Q3 10 Q3 09 Q3 10 Q3 09 Q3 10 18 24.11.2010

  19. Slide 19: Net debt, MEUR

    Net debt, MEUR IFRS 30 19,8 20 10 MEUR 0 -3,2 -10 -7,9 -14,5 -20 -16,5 -21,7 -30 Q1 08 Q2 08 Q3 08 Q4 08 Q1 09 Q2 09 Q3 09 Q4 09 Q1 10 Q2 10 Q3 10 19 24.11.2010

  20. Slide 20: Strong position in the market

    Strong position in the market 20 24.11.2010

  21. Slide 21: Alma Media in line with the market

    Alma Media in line with the market Alma Media vs. market Market Alma Media Change, % Q1-Q3 10 * Q1-Q3 10 Newspapers total 1,9 0,6 ** Magazines -3,3 - Television 9,5 - Radio 6,4 - Internet 33,6 26,0 TOTAL 5,3 5,1 * Source: TNS Media Intelligence ** Newspapers segment (excl. online services), Kauppale

  22. Slide 22: Market for display and classified advertising growing fast

    Market for display and classified advertising growing fast DISPLAY + CLASSIFIED SEARCH DIRECTORIES 17.1 MEUR / 39.8 MEUR/ 52 % 18.9 MEUR/ 23 % GROWTH + 25 % 25 % Growth Growth +5% -9,8 % Source: IAB Finland 22 24.11.2010

  23. Slide 23: At Alma, the share of online sales is growing

    At Alma, the share of online sales is growing 100 % 90 % 80 % 70 % 60 % 50 % 40 % 30 % 20 % 10 % 0% 2005 2006 2007 2008 2009 Q3 YTD 2010 Excl. online sales Online sales 23 24.11.2010

  24. Slide 24: Near-term outlook of media transformation

    Near-term outlook of media transformation 24 24.11.2010

  25. Slide 25: A complex set of revenue streams

    A complex set of revenue streams 25 24.11.2010

  26. Slide 26: Alma’s Revenue Model Mosaic

    Alma’s Revenue Model Mosaic Revenue model used widely In Alma Revenue model tested in some parts of Alma Revenue model under development Single copy Print Banner Classified Free Subscriptions Customer Niche Magazines sales advertising advertising online newspapers magazines newspapers advertising Di

  27. Slide 27: Different media channels, different game

    Different media channels, different game Content for a Local content Fast news News in brief - Multimedia reader News analysis Topical issues right now news media Debate Entertainment content Meaningfulness Web TV, video Location-based experience Entertainment Services and other Content by Content b

  28. Slide 28: Creating value, creating growth

    Creating value, creating growth 28 24.11.2010

  29. Slide 29: Earnings already above 2009 level

    Earnings already above 2009 level 0,14 1,6 0,12 1,4 0,10 1,2 0,08 1,0 0,72 0,65 0,06 0,13 0,8 0,11 0,04 0,6 0,02 0,4 0,64 0,66 0,00 0,2 -0,01 -0,02 0,0 Q3 09 Q3 10 Q4 09 Q3 10 EPS wo onetime Retained earnings Onetime items Restricted equity 29 24.11.2010

  30. Slide 30: Healthy dividend over the years

    Healthy dividend over the years 1,00 0,90 0,90 0,80 0,70 0,65 0,65 0,60 0,50 0,40 0,40 0,30 0,30 0,20 0,10 0,00 2005 2006 2007 2008 2009 Dividend/share Earnings/share* Cash Flow from operations/share* * continuing operations Dividends and effective dividend yields 2005-2009 2005 2006 2007 2008 2009

  31. Slide 31: Our goal

    Our goal is to grow through creating value for our customers 31 24.11.2010

  32. Slide 32: Alma is a pure publishing company, or is it?

    Alma is a pure publishing company, or is it? Publishing business 270 MEUR Digital Services for consumers and businesses 40 MEUR 32 24.11.2010

  33. Slide 33: Dynamics of the business environment 1/3

    Dynamics of the business environment 1/3 • E-services and e-commerce grow as the usage of internet The society is becomes more regular, the array of services expands and as the digitalizing, consumers gain confidence to e-commerce and e-payments. e-commerce • Lack of time and ease of buying support

  34. Slide 34: Dynamics of the business environment 2/3

    Dynamics of the business environment 2/3 • The structural changes in media advertising caused by the recession remain partially permanent. The share of • The significance of targeting in advertising increases. digital Measuring of advertising gets more efficient, supporting advertising digital adver

  35. Slide 35: Dynamics of the business environment 3/3

    Dynamics of the business environment 3/3 • Product and service development utilizing the resources of the whole personnel is needed, together with investing in the competence development and the organization’s ability to Growth is enabled by renew itself. development, • Stakeholders involved in deve

  36. Slide 36: Strategic cornerstones

    Strategic cornerstones RENEWAL NEW BUSINESS AREAS Transformation of media Growth from digital consumer and business services COOPERATION The utilization and strengthening of the sources of competitive advantage 36 24.11.2010

  37. Slide 37: Redefining Alma Media

    Redefining Alma Media DIGITAL BUSINESS SERVICES • Information, analysis PUBLISHING and other online • Regional media services • Business media • Solutions for • Afternoon marketplaces Publishing Digital business tabloid media and marketing services • Mobile services and IPTV support Common core Digi

  38. Slide 38: Questions?

    Questions? ~~ F

Alma Media — Investor Day (November 2010) on 6ix