Greenhouse — Investor Presentation (December 2010)
24 slides from Greenhouse's investor presentation, Dec 22, 2010
Slide 1: GreenHouse Holdings, Inc. (GRHU) Investor Presentation
Exhibit 99.1 GreenHouse Holdings, Inc. (GRHU) Investor Presentation December 2010 GreenHouse Holdings, Inc. December 2010 1
Slide 2: Safe Harbor Statement
Safe Harbor Statement This presentation contains forward-looking statements that reflect the Company's current expectation regarding future events. Actual events could differ materially and substantially from those projected herein and depend on a number of factors. Certain statements in this releas
Slide 3: Company Overview
Company Overview • About the Company GreenHouse Holdings, Inc. (GreenHouse) is a leading Market Data provider — Ticker: (OTCQB:GRHU) of energy efficiency solutions and sustainable infrastructure products. The — Shares Outstanding company Basic: 23.9 designs, engineers and installs disparate products
Slide 4: Investment Highlights
Investment Highlights — Huge Untapped Potential in Energy Services Energy Efficiency market is projected to grow to over $700 billion globally by 2020. According to Pike Research, companies providing EE services in the U.S. alone, are expected grow from $5.6 billion a year to $19.9 billion by 2020,
Slide 5: Key Milestones
Key Milestones — Completed reverse merger in January 2010 — Raised approximately $4.5M in equity financing in 2010 — Completed purchase of an 25 acre facility in Guadalajara, Mexico — Opened three (3) additional U.S. locations — Completed the acquisition of Life Protection, Inc. — Increased Sharehol
Slide 6: Growth Drivers
Growth Drivers — Energy Efficiency & Automated Demand Response GreenHouse is a qualified service provider in Southern California Edison’s (SCE) program to providing site assessment, feasibility studies, project development, engineering, installation of enabling technologies and complete processing o
Slide 7: Company Business Lines
Company Business Lines GreenHouse Holdings, Inc. Sustainable Energy Solutions Infrastructure Commercial, Renewable Residential Industrial & RAPS Training Generation Institutional Ranges GreenHouse Holdings, Inc. December 2010 7
Slide 8: Company Business Lines - Energy Solutions
Company Business Lines - Energy Solutions GreenHouse customers benefit from energy efficiency improvements, reduced CO2 emissions levelsexamples Some and a responsible, follow: measurable return on investment. —Residential GreenHouse offers a broad suite of solutions to residential customers in Cali
Slide 9: Company Business Lines - Energy Efficiency Services (Continued)
Company Business Lines - Energy Efficiency Services (Continued) — Automated Demand Response In collaboration with Southern California Edison and its Auto Demand Response Program, GreenHouse provides a host of end-to-end technical solutions to SCE’s customers. Major active customers include Pepsi, Gu
Slide 10: Company Business Lines - Sustainable Infrastructure
Company Business Lines - Sustainable Infrastructure GreenHouse develops, designs and constructs rapidly deployable, sustainable infrastructure primarily for use in disaster relief and security in austere regions in the following product categories. Major customers — RDUs Rapidly Deployable Units are
Slide 11: Major Customers & Channel Partners
Major Customers & Channel Partners Governmental Industrial International Residential GreenHouse Holdings, Inc. December 2010 11
Slide 12: Industry Overview
Industry Overview Energy Services Companies — Develop, engineer, install and implement solutions designed to optimize the energy utilization patterns of gas and electricity consumers. Energy efficiency projects range from major equipment replacement or retrofit to rate analysis and a myriad of servi
Slide 13: Industry Trends & Influences
Industry Trends & Influences We believe the following conditions are driving the growth in the energy industry: — Rising and Volatile Energy Prices — Over the past decade, energy-linked commodity prices have increased and demonstrated significant price volatility — (oil, gas, coal, Industry andagree
Slide 14: Competitive Advantage
Competitive Advantage — One-Stop, Comprehensive Service Provider — GreenHouse offers its customers expertise in addressing all aspects of purchasing and utilizing energy within a — facility. The company’s experienced staff provides the capability to determine the optimal combination of energy effici
Slide 15: Management
Management — John Galt, Co-Founder and Executive Chairman, provides invaluable leadership and guidance to the executive team at GreenHouse. Prior to founding GRHU, Mr. Galt founded Galt Corporation, a green building and construction — Chris Ursitti, Co-Founder and CEO, is also a founder of the Los A
Slide 16: Management (continued)
Management (continued) — Justin Farry, CFO, previously served as Director of Project Business Services at Brinderson L.P., a large EPCM company serving the energy sector, and prior to that was the Regional Financial Controller for Bureau Veritas North America, Inc., a large QHSE company. Justin is a
Slide 17: Independent Directors
Independent Directors — Brigadier General Floyd H. Trogdon is acting deputy assistant secretary of defense (Production Engineering & Materiel Acquisition), Office of the Assistant Secretary of Defense (Installations and Logistics), Washington, D.C. His military decorations and awards include the Dis
Slide 18: Financials
Financials Historical Key highlights: § 3-year revenue CAGR of 219% GreenHouse Holdings, Inc. December 2010 18
Slide 19: Financials - Projections (Conservative)
Financials Projections (Conservative) Key assumptions: § No financing and organic growth §2010 Pro Forma with LPI § Approx. 30% sales recognition of current‘11 pipeline as follows: EE- $45M SI- $43M Solar- $20M Waste- $20M Software- $24M Resid.- $10M GreenHouse Holdings, Inc. December 2010 19
Slide 20: Financials - Projections (Aggressive)
Financials Projections (Aggressive) Key assumptions: § Approx. $3-5M in financing in next 3 months §2010 Pro Forma with LPI § Approx 50% sales recognition of current‘11 pipeline as follows : EE- $45M SI- $43M Solar- $20M Waste- $20M Software- $24M Resid.- $10M GreenHouse Holdings, Inc. December 2010
Slide 21: Financials - Projected Revenue Breakdown 2011 and 2012
Financials - Projected Revenue Breakdown 2011 and 2012 GreenHouse Holdings, Inc. December 2010 21
Slide 22: Comparable Analysis
Comparable Analysis Direct Comp: Lime Energy (NASDAQ: LIME) Company Mkt. Cap. 2011 Rev. 2011 NTM EBITDA P/EBITDA LIME $98M $120M $1.3M 77X GRHU (1) $68M $85M $13.3M 5.1X GRHU (2) $68M $45M $8.1 8.4X High P/Es in Industry Company Mkt. Cap. 2011 Rev. 2011 NI NTM P/E AMRC $560M $689M $35M 16X POWR $156
Slide 23: Key Advisors and Professionals
Key Advisors and Professionals Company Advisor: Emissary Capital Group, LLC www.emissarycapital.com PCAOB Auditor: PKF, Certified Public Accountants, A Professional Corporation www.pkfcalifornia.com Legal Counsel: Tarter Krinsky & Drogin www.tarterkrinsky.com Investor Relations: Alliance Advisors ww
Slide 24: Contact Information
Contact Information GreenHouse Holdings, Inc. 5171 Santa Fe Street, Suite I San Diego, CA 92109 Telephone: 858.273.2626 Facsimile: 858.430.2790 Web: www.greenhouseintl.com GreenHouse Holdings, Inc. December 2010 24
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