Hf Foods Group Inc. · NASDAQ:HFFG

Hf Foods — Atlantic Acquisition — SPAC Merger (April 2018)

28 slides from Hf Foods's SPAC merger presentation, Apr 12, 2018

  1. Slide 1: Acquisition of HF Group Holding Corporation

    1 Acquisition of HF Group Holding Corporation Investor Presentation April 2018 ATLANTIC ACQUISITION CORP.

  2. Slide 2: Disclaimer

    DISCLAIMER HF Group Holding Corporation (“HF”), Atlantic Acquisition Corp. (“Atlantic”), and their respective directors, executive offic ers and employees and other persons may be deemed to be participants in the solicitation of proxies from the holders of Atlantic comm on stock in respect of the pr

  3. Slide 3: Disclaimer (Continued)

    DISCLAIMER (CONTINUED) This presentation contains certain “forward - looking statements” within the meaning of the Securities Act of 1933 and the Securit ies Exchange Act of 1934, both as amended by the Private Securities Litigation Reform Act of 1995. Statements that are not historical facts, inclu

  4. Slide 4: Company Overview

    COMPANY OVERVIEW Company Overview History ▪ Proposition : Leading foodservice distributor for Asian/Chinese restaurants, primarily Chinese takeout restaurants mainly serving non - Chinese Americans . ▪ Market : Growing consumption trend for food - away from home, from 41 . 2 % in 2014 . to 43 . 8 %

  5. Slide 5: Investment Highlights

    INVESTMENT HIGHLIGHTS 1 Food distribution Industry serving Chinese Restaurants is highly fragmented with unsophisticated players Growing market with the increasing trend to consume food away from home and increasing consumption of Chinese cuisines Niche market with natural culture barriers for entry

  6. Slide 6: Transaction Summary

    6 TRANSACTION SUMMARY

  7. Slide 7: Transaction Overview

    TRANSACTION OVERVIEW Transaction ▪ HF Group Merger Sub Inc., a Delaware corporation and wholly - owned subsidiary of Atlantic Acquisition Corp. (“ATAC”), will merge with and into HF Group Holding Corporation, a North Carolina corporation (“HF Group”), resulting in HF Group becoming a wholly owned su

  8. Slide 8: Capitalization and Ownership (Pro Forma)

    CAPITALIZATION AND OWNERSHIP (PRO FORMA) 8

  9. Slide 9: Management and Board After Merger

    MANAGEMENT AND BOARD AFTER MERGER Management Directors * Chan Sin Wong is the wife of Zhou Min Ni. • Zhou Min Ni – CEO, Chairman of Board • Founded HF Group in 1997 • Over 20 years of experience in food distribution industry • Experienced in strategies development, financing, acquisitions, business

  10. Slide 10: Target Market Analysis

    10 TARGET MARKET ANALYSIS

  11. Slide 11: Growing Potential from Ultimate Consumers

    GROWING POTENTIAL FROM ULTIMATE CONSUMERS Market Features Food Consumption Trend 1. Source: National Restaurant Association 58.8% 57.2% 56.2% 41.2% 42.8% 43.8% 38.0% 42.0% 46.0% 50.0% 54.0% 58.0% 62.0% 2014 2015 2016 Food-at-Home (%) Food-away-from-home (%) U.S. population has a growing preference f

  12. Slide 12: Culture Is a Natural Entry Barrier

    CULTURE IS A NATURAL ENTRY BARRIER Currently, HF Group believes over 80 % of the Chinese takeout restaurants it serves are operated and owned by individual families with 2 or 3 workers, from Fuzhou, the province capital of Fujian, and continue to use Mandarin or Fuzhou dialect as their daily languag

  13. Slide 13: Current Market Landscape

    CURRENT MARKET LANDSCAPE 1. Source: National Restaurant Association ▪ Growing preference in U.S. for consuming food away from home (from 41.2% in 2014 to 43.8% in 2016) (1) ▪ The popularity of Chinese cuisines among Americans continue to increase with the growing influence of China’s economy MARKET

  14. Slide 14: Business and Operations

    14 BUSINESS AND OPERATIONS

  15. Slide 15: Business Model

    BUSINESS MODEL 1. HF Group outsources its sales and customer service to a call center located in China. Outsourced Call Center (1) Information System Private Network Distribution Centers Logistics Network Headquarter Sales Management Centralized Inventory Procurement Deliver Variety of Products and

  16. Slide 16: Comparable Companies

    COMPARABLE COMPANIES Large Distributors In Mainstream Market Niche Market • mainstream restaurants, hotels, hospitals, Schools • Chinese Restaurants with demand for specialty products A nature culture barrier to break through • large, well developed, intensive competition and sophisticated • wholesa

  17. Slide 17: Strengths and Market Position

    STRENGTHS AND MARKET POSITION • Proprietary electronic information system for customer relationship and inventory management • Private network for instant communication • Over 1,000 products • Specialty products for Chinese • Strong management with over experience of 20 years • Proven growth from ze

  18. Slide 18: Growth Strategy

    GROWTH STRATEGY —t.

  19. Slide 19: Growth Strategy

    GROWTH STRATEGY Expand distribution network through acquisitions Explore semi - prepared products and value added services Streamline infrastructure and improve productivity Enhance technology platform Integrate sales management Long Term Vision Become a nationwide leading foodservice company servin

  20. Slide 20: Expansion Plan

    EXPANSION PLAN 1. Source: The US Census Bureau, 5 - year estimate, 2011 - 2015 WA OR NV CA UT ID MT WY SD ND NE CO AZ NM TX OK KS MN IA MO AR LA MS AL GA FL SC NC TN KY IL WI MI IN OH PA NY VT CT RI NH ME NJ MA WV VA MD DC HI AK < 50,000 50,000 to 100,000 100,000 to 200,000 200,000+ Total Chinese Am

  21. Slide 21: Appendix

    21 APPENDIX

  22. Slide 22: Valuation Comparison

    VALUATION COMPARISON 1. Source: 4 - traders.com - Thomas Routers, data as of March 29, 2018 Enterprise Market Cap/Revenue EV/EBITDA P/E Company Name Exchange Ticker Value Market Cap 2016A 2017A 2018E 2016A 2017A 2018E 2016A 2017A 2018E (USD in millions, except multiple data) Food distributors in the

  23. Slide 23: Key Financial Information

    KEY FINANCIAL INFORMATION 1. HF Group’s management defines Adjusted EBITDA as earnings before interest expense, income taxes, depreciation and amortizatio n e xpense, and non - recurring expenses. All of the omitted items are either (i) non - cash items or (ii) items that HF Group does not consider

  24. Slide 24: Statement of Operation

    STATEMENT OF OPERATION For the Years Ended December 31, 2017 2016 Net revenue - third parties $ 277,100,116 $ 260,923,967 Net revenue - related parties 18,449,864 18,576,268 TOTAL NET REVENUE 295,549,980 279,500,235 Cost of revenue - third parties 234,421,287 225,788,934 Cost of revenue - related pa

  25. Slide 25: Balance Sheet

    BALANCE SHEET 25 As of December 31, 2017 2016 ASSETS CURRENT ASSETS: Cash $ 6,086,044 $ 5,956,145 Accounts receivable, net 14,700,854 14,119,696 Accounts receivable - related parties, net 1,586,420 2,851,441 Inventories, net 22,669,225 23,519,598 Advances to suppliers, net 1,042,554 1,127,276 Advanc

  26. Slide 26: Balance Sheet (Continued)

    BALANCE SHEET (CONTINUED) CURRENT LIABILITIES: Lines of credit $ 11,894,146 $ 13,694,146 Accounts payable 17,275,485 17,057,903 Accounts payable - related parties 4,075,927 4,041,928 Advance from customers 49,677 58,077 Advance from customers - related parties 1,350,296 975,766 Current portion of lo

  27. Slide 27: Balance Sheet (Continued)

    BALANCE SHEET (CONTINUED) 27 As of December 31, 2017 2016 SHAREHOLDERS' EQUITY: Common stock, no par value, 100,000,000 voting common shares and 100,000,000 non - voting common shares authorized; 100,000 voting shares issued and outstanding as of December 31, 2017 and 2016, respectively; no non - vo

  28. Slide 28: Thank You

    28 Thank You

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