Tatry Mountain Resorts As · BSSE:1TMR001E
Tatry Mountain Resorts As — Shareholder Meeting (April 2020)
46 slides from Tatry Mountain Resorts As's shareholder meeting presentation, Apr 29, 2020
Slide 1: Annual General Meeting of TMR
Annual General Meeting of TMR April 29, 2020 Liptovský Mikuláš 1
Slide 2: Business performance review for the year 2018/19
Business performance review for the year 2018/19 • Revenues were up 18% and operating profit, EBITDA, was 4% higher • Revenues were positively impacted by: • The visit rate of the Szczyrk resort • ‘flexi’ prices especially in Jasná • The acquisition of the Austrian resorts Mölltaler Gletscher and An
Slide 3: Key performance indicators
Key performance indicators the visit rate up in 2018/19 also thanks to the modernization of Szczyrk Mountain Resorts’ KPIs Leisure Parks’ KPIs 2 840 127 3 000 000 €15 1 000 000 €14 13,37 2 500 000 €14 13,73 807 657 €13 2 000 000 800 000 €13 1 500 000 €12 €12 1 000 000 600 000 €11 €11 500 000 0 €10 4
Slide 4: Key performance indicators: occupancy and revenue per visitor
Key performance indicators full occupancy during peak winter periods Avg. revenue per visitor in select segments Hotel portfolio’s KPIs €6,00 100 66,3 70 4,78 87,97 60 €5,00 80 Occupancy (%) 50 Rate (EUR) €4,00 60 40 €3,00 2,03 40 30 €2,00 20 €1,00 20 10 €0,00 0 0 2014/15 2015/16 2016/17 2017/18 201
Slide 5: Business activities the Group engaged in
Business activities the Group engaged in
Slide 6: FLEXI prices in the Mountain Resorts segment
FLEXI prices in the Mountain Resorts segment REVENUE MANAGEMENT – impact of the implementation on financial indicators and the future development of TMR’s FLEXIS tool … with a positive trend of the We achieved optimal usage of … and also increased revenues avg. ski pass revenue per skier the resorts
Slide 7: SMART SEASON PASS 2018/2019
SMART SEASON PASS 2018/2019 We are breaking the boundaries of skiing and expanding our family of season pass holders 19 250 3 546K # 15 038 18 507 3 458K already in 4% 2,5 % the 1st wave 2018 2019 2018 2019 of advanced # SK revenues # SK season pass holder sales # 30 860 Easy purchase via TMR’s esho
Slide 8: SMART AQUA SEASON PASS – new product in aquaparks
SMART AQUA SEASON PASS – new product in aquaparks The more affordable prepaid season pass with a new name, which significantly changed presales and sales volumes € 417,717 May Valid for 6 months October # 5,265 season pass holders (+89% vs. 2018) Avg. no. of visits Most frequent Extra revenue in Tot
Slide 9: Review of FY 2019 hotels' results
REVIEW OF FY 2019 HOTELS’ RESULTS TOTAL TOTAL ADR OCCUPANCY REVENUE VS REVENUE VS VS FY 2018 VS FY2 0 1 8 FY2018 PLAN RESULTS FY 2019 + 19.5% + 4.4% + 8% + 3.6 p.p. +5 306 390 € +1 357 280 € 87,6 € 66,8% NEW IN THE PORTFOLIO • Chalets Jasná Collection - Apartments • Holiday Village Tatralandia – Bun
Slide 10: Changes in the sales strategy in FY2019
CHANGES IN THE SALES STRATEGY IN FY2019 01 ENTRIES TO THE AQUA PARK INCLUDED IN THE HOTEL STAY 13% HIGHER OCCUPANCY VS SUMMER 2018 SUMMER 2019 CABLEWAY RIDES INCLUDED IN THE PRICE OF HOTEL 02 STAY EACH HOTEL GUEST RODE CABLEWAYS DURING THEIR STAY 1.23 TIMES –> 11600 guests on Kliknutím zadajte t
Slide 11: Recreational vouchers
RECREATIONAL VOUCHERS 25.5% OF ONLINE TMR SALES claimed redemption of their recreational voucher The table shows the number of guests with online bookings, which had the following option ticked off: I am interested to receive a tax receipt from the accommodation facility for the purpose of receiving
Slide 12: New website www.tmrhotels.com
NEW WEBSITE WWW.TMRHOTELS.COM • UX friendly design • Simplification of the layout of the hotels’ websites • More efficient user and admin interface • More efficient purchase process
Slide 13: The FY2020 plan of hotel activities
THE FY2020 PLAN OF HOTEL ACTIVITIES 01 ENTRIES TO THE AQUAPARK INCLUDED IN THE PRICE OF HOTEL STAY SINCE DECEMBER 2019 CABLEWAY RIDES INCLUDED IN THE PRICE OF HOTEL STAY IN JASNA AND IN 02 VYSOKE TATRY VALID FOR SUMMER 2020 03 CHANGE OF THE HOTEL PRODUCTION SYSTEM HOREC PROTEL LIVE IN CZ HOTELS (2
Slide 14: Customer service
CUSTOMER SERVICE TICKETING SYSTEM BEFORE: - A disarranged operating system @ - No option to generate reports - No option to prioritize queries - No option of transparent cross-border communication PRESENT: Focus on reporting and statistics Ability to set workflow Support of communication templ
Slide 15: Media campaigns
113 Media campaigns 9 Resorts 6 Target markets - SK, PL, CZ, HU, AT, SLO 3,500,000 Total visits on TMR’s websites triggered by paid online campaigns • New markets for TMR – Austria and Slovenia • New successful campaigns competing with deal platforms in AQP, Legendia
Slide 16: Sender: GOPASS marketing automation
Sender: GOPASS Implementation and use of a marketing automation tool - EXPONEA With the automation we are saving time, financial means and increasing efficiency and financial benefit. No. of sent newsletters No. of unique versions The campaigns’ total financial benefit 8,500,674 +41% 1,160 +66% 1.9
Slide 17: After 10 years we changed our logo
Tatry Mountain Resorts After 10 years we changed our logo
Slide 18: 2019 investments
TMR 2019 investments
Slide 19: Rotunda
ROTUNDA • An a la carte restaurant concept on the slope with a culinary experience • Improved quality of dishes and beverages served • Improved breakfast during ‘fresh track’ Realized investments: • Total: €228,000 Assessment: • Sales of €318k (dining make up 12% of the resort’s sales) • Planned sal
Slide 20: Hotel Srdiečko
HOTEL SRDIEČKO Realized investment: • €1 551 000 Assessment • More than 13% sales increase vs PY (yoy +22%) • Positive feedback and rating from guests • NPS score at 74 (+20 vs PY) • Sales: €609k / PY : €537k • Plan: €618k 20
Slide 21: Intersport Rent - Tatranská Lomnica
INTERSPORT RENT - Tatranská Lomnica • Interior renovation, expansion of store space • Expansion of accessories and souvenirs • Expansion of rental space with easier client entry and greater ski models choice • Creation of TEST CENTER and SKIALP CENTER • Total investment of €180,000 21
Slide 22: Client Center - Tatranská Lomnica
CLIENT CENTER - Tatranská Lomnica • Launch of a client center aiming to offer full service for the client in one place • Features – cash registers, info center, AOM, rental, Ski school, store • Transfer of the info center from the 4 KLD building • Transfer of cash registers inside • New sales point
Slide 23: Grandhotel Starý Smokovec
GRANDHOTEL STARÝ SMOKOVEC • Facelift of the restaurant • Carpet replacement • Replacement of and adding lighting • Repair, paint and restoration of furniture, paneling and bar • Electrical wiring repair • Duration 22.11. - 1.12.2019 • Total investment of €64,000 23
Slide 24: Panorama Caffe Skalnaté Pleso
PANORAMA CAFFE Skalnaté Pleso • Reconstruction of premises - priority function "cafe" • The goal - to relieve the restaurant from customers who just want coffee and a drink • Cafe assortment - coffee, drinks, desserts, with the possibility of expanding the food delivery if necessary through the wind
Slide 25: National cultural monument, Encián, Skalnaté Pleso
National cultural monument, Encián, Skalnaté Pleso • Rescue of the building - restoration • Co-financing with the Tatra Beautification Association • Renovation of the roof - modification and extension of the truss, replacement of the roof covering (titanium-zinc) • Replacement of windows with alumin
Slide 26: Szczyrk Restaurant
Szczyrk Restaurant (Hala Skrzyczenska 990 m a.s.l.) • The largest restaurant in the TMR mountain resorts – 280 seats/interior + 150 seats/terrace • Total investment of €3,500,000 • Return on investment – 6.5 years, IRR 14%, • Avg. annual EBITDA €500,000 • A restaurant with all-year operation decorat
Slide 27: Bike trails
Bike trails Total investment- €280 000,- • Construction in stages 01.05.2019 – 30.09.2019 • Total trails length: 13km • New business in summer activities • Bike pass sales €123 000 (first season from 03.08 to 30.09) • Expansion of ancillary services – rental, service, shop 27
Slide 28: Hotel Szczyrk
HOTEL Szczyrk Rooms renovation - €100 000 Conference room renovation - €30 000 Execution 01.10 - 12.12.2019 • Facelift of the restaurant and bar • Carpet replacement • Repair, painting and restoration of furniture • Rebranding, new website 28
Slide 29: Water Theater
WATER THEATER • A 25 minute multi media show based on: sound, music, light, 3D mapping, acting performance, and fountains • Use of the lake in Legendia • Attraction not only for roller coaster fans • Cost: EUR 0.820 mil. • Premiere: 1.6.2019. 22:00 • 14 shows during the event, Legendia at Night • St
Slide 30: II. Financial results 2018/19
II. Financial results 2018/19 30
Slide 31: Key results
Key results Selected Consolidated Audited Results (IFRS) For the year ending October 31 FY 2018/19 FY 2017/18 FY 2018/19 FY 2017/18 in €'000 consolidated consolidated individual individual Sales 126 392 108 020 106 194 96 189 Other Operating Revenues 1 200 229 822 190 Total Revenues 127 592 108 249
Slide 32: Growth results confirm our strategy works
Growth results confirm our strategy works Key operating results vs plan €140 000 40% 127 592 120 000 €120 000 35% €100 000 30,8% 30% 27,8% €80 000 thousands 25% €60 000 20% 37 000 35 496 €40 000 15% €20 000 €0 10% 2014/15 2015/16 2016/17 2017/18 2018/19 plan 2018/19 Revenues EBITDA EBITDA margin 32
Slide 33: Growth results confirm our strategy works
Growth results confirm our strategy works In 2019 the financial plan was not met due to: - The acquisition of the resorts Mölltaler and Ankogel – executed in 04/2019, and consolidated results included only the results of Mölltaler and Ankogel for the summer period, when loss is realized, and thus to
Slide 34: Operating results by segments
Operating results by segments Revenues EBITDA €140 000 €40 000 CAGR +18% CAGR +15,5% €35 000 €120 000 €30 000 €100 000 €25 000 thousands €80 000 tisíce €20 000 €60 000 €15 000 €40 000 €10 000 €20 000 €5 000 €0 €0 2014/15 2015/16 2016/17 2017/18 2018/19 2014/15 2015/16 2016/17 2017/18 2018/19 Mountai
Slide 35: Financial position
Financial position €600 000 80% 533 858 €500 000 75,9% 75% 421 324 €400 000 347 350 thousands €300 000 70% €200 000 65% €100 000 €0 60% 31.10.2015 31.10.2016 31.10.2017 31.10.2018 31.10.2019 Total Assets Fixed Assets Debt Debt/ Capital 35
Slide 36: Planned investments - 2020
Planned investments - 2020
Slide 37: Water reservoir REAR WATER
Water reservoir REAR WATER • The construction was halted for this year by the top management’s decision – necessary works will be finished by 06/2020 • Total budget – EUR 3.7 mil. • 2020 budget – EUR 2.8 mil. • CAPEX in 2020 – EUR 0.58 mil. • 2020 savings – EUR 2.22 mil. • Expected continuation of t
Slide 38: Biela púť – Priehyba cableway
Biela púť – Priehyba cableway • The construction permit process continues • Total budget - EUR 15.8 mil. • CAPEX EUR 160 thousand • Budget for the construction permit - EUR 111 thousand • Goal – obtaining the construction permit by 11/2020 • We are currently waiting for a change in the Territorial D
Slide 39: EIA – Cableway Čučoriedky and restoration of the Jamy resort
EIA – CABLEWAY ČUČORIEDKY Tatranská Lomnica • Replacement of transport equipment • Goal – utilize the potential of the Čučoriedky location • An attractive location with the highest quality ski trails • Transfer of skiers from lower ski trails, more even distribution of skiers • The EIA process initi
Slide 40: EIA – Lomnica Cableway Tatranská Lomnica
EIA – LOMNICA CABLEWAY Tatranská Lomnica • Replacement of transport equipment – the existing 4-person gondola for a modern 15-person gondola + transfer to the 15-person gondola Skalnaté Pleso • Create a new main point of entry to the resort • A modern entry building featuring underground parking, a
Slide 41: New Skalka
NEW SKALKA • Phase 1 of the resort modernization and expansion • A new downhill trail Skalka with lighting • Linking the F10 part with Skalka with an exit to Beranova trail with snowmaking • Expansion of the current trails Slalomák and Liberecká • Increase efficiency of the pumping station • New pip
Slide 42: Jagi Valley
Jagi Valley • The last one of the contracted large attractions in the 1st investment stage • Total investment - EUR 3,804,000 • CAPEX in 2020: EUR 1,412,000 • Launch of operation 06/2020 • Capacity: 900 persons/ hr • Ride time: 360 sec • No. of wagons: 8 • Track length: 350 m 42
Slide 43: Strategic Goals for Medium Term
Strategic Goals for Medium Term •Investments into development of the •Expand activities in the golf segment Czech and Polish operations •Manage lodging capacities for third •Complementary investments in the parties High and Low Tatras •Growth of the golf segment •Renovation of the Austrian resorts I
Slide 44: IV. Financial plan 2019/20
IV. Financial plan 2019/20 Impact of the COVID-19 pandemic on TMR’s performance: • Considering the current development of the COVID-19 pandemic, TMR is contemplating several scenarios of the financial situation development. • Since the situation is dynamically changing, at the moment the financial p
Slide 45: Corporate Governance changes
Corporate Governance changes - Current Chairman of the Supervisory Board, Igor Rattaj, will become the new Chairman of the Board of Directors. He will replace Bohuš Hlavatý, who is leaving is positions of Chairman of the Board of Directors and the Company’s CEO. - Bohuš Hlavatý will remain in TMR si
Slide 46: The end – Thank you for your attention!
The end Thank you for your attention! 46
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