Johnson Outdoors Inc. · NASDAQ:JOUT
Johnson Outdoors — Investor Presentation (February 2016)
18 slides from Johnson Outdoors's investor presentation, February 2016
Slide 1: February 2016
JOHNSON. wee SS 3 kaied P os . “February 2016 JOUT:NASDAQ
Slide 2: Outdoor recreation equipment sold in 80 countries
Outdoor recreation equipment sold in 80 countries A family of core brands 16 product categories 20 facilities worldwide 1,200 employees Market cap ~$225M* JOUT:NASDAQ 2
Slide 3: Fishing
Fishing Motors Fishfinders Downriggers fishing Shallow Water Anchors Digital Charts & Maps JOUT:NASDAQ 3
Slide 4: Diving
Regulators Buoyancy Compensators Dive Computers Masks/Fins/Snorkels Wetsuits diving JOUT:NASDAQ 4
Slide 5: Camping & Hiking
Tents Personal Cooking Systems camping JOUT:NASDAQ Camping & Hiking Gear & hiking 5
Slide 6: Watercraft Recreation
recreational kayaks & canoes fishing crafts personal flotation devices watercraft paddling accessories recreation JOUT:NASDAQ 6
Slide 7: Business Unit Overview
Business Unit Overview Marine Electronics Diving Outdoor Gear Watercraft Regulators Fishing Motors Buoyancy Compensators Tents Recreation Downriggers Compasses Canoes & Kayaks Dive Computers Bags & Packs Fishfinders Paddles Masks/Fins/Snorkels Camp Furniture Digital Charts & Maps Personal Flotation
Slide 8: Outstanding Brands
Outstanding Brands Minn Kota® | Motors Minn Kota® | Shallow Water Anchors Humminbird® | Fishfinders Humminbird® | Digital Maps Cannon® | Downriggers Eureka!® | Family Tents Jetboil® | Personal Cooking Systems Old Town® | Canoes Ocean Kayak™ | Kayaks Scubapro® | Diving Gear JOUT:NASDAQ
Slide 9: Award-winning products
Jetboil® Genesis Basecamp System National Geographic Adventure GEAR OF THE YEAR 2015 Outside Magazine GEAR OF THE SHOW 2015 Gear Junkie BEST IN SHOW 2015 The Gear Caster INNOVATION AWARD 2015 The Manual BEST OF SHOW 2015 A Gentleman’s Word GEAR OF THE SHOW 2015 Gumption Gear BEST IN SHOW 2015 Minn K
Slide 10: Financial Highlights
Financial Highlights Operating Results* 2013 2014 2015 Net sales $426,461 $425,410 $430,489 Gross margin 40.1% 39.6% 39.9% Operating profit ** 25,591 23,566 25,166 Net income ** 19,327 12,725 15,536 Diluted earnings per common share ** $1.95 $1.27 $1.57 Dilutive weighted average common shares 9,523
Slide 11: Goal: Accelerated & Sustained Profitable Growth
Goal: Accelerated & Sustained Profitable Growth JOUT:NASDAQ 11
Slide 12: Inspire people to experience the amazing of the great outdoors
Inspire people to and with the amazing of the great outdoors . JOUT:NASDAQ 12
Slide 13: Our Vision
Our Vision The leader in equipment innovation that gets more people out there spending more time experiencing awe-inspiring adventures. JOUT:NASDAQ 13
Slide 14: Transformation in Motion
Transformation in Motion • Maximize Brand Power: New Context, Sharper Focus • Expanding Our Playing Fields • Enhanced Marketing Sophistication • Everyone, Everything, Centered on Consumer and Segmentation • Digital, technology leadership is key • Ecommerce • Redesigning Innovation – Bigger, more suc
Slide 15: Camping/Hiking, Watercraft Recreation, Diving/Snorkeling, Fishing
Tents & Bags Camping/Hiking Canoes & Kayaks Watercraft Recreation Scuba Gear Diving/Snorkeling Motors & Fishfinders Fishing JOUT:NASDAQ 15
Slide 16: Target consumer: Angler
• Target consumer: Angler • Designed for anglers, not paddlers • Fishing boat vs. fishing kayak • Key growth platform in Water Recreation JOUT:NASDAQ 16
Slide 17: JOUT:NASDAQ
JOUT:NASDAQ 17
Slide 18: JOUT:NASDAQ
Cagheser 3 Years — Consisteht,steady incremental Frowths 5 years — Significamelly improved proritability JOUT:NASDAQ
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